{"id":80168,"date":"2019-04-26T12:55:44","date_gmt":"2019-04-26T10:55:44","guid":{"rendered":"https:\/\/ipmark.com\/?p=80168"},"modified":"2019-04-26T12:55:44","modified_gmt":"2019-04-26T10:55:44","slug":"vanessa-caralps-directora-marketing-petcare-food-mars-iberia","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=80168","title":{"rendered":"Vanessa Caralps, directora de marketing de Petcare &#038; Food de Mars Iberia"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-80169 alignleft\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2019\/04\/Vanessa-Caralps-Directora-MK-e1556118070502.jpg\" alt=\"Vanessa Caralps - Directora MK\" width=\"345\" height=\"448\" \/><\/p>\n<p><strong>Mars Iberia, anuncia el nombramiento de Vanessa Caralps como nueva directora de marketing de Petcare &amp; Food. Asumir\u00e1 su nueva posici\u00f3n a finales de este a\u00f1o.<\/strong><\/p>\n<p>Con este nuevo puesto, Caralps<strong> entrar\u00e1 a formar parte del Comit\u00e9 de Direcci\u00f3n de Mars<\/strong> y responder\u00e1 directamente ante el director general, Rez Hassan. Mars, compa\u00f1\u00eda l\u00edder en alimentaci\u00f3n y cuidado de mascotas, refuerza su apuesta por el talento interno y por la diversidad en su equipo directivo. <strong>Vanessa Caralps se convierte en la cuarta mujer en el equipo directivo.<\/strong><\/p>\n<p>Caralps buscar\u00e1 <strong>seguir fortaleciendo el posicionamiento y la penetraci\u00f3n de la marcas de Mars<\/strong> y contribuir en su crecimiento en todas sus categor\u00edas. Comenzar\u00e1 a trabajar en estas estrategias a finales de a\u00f1o, al incorporarse tras su baja maternal.<\/p>\n<p>Vanessa Caralps mostr\u00f3 su satisfacci\u00f3n por seguir formando parte de la compa\u00f1\u00eda, y mostr\u00f3 su compromiso con Mars donde espera \u201c<strong>contribuir en el continuo crecimiento de nuestras estupendas marcas poniendo un gran foco en ayudar a mi equipo a desarrollarse profesionalmente\u201d.<\/strong><\/p>\n<p><strong>Anteriormente Caralps liderada la categor\u00eda de chicles y golosinas en Mars<\/strong>, de la mano de marcas tan conocidas como: Orbit, Five, Boomer, Sugus, Solano y Skittles. Se encargaba de crear, desarrollar y hacer el seguimiento de los planes de negocio que ayudaban a las marcas a crecer.<\/p>\n<p>Su experiencia profesional se desarrolla en el gran consumo. <strong>Previamente trabaj\u00f3 en Uniliver<\/strong> donde ostent\u00f3 el puesto de regional SEAA senior brand manager de Magnum y ha gestionado otras marcas destacadas como Knorr o Ben &amp; Jerry\u2019s.<\/p>\n<h2><strong>Mars comprometida con sus trabajadores<\/strong><\/h2>\n<p><strong>Mars ha sido nombrada Best Place to Work en Espa\u00f1a<\/strong> durante varios a\u00f1os consecutivos. Mucho ha tenido que ver su compromiso constante por el talento interno. En Espa\u00f1a y Portugal las vacantes se cubren internamente en un 80%. Apuestan por el bienestar y crecimiento tanto profesional como personal de sus asociados (as\u00ed es como Mars llama a sus trabajadores).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mars Iberia, anuncia el nombramiento de Vanessa Caralps como nueva directora de marketing de Petcare &amp; Food. Asumir\u00e1 su nueva<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[],"class_list":["post-80168","post","type-post","status-publish","format-standard","hentry","category-agencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vanessa Caralps, directora de marketing de Petcare &amp; Food de Mars Iberia<\/title>\n<meta name=\"description\" content=\"Mars Iberia, anuncia el nombramiento de Vanessa Caralps como nueva directora de marketing de Petcare &amp; Food. 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