{"id":86202,"date":"2019-10-04T10:07:41","date_gmt":"2019-10-04T08:07:41","guid":{"rendered":"https:\/\/ipmark.com\/?p=86202"},"modified":"2019-10-04T10:07:41","modified_gmt":"2019-10-04T08:07:41","slug":"coca-cola-botella-fabricada-plastico-marino","status":"publish","type":"post","link":"https:\/\/ipmark.com\/coca-cola-botella-fabricada-plastico-marino\/","title":{"rendered":"Coca-Cola presenta la primera botella fabricada con pl\u00e1stico marino"},"content":{"rendered":"<figure id=\"attachment_86204\" aria-describedby=\"caption-attachment-86204\" style=\"width: 345px\" class=\"wp-caption alignleft\"><img decoding=\"async\" class=\"size-full wp-image-86204\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2019\/10\/coca-cola-botella-pl\u00e1stico-basura-marina.gif\" alt=\"Ioniqa Technologies, Indorama Ventures y Coca-Cola han trabajado conjuntamente en desarrollo de este nuevo prototipo sostenible.\" width=\"345\" height=\"964\"><figcaption id=\"caption-attachment-86204\" class=\"wp-caption-text\">Ioniqa Technologies, Indorama Ventures y Coca-Cola han trabajado conjuntamente en desarrollo de este nuevo prototipo.<\/figcaption><\/figure>\n<p><strong>Coca-Cola ha presentado en Londres las primeras botellas fabricadas en el mundo con un 25% de <a href=\"https:\/\/ipmark.com\/lucha-contra-el-plastico-rsc\/\">pl\u00e1stico reciclado<\/a> procedente de basura marina, recogida en el proyecto \u2018Mares Circulares\u2019, iniciativa que tiene como fin limpiar las costas y los fondos marinos. Por ahora, esta innovaci\u00f3n solo es un prototipo, apto&nbsp;para el consumo alimentario,&nbsp;pero la previsi\u00f3n de la ense\u00f1a es lanzarlo al mercado en 2020.<\/strong><\/p>\n<p><strong>Ioniqa Technologies, Indorama Ventures y Coca-Cola<\/strong> han trabajado conjuntamente en desarrollo de este nuevo prototipo sostenible. <strong>300 botellas de 250 ml han sido fabricadas<\/strong>, procedentes de playas y fondos marinos de Espa\u00f1a y Portugal. <strong>La botella est\u00e1 fabricada con un 25% de pl\u00e1stico PET,<\/strong> pero el objetivo de la empresa es <strong>llegar al 100% lo antes posible.<\/strong><\/p>\n<p>En enero de 2019, <strong>Ioniqa Technologies<\/strong> entr\u00f3 en el proyecto de la marca de bebidas para facilitar el <strong>desarrollo de la tecnolog\u00eda presentada por esta \u00faltima, <\/strong>dise\u00f1ada para producir PET reciclado de alta calidad <strong>apto para uso alimentario <\/strong>a partir de residuos dif\u00edciles de reciclar. As\u00ed, de las 2,1 toneladas recogidas por \u2018Mares Circulares\u2019 en 2018, <strong>1,3 toneladas fueron enviadas para ser procesas y reconvertidas<\/strong>. Junto a la tecnol\u00f3gica, <strong>Indorama Ventures <\/strong>ha sido la encargada de convertir&nbsp;el material en producto apto para el consumo.<\/p>\n<h2><strong>T\u00e9cnica innovadora<\/strong><\/h2>\n<p>La nueva t\u00e9cnica se basa en la<strong> despolimerizaci\u00f3n<\/strong>, un proceso qu\u00edmico que permite descomponer y mejorar el PET de baja calidad, <strong>eliminando impurezas y convirti\u00e9ndolo en otro de calidad y apto<\/strong>.&nbsp;<\/p>\n<p>La presentaci\u00f3n europea de este gran avance de la firma tambi\u00e9n aterriza con otras novedades. A nivel nacional, <strong>Coca-Cola Iberia adelanta su objetivo de que todas sus botellas de pl\u00e1stico est\u00e9n fabricadas con un 50% de PET reciclado en 2022<\/strong>, tres a\u00f1os antes de lo previsto.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Coca-Cola ha presentado en Londres las primeras botellas fabricadas en el mundo con un 25% de pl\u00e1stico reciclado procedente de<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38,44],"tags":[143],"class_list":["post-86202","post","type-post","status-publish","format-standard","hentry","category-marcas","category-marketing","tag-coca-cola"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coca-Cola presenta la primera botella fabricada con pl\u00e1stico 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