{"id":77671,"date":"2019-02-14T17:46:27","date_gmt":"2019-02-14T15:46:27","guid":{"rendered":"https:\/\/ipmark.com\/?p=77671"},"modified":"2019-02-14T17:46:27","modified_gmt":"2019-02-14T15:46:27","slug":"san-valentin-dia-clave-entre-las-marcas-para-ganar-notoriedad","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=77671","title":{"rendered":"San Valent\u00edn: d\u00eda clave entre las marcas para ganar notoriedad"},"content":{"rendered":"<figure id=\"attachment_77673\" aria-describedby=\"caption-attachment-77673\" style=\"width: 690px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-77673\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2019\/02\/san-valentin-marcs-1.jpg\" alt=\"SEMrush, proveedor de datos de marketing online, que ha analizado en el \u00faltimo a\u00f1o el tipo de b\u00fasqueda \u2018rom\u00e1ntica\u2019 realizada entre los internautas espa\u00f1oles en la plataforma Google.\" width=\"690\" height=\"590\" \/><figcaption id=\"caption-attachment-77673\" class=\"wp-caption-text\">SEMrush ha analizado en 2018 el tipo de b\u00fasqueda \u2018rom\u00e1ntica\u2019 realizada entre los internautas espa\u00f1oles en la plataforma Google.<\/figcaption><\/figure>\n<p><strong>San Valent\u00edn, celebrado anualmente el 14 de febrero, es una fecha clave para las marcas para atraer potenciales clientes o compradores, debido al incremento de b\u00fasquedas realizadas durante los d\u00edas previos a la festividad de los enamorados, por lo que las empresas de todo tipo \u201chacen sus mayores esfuerzos para alcanzar la m\u00e1xima notoriedad\u201d. <\/strong><\/p>\n<p>Tal y como se se\u00f1ala <a href=\"https:\/\/es.semrush.com\">en el estudio de <strong>SEMrush<\/strong><\/a>, <strong>proveedor de datos de marketing online<\/strong>, que ha analizado <strong>en el \u00faltimo a\u00f1o el tipo de b\u00fasqueda \u2018rom\u00e1ntica\u2019 realizada entre los internautas espa\u00f1oles en la plataforma Google.<\/strong><\/p>\n<p><strong>Los resultados de la investigaci\u00f3n se\u00f1alan que los espa\u00f1oles apuestan por lo seguro<\/strong> a la hora de realizar un regalo para estas fechas. <strong>Entre los 10 productos m\u00e1s buscados<\/strong>, las <strong>flores <\/strong>son las protagonistas, seguidas de cerca por los <strong>relojes y los pendientes<\/strong>. Adem\u00e1s, los internautas\u00a0 han fijado su vista en <strong>las tasas personalizadas, los marcos de fotos, los globos, las pulseras, los osos de peluche, el perfume y las tarjetas de felicitaciones<\/strong>.<\/p>\n<p>Por comunidades, <strong>madrile\u00f1os, canarios y catalanes<\/strong> son los m\u00e1s rom\u00e1nticos o interesados en buscar conceptos relacionados con el D\u00eda de los Enamorados, seg\u00fan el estudio de SEMrush. Mientras que los menos interesados en esta fecha son los de<strong> Islas Baleares, Navarra y Murcia<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-77679 aligncenter\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2019\/02\/comunidades.jpg\" alt=\"comunidades\" width=\"546\" height=\"400\" \/><\/p>\n<p>Unos resultados que reflejan el comportamiento de muchos usuarios en Espa\u00f1a, <strong>siendo estas b\u00fasquedas esenciales para que las marcas conozcan a sus potenciales clientes.<\/strong><\/p>\n<p>Entre otros resultados, el informe tambi\u00e9n recoge las pel\u00edculas y las canciones m\u00e1s buscadas entre los espa\u00f1oles. <strong>Titanic, El Guardaespaldas y Casablanca<\/strong> lideran la lista de largometrajes, mientras que las melod\u00edas m\u00e1s sonadas durante estos d\u00edas han sido lo cl\u00e1sicos del<strong> Soul o el Funky<\/strong>, encabezando los <strong>t\u00edtulos \u201cNobody\u201d de Keith Sweat, \u201cTurn your lights dow low\u201d de Bob Marley, \u201cBetween the sheets\u201d de The Ashley Brothers, o temas tan exitosos como \u201cMy All\u201d the Mar\u00edah Carey.<\/strong><\/p>\n<p>Por \u00faltimo, SEMrush tambi\u00e9n recoge que <strong>Elsa Pataki y Chris Hemsworth, Shakira y Piqu\u00e9, Cayetano Rivera y Eva Gonz\u00e1lez<\/strong>, \u00a0son las parejas espa\u00f1olas m\u00e1s admiradas y buscadas en Google, entre otros resultados.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>San Valent\u00edn, celebrado anualmente el 14 de febrero, es una fecha clave para las marcas para atraer potenciales clientes o<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44],"tags":[2226,2848],"class_list":["post-77671","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-marcas","tag-san-valentin"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>San Valent\u00edn: d\u00eda clave entre las marcas para ganar notoriedad<\/title>\n<meta name=\"description\" content=\"SEMrush ha analizado en 2018 el tipo de b\u00fasqueda \u2018rom\u00e1ntica\u2019 realizada en Google con motivo de San Valent\u00edn, una fecha clave para las marcas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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