{"id":83680,"date":"2019-07-15T14:12:35","date_gmt":"2019-07-15T12:12:35","guid":{"rendered":"https:\/\/ipmark.com\/?p=83680"},"modified":"2019-07-15T14:12:35","modified_gmt":"2019-07-15T12:12:35","slug":"fundacion-mutua-madrilena-convoca-los-premios-a-las-mejores-practicas-de-accion-social-en-redes","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=83680","title":{"rendered":"Fundaci\u00f3n Mutua Madrile\u00f1a premia las mejores pr\u00e1cticas en redes sociales"},"content":{"rendered":"<figure id=\"attachment_83683\" aria-describedby=\"caption-attachment-83683\" style=\"width: 690px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-83683\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2019\/07\/FMM_PREMIOS-REDES-EN-ACCION.jpg\" alt=\"La convocatoria est\u00e1 abierta hasta el pr\u00f3ximo 30 de septiembre.\" width=\"690\" height=\"401\" \/><figcaption id=\"caption-attachment-83683\" class=\"wp-caption-text\">La convocatoria est\u00e1 abierta hasta el pr\u00f3ximo 30 de septiembre.<\/figcaption><\/figure>\n<p><strong>La Fundaci\u00f3n Mutua Madrile\u00f1a da un paso m\u00e1s en su compromiso y\u00a0 apoyo a los <a href=\"https:\/\/ipmark.com\/las-estrellas-del-tenis-internacional-se-unen-contra-el-maltrato-de-genero\/\">colectivos desfavorecidos<\/a>, creando los <a href=\"http:\/\/www.premiosredesenaccion.es\">Premios Redes en Acci\u00f3n<\/a>. El objetivo es\u00a0destacar\u00a0todas aquellas acciones que han sabido sacar el lado bueno de las redes sociales para conseguir visibilidad, concienciaci\u00f3n y resultados tangibles por una buena causa.<\/strong><\/p>\n<p>Con estos premios, <a href=\"http:\/\/www.fundacionmutua.es\">Fundaci\u00f3n Mutua Madrile\u00f1a<\/a> quiere demostrar que <strong>las redes sociales sirven para conectar, concienciar y facilitar una mejor contribuci\u00f3n a la acci\u00f3n social<\/strong>, al margen de las <em>fake news<\/em> y de los filtros negativos. \u201cLasRRSS han modificado nuestra forma de comunicarnos y entender el mundo. Aunque no siempre el uso de estas herramientas, que tanto hacen por la libertad de expresi\u00f3n, es el adecuado\u201d, ha se\u00f1alado <strong>Lorenzo Cooklin, director general de Fundaci\u00f3n Mutua Madrile\u00f1a.<\/strong><\/p>\n<p>Bas\u00e1ndose en la eficacia de las redes y no tanto en el objetivo, estos premios ponen su foco en<strong> el impacto real que hayan tenido esas pr\u00e1cticas<\/strong> creando cuatro categor\u00edas:<strong> alcance, resultado, innovaci\u00f3n e inspiraci\u00f3n.\u00a0<\/strong>Cada una de ellas contar\u00e1 con un <strong>primer premio de 7.000 euros<\/strong>, menci\u00f3n especial para el finalista y diploma para el tercer posicionado. El galard\u00f3n mio econ\u00f3mico deber\u00e1<strong> destinarse \u00edntegramente a la causa<\/strong> que defienda la campa\u00f1a.<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-83682\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2019\/07\/FMM_PRA_rrss_8-1.jpg\" alt=\"FMM_PRA_rrss_8 (1)\" width=\"690\" height=\"361\" \/><\/strong><\/p>\n<p><a href=\"http:\/\/www.premiosredesenaccion.es\/\"><strong>La convocatoria est\u00e1 abierta hasta el pr\u00f3ximo 30 de septiembre<\/strong><\/a> y est\u00e1 dirigida a empresas, instituciones p\u00fablicas o privadas, ONG y particulares que hayan utilizado las redes sociales (<strong>Twitter, Facebook, LinkedIn, Instagram, Snapchat\u2026 incluso WhatsApp<\/strong>) para lanzar una iniciativa con alcance global o nacional, aunque primar\u00e1 su impacto en el territorio espa\u00f1ol. Podr\u00e1n presentarse todos aquellos proyectos desarrollados durante los\u00a012 meses anteriores a la convocatoria.<\/p>\n<p>\u201cPara la Fundaci\u00f3n Mutua Madrile\u00f1a, los Premios Redes en Acci\u00f3n son una necesidad para reconocer que estos canales de comunicaci\u00f3n tambi\u00e9n pueden cumplir un fin social muy relevante y \u00fatil para el tercer sector. Animamos a todo el mundo a que participe en estos premios, que tambi\u00e9n <strong>ponen en valor el importante papel que juegan los nuevos medios<\/strong>\u201d, finaliza Lorenzo.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La Fundaci\u00f3n Mutua Madrile\u00f1a da un paso m\u00e1s en su compromiso y\u00a0 apoyo a los colectivos desfavorecidos, creando los Premios<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5895],"tags":[3413,147],"class_list":["post-83680","post","type-post","status-publish","format-standard","hentry","category-marketing-digital","tag-fundacion-mutua-madrilena","tag-redes-sociales"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fundaci\u00f3n Mutua Madrile\u00f1a convoca los premios a las 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