{"id":89166,"date":"2019-12-02T12:40:25","date_gmt":"2019-12-02T10:40:25","guid":{"rendered":"https:\/\/ipmark.com\/?p=89166"},"modified":"2019-12-02T12:40:25","modified_gmt":"2019-12-02T10:40:25","slug":"la-tecnologia-el-chupete","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=89166","title":{"rendered":"El uso de la tecnolog\u00eda, tema central en El Chupete"},"content":{"rendered":"<figure id=\"attachment_89167\" aria-describedby=\"caption-attachment-89167\" style=\"width: 345px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-89167\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2019\/12\/Pegados-a-las-pantallas-EL-CHUPETE-4.gif\" alt=\"La acci\u00f3n, que ha sido desarrollada por la agencia AnyGivenDay, se centra en los nativos digitales, pertenecientes a la generaci\u00f3n Alpha.\" width=\"345\" height=\"488\"><figcaption id=\"caption-attachment-89167\" class=\"wp-caption-text\">La agencia AnyGivenDay se centra en los nativos digitales, pertenecientes a la generaci\u00f3n Alpha.<\/figcaption><\/figure>\n<p><strong>Un a\u00f1o m\u00e1s, el Festival Internacional de Comunicaci\u00f3n Infantil <a href=\"https:\/\/ipmark.com\/jurado-de-el-chupete-2019\/\">El Chupete <\/a>aterriza. Los mejores trabajos creativos dirigidos a los m\u00e1s peque\u00f1os se dar\u00e1n cita el 4 de diciembre, en el C\u00edrculo de Bellas Artes (Madrid), con el fin de premiar los trabajos m\u00e1s responsables. Bajo la tem\u00e1tica \u2018Digital Kids\u2019, el certamen busca concienciar a los padres sobre la irrupci\u00f3n de la tecnolog\u00eda entre los ni\u00f1os en su \u00faltima campa\u00f1a publicitaria &#8216;Pegados a las pantallas&#8217;.<\/strong><\/p>\n<p>La acci\u00f3n, que ha sido desarrollada por<strong> la agencia AnyGivenDay, <\/strong>se centra en los <strong>nativos digitales, pertenecientes a la generaci\u00f3n Alpha<\/strong>. Este grupo de ni\u00f1os y ni\u00f1as han vivido con&nbsp;<strong>la tecnolog\u00eda e Internet desde su nacimiento. <\/strong>El trabajo presenta a los peque\u00f1os \u201ccon la cara literalmente pegada a la plataforma\u201d, con el fin de promover una comunicaci\u00f3n que haga reflexionar a los padres y educadores sobre el uso adecuado y correcto de Internet entre los j\u00f3venes.<\/p>\n<p>Los creativos de la agencia <strong>Mariano Duhalde y Hern\u00e1n Cerdeiro<\/strong> han querido presentar la realidad de las generaciones m\u00e1s j\u00f3venes<b>.<\/b>&nbsp;AnyGivenDay ha contado con la colaboraci\u00f3n de <strong>Lipa Lizaso y Joan Bosch de Veni.tv<\/strong>, as\u00ed como de <strong>Ra\u00fal Garc\u00eda de Central Films.<\/strong> Por su parte, la m\u00fasica fue de <strong>Sebasti\u00e1n Quirno de Happy Together M\u00fasica<\/strong> y las fotograf\u00edas <strong>de Abraham Carralero de Parafina Comunicaci\u00f3n.<\/strong><\/p>\n<p><iframe loading=\"lazy\" title=\"Pegados a Los #DigitalKids ya est\u00e1n aqu\u00ed #ElChupete2019\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/PC5o1PFRnlo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un a\u00f1o m\u00e1s, el Festival Internacional de Comunicaci\u00f3n Infantil El Chupete aterriza. Los mejores trabajos creativos dirigidos a los m\u00e1s<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[440],"class_list":["post-89166","post","type-post","status-publish","format-standard","hentry","category-agencias","tag-el-chupete"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El uso de la tecnolog\u00eda, tema central en El Chupete<\/title>\n<meta name=\"description\" content=\"La tecnolog\u00eda entre los m\u00e1s peque\u00f1os, tema central de la nueva edici\u00f3n del Festival El Chupete, que tendr\u00e1 lugar el pr\u00f3ximo 4 de diciembre.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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