El Festival Internacional de Creatividad Cannes Lions celebrará su 72ª edición del 16 al 20 de junio en la ciudad francesa de Cannes. La organización ya ha abierto el plazo de inscripción de piezas y ha anunciado los presidentes del jurado de las distintas categorías del certamen.
La principal novedad de las categorías es el cambio del nombre de Social & Influencer Lions a Social & Creator Lions, para reconocer el creciente papel de los creadores en el panorama del marketing.
A su vez, el premio Glass: The Lion for Change, que cumple este año su décima edición, ampliará su alcance y se pedirá a los participantes que identifiquen la comunidad específica que representa su trabajo, describen el problema y demuestren su impacto.
A continuación los presidentes de las categorías:
- Audio & Radio
Xolisa Dyeshana, chief creative officer de Joe Public (Africa and Middle East)
- Brand Experience & Activation
Tara Ford, chief creative officer de Droga5 ANZ and Accenture Song (APAC)
- Creative B2B
Wendy Walker, vicepresident marketing ASEAN de Salesforce.
- Creative Business Transformation
Jane Lin-Baden, CEO APAC, member of the global management committee de Publicis Groupe.
- Creative Commerce
Gabriel Schmitt, global chief creative officer de Grey.
- Creative Data
Tina Allan, global chief data and intelligence officer de FCB.
- Creative Effectiveness
Andrea Diquez, CEO global de GUT.
- Creative Strategy
Pats McDonald, global chief strategy officer de Dentsu Creative.
- Digital Craft
Naoki Tanaka, chief creative officer de Dentsu Lab, en Dentsu (global).
- Direct
Gaëtan du Peloux, president and chief creative officer de Marcel (Francia)
- Entertainment Lions
David Rolfe, global head of production de WPP / Hogarth.
- Entertainment Lions for Gaming
Sue Anderson, vicepresident & creative en Roblox (USA).
- Entertainment Lions for Music
Seiya Matsumiya, CEO and cofounder de Black Cat White Cat Music.
- Film
Kate Stanners, chairwoman and global chief creative officer de Saatchi & Saatchi.
- Film Craft
Ali Ali, cofounder and film director de Good People Films (Egipto).
- Glass: The Lion for Change
KR Liu, global head of disability innovation en Google.
- Health & Wellness
Eric Weisberg, global chief creative officer de Havas Health Network.
- Industry Craft
Matthias Spaetgens, chief creative officer de Scholz & Friends (Alemania, Austria y Suiza).
- Innovation
Courtney Brown Warren, chief marketing officer de Kickstarter (global).
- Luxury
Mathilde Delhoume Debreu, global brand officer de LVMH.
- Media
Dan Clays, CEO de Omnicom Media Group (EMEA).
- Outdoor
Keka Morelle, chief creative officer LATAM de Ogilvy.
- Pharma
Franklin Williams, evp, executive experience director en AREA 23 y en IPG Health company (USA).
- PR
Tom Beckman, global chief creative officer de Weber Shandwick.
- Print & Publishing
Icaro Doria, president and chief creative officer de DM9 (Brasil).
- Social & Creator
Beth Keamy, chief digital officer de TBWA\Media Arts Lab (global).
- Sustainable Development Goals
Josy Paul, chairperson and chief creative officer de BBDO (India).
- Dan Wieden Titanium Lions
Judy John, global chief creative officer de Edelman.
Los presidentes de jurado de Design Lions y Entertainment Lions for Sport se comunicarán próximamente.