{"id":77332,"date":"2019-02-08T10:32:58","date_gmt":"2019-02-08T08:32:58","guid":{"rendered":"https:\/\/ipmark.com\/?p=77332"},"modified":"2019-02-08T10:32:58","modified_gmt":"2019-02-08T08:32:58","slug":"correos-elige-schakleton-buzzpress-gestionar-redes-sociales","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=77332","title":{"rendered":"Schakleton Buzz&#038;Press gestionar\u00e1 las RRSS de Correos"},"content":{"rendered":"<figure id=\"attachment_77333\" aria-describedby=\"caption-attachment-77333\" style=\"width: 300px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-77333 size-medium\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2019\/02\/Correos-300x300.jpg\" alt=\"La divisi\u00f3n lleva desarrollando el mismo trabajo desde hace dos a\u00f1os, lo que le permite continuar con su desarrollo estrat\u00e9gico. \" width=\"300\" height=\"300\" \/><figcaption id=\"caption-attachment-77333\" class=\"wp-caption-text\">La divisi\u00f3n lleva desarrollando el mismo trabajo desde hace dos a\u00f1os, lo que le permite continuar con su desarrollo estrat\u00e9gico.<\/figcaption><\/figure>\n<p><strong>Correos vuelve a elegir en un concurso p\u00fablico a <a href=\"http:\/\/www.shackletongroup.com\/\">Shackleton Buzz&amp;Press<\/a>, la consultora en reputaci\u00f3n \u00a0y PR 2.0. del grupo, para gestionar y apoyar la marca de log\u00edstica en las redes sociales, as\u00ed como tambi\u00e9n llevar los otros perfiles El Camino con Correos y CorreosLabs. <\/strong><\/p>\n<p>No es la primera vez<strong>, la divisi\u00f3n lleva desarrollando el mismo trabajo desde hace dos a\u00f1os<\/strong>, lo que le permite continuar con su desarrollo estrat\u00e9gico. Por ello, <strong>el equipo ha comenzado a trabajar en un plan de contenidos que permita profundizar en las l\u00edneas marcada<\/strong>, con el objetivo de mejorar la <strong>imagen digital, aumentar la visibilidad de la marca e incrementar la relaci\u00f3n cualitativa<\/strong> tanto de los clientes \u00a0actuales como de los potenciales en los distintos corporativos.<\/p>\n<p>Despu\u00e9s de ser seleccionada entre un total de 19 agencias participantes, la divisi\u00f3n da respuesta a esta oportunidad con un equipo especializado compuesto por: <strong>Elvis Santos, directora general; Borja L\u00f3pez-G\u00f3mez, social media strategist; Elena G\u00f3mez, social media manager; Sara Choya, community manager; Jos\u00e9 Carlos Vicioso, head of social listening; y Aisha Sow, social listening analyst.<\/strong><\/p>\n<p><strong>Correos fue fundada en 1716<\/strong> y se encuentra en un momento fundamental de la empresa, que <strong>ha logrado combinar la experiencia de m\u00e1s de tres d\u00e9cadas al servicio de la sociedad espa\u00f1ola con una r\u00e1pida transformaci\u00f3n digital.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Correos vuelve a elegir en un concurso p\u00fablico a Shackleton Buzz&amp;Press, la consultora en reputaci\u00f3n \u00a0y PR 2.0. del grupo,<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[147],"class_list":["post-77332","post","type-post","status-publish","format-standard","hentry","category-agencias","tag-redes-sociales"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Correos elige a Schakleton Buzz&amp;Press para gestionar sus redes sociales<\/title>\n<meta name=\"description\" content=\"Correos vuelve a elegir en un concurso p\u00fablico a 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