{"id":96511,"date":"2020-04-27T17:58:27","date_gmt":"2020-04-27T15:58:27","guid":{"rendered":"https:\/\/ipmark.com\/?p=96511"},"modified":"2020-04-27T17:58:27","modified_gmt":"2020-04-27T15:58:27","slug":"telefonica-96-campana-seguimosconectados","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=96511","title":{"rendered":"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados"},"content":{"rendered":"<figure id=\"attachment_96512\" aria-describedby=\"caption-attachment-96512\" style=\"width: 690px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-96512\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2020\/04\/telefonica_opt.png\" alt=\"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados\" width=\"690\" height=\"356\"><figcaption id=\"caption-attachment-96512\" class=\"wp-caption-text\">Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados<\/figcaption><\/figure>\n<p><strong><a href=\"https:\/\/ipmark.com\/marcas-con-valores-reaccionan-antel-coronavirus\/\">Telef\u00f3nica<\/a> cumple 96 a\u00f1os y para celebrarlo lanza su nueva campa\u00f1a&nbsp;#SeguimosConectados, en la que busca mostrar&nbsp;su compromiso de trabajar para que \u00abtodos sigamos conectados, pase lo que pase\u00bb. Un mensaje que hoy, en su&nbsp;96\u00ba aniversario&nbsp;y coincidiendo con estos d\u00edas tan dif\u00edciles, se hace m\u00e1s relevante que nunca<\/strong>.<\/p>\n<p>Para esta nueva campa\u00f1a,&nbsp;<strong>creada por McCann<\/strong>, contaron con el testimonio de una de las miles de chicas que dedicaron su vida a conectar personas.&nbsp;Carmen,&nbsp;<strong>una antigua \u201cchica del cable\u201d, de 78 a\u00f1os,<\/strong>&nbsp;protagoniza una conmovedora pieza audiovisual construida a partir de <strong>videollamadas reales y material fotogr\u00e1fico in\u00e9dito<\/strong>, apoyada en la entra\u00f1able banda sonora de la pel\u00edcula Cinema Paradiso.<\/p>\n<p>En ella, la protagonista revela c\u00f3mo eran aquellas emocionantes llamadas llenas de sentimientos que las chicas del cable hac\u00edan posibles. Momentos \u00fanicos, que siguen m\u00e1s vigentes que nunca, especialmente en un tiempo en que la conexi\u00f3n personal f\u00edsica se ve amenazada.<\/p>\n<p>\u00abPorque el mundo y la tecnolog\u00eda pueden cambiar, pero nunca cambiar\u00e1 la necesidad del ser humano de conectar con los dem\u00e1s\u00bb afirman desde la compa\u00f1\u00eda.<\/p>\n<p>&nbsp;<\/p>\n<p>Adem\u00e1s de la pieza audiovisual central de la campa\u00f1a \u2013un spot de 1\u201940\u2019\u00b4 para televisi\u00f3n y redes, la campa\u00f1a cuenta con el site #SeguimosConectados donde se pueden conocer en detalle las medidas que <strong>Telef\u00f3nica y Movistar est\u00e1n desarrollando durante la crisis<\/strong>, para hacer la vida de sus empleados, sus clientes y de toda la sociedad, mucho m\u00e1s f\u00e1cil.<\/p>\n<p>https:\/\/www.youtube.com\/watch?time_continue=3&#038;v=yLNPQlAKHBE&#038;feature=emb_title<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Telef\u00f3nica cumple 96 a\u00f1os y para celebrarlo lanza su nueva campa\u00f1a&nbsp;#SeguimosConectados, en la que busca mostrar&nbsp;su compromiso de trabajar para<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56,38],"tags":[227],"class_list":["post-96511","post","type-post","status-publish","format-standard","hentry","category-agencias","category-marcas","tag-telefonica"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados<\/title>\n<meta name=\"description\" content=\"Telef\u00f3nica para celebrar su 96 aniversario lanza la nueva campa\u00f1a, SeguimosConectados, con la que reivindica que &quot;pase lo que pase, sigamos conectados&quot;.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=96511\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados\" \/>\n<meta property=\"og:description\" content=\"Telef\u00f3nica para celebrar su 96 aniversario lanza la nueva campa\u00f1a, SeguimosConectados, con la que reivindica que &quot;pase lo que pase, sigamos conectados&quot;.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=96511\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-27T15:58:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/2020\/04\/telefonica_opt.png\" \/>\n<meta name=\"author\" content=\"ipmark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"ipmark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511\"},\"author\":{\"name\":\"ipmark\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\"},\"headline\":\"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados\",\"datePublished\":\"2020-04-27T15:58:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511\"},\"wordCount\":311,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/2020\\\/04\\\/telefonica_opt.png\",\"keywords\":[\"Telef\u00f3nica\"],\"articleSection\":[\"Agencias\",\"Marcas\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=96511\",\"name\":\"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/2020\\\/04\\\/telefonica_opt.png\",\"datePublished\":\"2020-04-27T15:58:27+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\"},\"description\":\"Telef\u00f3nica para celebrar su 96 aniversario lanza la nueva campa\u00f1a, SeguimosConectados, con la que reivindica que \\\"pase lo que pase, sigamos conectados\\\".\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=96511\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=96511#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\",\"name\":\"ipmark\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/386009538b8cc7d7f1fd9eb965ed74cc85c95ce0765d3dbe671542b85d6a9bae?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/386009538b8cc7d7f1fd9eb965ed74cc85c95ce0765d3dbe671542b85d6a9bae?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/386009538b8cc7d7f1fd9eb965ed74cc85c95ce0765d3dbe671542b85d6a9bae?s=96&d=mm&r=g\",\"caption\":\"ipmark\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=21\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados","description":"Telef\u00f3nica para celebrar su 96 aniversario lanza la nueva campa\u00f1a, SeguimosConectados, con la que reivindica que \"pase lo que pase, sigamos conectados\".","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=96511","og_locale":"es_ES","og_type":"article","og_title":"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados","og_description":"Telef\u00f3nica para celebrar su 96 aniversario lanza la nueva campa\u00f1a, SeguimosConectados, con la que reivindica que \"pase lo que pase, sigamos conectados\".","og_url":"https:\/\/ipmark.com\/?p=96511","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2020-04-27T15:58:27+00:00","og_image":[{"url":"https:\/\/ipmark.com\/wp-content\/uploads\/2020\/04\/telefonica_opt.png","type":"","width":"","height":""}],"author":"ipmark","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"ipmark","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=96511#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=96511"},"author":{"name":"ipmark","@id":"https:\/\/ipmark.com\/#\/schema\/person\/27bd0ad78d511e9ab12d06f6568067e1"},"headline":"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados","datePublished":"2020-04-27T15:58:27+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=96511"},"wordCount":311,"commentCount":0,"image":{"@id":"https:\/\/ipmark.com\/?p=96511#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/2020\/04\/telefonica_opt.png","keywords":["Telef\u00f3nica"],"articleSection":["Agencias","Marcas"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=96511","url":"https:\/\/ipmark.com\/?p=96511","name":"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=96511#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=96511#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/2020\/04\/telefonica_opt.png","datePublished":"2020-04-27T15:58:27+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/27bd0ad78d511e9ab12d06f6568067e1"},"description":"Telef\u00f3nica para celebrar su 96 aniversario lanza la nueva campa\u00f1a, SeguimosConectados, con la que reivindica que \"pase lo que pase, sigamos conectados\".","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=96511#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=96511"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=96511#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=96511#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Telef\u00f3nica celebra su 96 cumplea\u00f1os con la campa\u00f1a #SeguimosConectados"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/27bd0ad78d511e9ab12d06f6568067e1","name":"ipmark","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/386009538b8cc7d7f1fd9eb965ed74cc85c95ce0765d3dbe671542b85d6a9bae?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/386009538b8cc7d7f1fd9eb965ed74cc85c95ce0765d3dbe671542b85d6a9bae?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/386009538b8cc7d7f1fd9eb965ed74cc85c95ce0765d3dbe671542b85d6a9bae?s=96&d=mm&r=g","caption":"ipmark"},"url":"https:\/\/ipmark.com\/?author=21"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/96511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=96511"}],"version-history":[{"count":0,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/96511\/revisions"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=96511"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=96511"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=96511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}