{"id":90166,"date":"2020-01-02T15:37:07","date_gmt":"2020-01-02T13:37:07","guid":{"rendered":"https:\/\/ipmark.com\/?p=90166"},"modified":"2020-01-02T15:37:07","modified_gmt":"2020-01-02T13:37:07","slug":"top-5-excellence-estrategias-de-marketing-ipmark-jurado","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=90166","title":{"rendered":"\u00bfConoces ya al jurado de los TOP 5 Excellence-Estrategias de Marketing?"},"content":{"rendered":"
\"Los
Los siete integrantes del jurado de la primera edici\u00f3n de los Top 5 Excellence- Estrategias de Marketing.<\/figcaption><\/figure>\n

Siete profesionales de reconocido prestigio en el sector integran el jurado de la primera edici\u00f3n de los premios  TOP 5 Excellence-Estrategias de Marketing, puesto en marcha por IPMARK<\/a> para reconocer las acciones m\u00e1s brillantes, eficaces, relevantes y disruptivas del a\u00f1o. Una competici\u00f3n que se convierte en el broche de oro del Especial Estrategias, n\u00famero que nuestra revista ha venido publicando durante a\u00f1os, y que nace con la vocaci\u00f3n de convertirse en un referente del sector. Los ganadores se dar\u00e1n a conocer a partir del 27 de enero de 2020. <\/strong><\/p>\n

El jurado de los TOP5 Excellence-Mejores Estrategias de Marketing<\/strong> se reunir\u00e1 en Madrid el pr\u00f3ximo 15 de enero para elegir el palmar\u00e9s de la primera edici\u00f3n de los premios. Los integrantes son: <\/p>\n

\u2022 Raquel Espantale\u00f3n<\/strong>, vicepresidenta de<\/strong> APG Spain<\/strong> y head of strategic planning de Sra. Rushmore<\/strong>.
\n\u2022 Cristiana Zito<\/strong>, strategy director de DDB<\/strong>.
\n\u2022 Mariana Pedemonte<\/strong>, head of strategy, media and communications de El Corte Ingl\u00e9s<\/strong>.
\n\u2022 Fran Ares<\/strong>, CEO de Glocally<\/strong>.
\n\u2022 Jes\u00fas Ovejero<\/strong>, director de Manifiesto<\/strong>.
\n\u2022 Rosa Agust\u00ed<\/strong>, gerente de generaci\u00f3n de demanda de Mutua Madrile\u00f1a<\/strong>.
\n\u2022 David Andr\u00e9s<\/strong>, director de marketing de Verdecora<\/strong>.<\/p>\n

Cinco categor\u00edas<\/h2>\n
\"Los
Los ganadores podr\u00e1n exhibir el sello acreditativo durante todo un a\u00f1o en sus comunicaciones comerciales.<\/figcaption><\/figure>\n

Los premios TOP 5 Excellence- Estrategias de Marketing<\/a><\/strong> se conceder\u00e1n en cinco categor\u00edas:<\/p>\n

1. TOP T\u00e1ctica.<\/strong> Premio a la mejor acci\u00f3n orientada a convertir, activar y apoyar una estrategia integral de marca.
\n2. TOP Disruptiva.<\/strong> Premio a la estrategia que marca un antes y un despu\u00e9s y abre nuevas v\u00edas a la comunicaci\u00f3n comercial.
\n3. TOP Engagement.<\/strong> Premio a la estrategia que m\u00e1s y mejor ha reforzado el v\u00ednculo emocional entre marca y consumidor.
\n4. TOP Relevancia Social\/Sostenible.<\/strong> Premio a la estrategia que mejor ha posicionado a la marca como agente de transformaci\u00f3n social o que denota un mayor compromiso con el entorno.
\n5. TOP Posicionamiento.<\/strong> Premio a la estrategia m\u00e1s certera situando a la marca y sus productos en el top of mind del consumidor.<\/p>\n

Los ganadores de cada una de las categor\u00edas tendr\u00e1n derecho a exhibir durante un a\u00f1o el distintivo TOP 5 Excellence- Estrategias de Marketing en todas sus comunicaciones comerciales<\/strong>. Recibir\u00e1, adem\u00e1s, un diploma acreditativo<\/strong> de su condici\u00f3n de ganador del premio. <\/p>\n

 <\/h3>\n","protected":false},"excerpt":{"rendered":"

Siete profesionales de reconocido prestigio en el sector integran el jurado de la primera edici\u00f3n de los premios  TOP 5 Excellence-Estrategias<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44,5901],"tags":[],"class_list":["post-90166","post","type-post","status-publish","format-standard","hentry","category-marketing","category-tendencias"],"acf":[],"yoast_head":"\nTop 5 Excellence Estrategias de Marketing de IPMARK: el jurado<\/title>\n<meta name=\"description\" content=\"Los Top 5 Excellence Estrategias de Marketing cuentan con siete reconocidos profesionales del sector en el jurado de su primera edici\u00f3n.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=90166\" \/>\n<meta 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