{"id":97883,"date":"2020-05-22T14:39:10","date_gmt":"2020-05-22T12:39:10","guid":{"rendered":"https:\/\/ipmark.com\/?p=97883"},"modified":"2020-05-22T14:39:10","modified_gmt":"2020-05-22T12:39:10","slug":"llyc-consultora-adaptative","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=97883","title":{"rendered":"LLYC adquiere la consultora colombiana de innovaci\u00f3n Adaptative"},"content":{"rendered":"<figure id=\"attachment_97908\" aria-describedby=\"caption-attachment-97908\" style=\"width: 690px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-97908\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2020\/05\/200521_LLYC-Adaptative_ACorujo_AVenegas_opt-1_opt.jpg\" alt=\"LLYC adquiere la consultora colombiana de innovaci\u00f3n Adaptative\" width=\"690\" height=\"378\"><figcaption id=\"caption-attachment-97908\" class=\"wp-caption-text\">LLYC adquiere la consultora colombiana de innovaci\u00f3n Adaptative<\/figcaption><\/figure>\n<p><strong>LLYC ha anunciado la adquisici\u00f3n de la consultora colombiana de innovaci\u00f3n Adaptative y la incorporaci\u00f3n de su fundador y director, Andr\u00e9s Venegas, al equipo LLYC en la Regi\u00f3n Andina. Esta operaci\u00f3n permitir\u00e1 a LLYC poner las metodolog\u00edas de innovaci\u00f3n al servicio de sus clientes en la b\u00fasqueda de soluciones creativas y eficaces a sus desaf\u00edos m\u00e1s sofisticado<\/strong>s.<\/p>\n<p>Desde Design Thinking hasta Growth Hacking o Agile, este tipo de aproximaciones han demostrado ofrecer resultados de alto impacto e inmediatos siempre que se entiende en profundidad cu\u00e1ndo son oportunas y c\u00f3mo deben desplegarse.<\/p>\n<p>Adaptative es una consultora de innovaci\u00f3n IAAS (Innovation As A Service). Nace en 2006, con la creaci\u00f3n de la firma de ingenier\u00eda cultural Meta Latam. En este tiempo ha ido evolucionando hasta su desarrollo actual, en el que ofrece una metodolog\u00eda propia de innovaci\u00f3n que combina investigaci\u00f3n, dise\u00f1o e implementaci\u00f3n para proyectos de research, estrategia, prototyping y user experience (UX).<\/p>\n<p>Andr\u00e9s Venegas es fundador de Meta Culture Engineering y Adaptative. Es Licenciado en Psicolog\u00eda por la Universidad de los Andes (Bogot\u00e1). Desde sus inicios en 2006, ha tenido resultados muy relevantes aportando insights para la reestructuraci\u00f3n de negocios de marcas como Alpina, Copa Airlines, Crepes &amp; Waffles, El Tiempo y Helm Bank, entre otras.<\/p>\n<p>En palabras de Adolfo Corujo, socio y chief strategy and innovation 0fficer de LLYC, \u201cla operaci\u00f3n es un paso muy relevante en la estrategia de la firma por continuar innovando en la forma en la que los sectores de la comunicaci\u00f3n y de los asuntos p\u00fablicos se aproximan y estudian los retos de sus clientes y en la manera en que se plantean soluciones, testan, ejecutan y se mide el valor que agregan. Con las metodolog\u00edas y la experiencia de Adaptative, volvemos a salir de nuestra zona de confort buscando agregar a\u00fan m\u00e1s valor a nuestros clientes\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LLYC ha anunciado la adquisici\u00f3n de la consultora colombiana de innovaci\u00f3n Adaptative y la incorporaci\u00f3n de su fundador y director,<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[],"class_list":["post-97883","post","type-post","status-publish","format-standard","hentry","category-agencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LLYC adquiere la consultora colombiana de innovaci\u00f3n Adaptative<\/title>\n<meta name=\"description\" content=\"LLYC ha anunciado la 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