{"id":93905,"date":"2020-03-18T13:51:34","date_gmt":"2020-03-18T11:51:34","guid":{"rendered":"https:\/\/ipmark.com\/?p=93905"},"modified":"2020-03-18T13:51:34","modified_gmt":"2020-03-18T11:51:34","slug":"influencia-revistas","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=93905","title":{"rendered":"La influencia de las revistas creci\u00f3 un 5,4% en enero"},"content":{"rendered":"
\"La
La influencia de las revistas creci\u00f3 un 5,4% en enero<\/figcaption><\/figure>\n

El informe ARI 360\u00ba confirma que las revistas tienen cada vez m\u00e1s capacidad de generar influencia a trav\u00e9s de sus m\u00faltiples plataformas y formatos y que nunca han tenido tanta audiencia y seguidores como ahora.<\/strong><\/p>\n

Las revistas miembros de ARI, 95% de la audiencia total de revistas de consumo, han conseguido 221,2 millones de contactos en el mes de enero de 2020, lo que supone un 12,1% respecto a enero de 2019<\/strong> y un 5,4% mas que en diciembre de 2019, seg\u00fan el informe elaborado por la Asociaci\u00f3n de Revistas de la Informaci\u00f3n<\/strong><\/a>.<\/p>\n

Esto se suma al crecimiento del 8,5% de los usuarios multiplataforma hasta alcanzar los m\u00e1s de 99 millones. En redes sociales la situaci\u00f3n tambi\u00e9n mejora. Los seguidores de Twitter han crecido casi un 5%, los de Instagram un 8,4%, llegando a los 13 millones en el mes de enero<\/strong>. Este informe, aseguran, no var\u00eda los datos de audiencias EGM que son los de la tercera ola de 2019.<\/p>\n

ARI 360\u00ba es el informe mensual de audiencia e influencia del medio revistas detallado por marca.<\/u><\/strong> Muestra la demanda de contenido del medio revistas, midiendo la audiencia en m\u00faltiples plataformas y formatos, incluyendo ediciones en papel, digitales, webs, v\u00eddeo y redes sociales, por primera vez un an\u00e1lisis centrado en el usuario y no en el soporte. <\/p>\n","protected":false},"excerpt":{"rendered":"

El informe ARI 360\u00ba confirma que las revistas tienen cada vez m\u00e1s capacidad de generar influencia a trav\u00e9s de sus m\u00faltiples plataformas y formatos<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5894],"tags":[2644],"class_list":["post-93905","post","type-post","status-publish","format-standard","hentry","category-media","tag-revistas"],"acf":[],"yoast_head":"\nLa Influencia de las revistas creci\u00f3 un 5,4% en enero<\/title>\n<meta name=\"description\" content=\"Las revistas han conseguido 221,2 millones de contactos en el mes de enero de 2020, lo que supone un 12,1% respecto a enero de 2019.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=93905\" \/>\n<meta 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