{"id":75667,"date":"2018-12-13T19:20:39","date_gmt":"2018-12-13T17:20:39","guid":{"rendered":"https:\/\/ipmark.com\/?p=75667"},"modified":"2018-12-13T19:20:39","modified_gmt":"2018-12-13T17:20:39","slug":"kate-macnevin-la-nueva-directora-general-global-mrm-mccann","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=75667","title":{"rendered":"Kate MacNevin, la nueva directora general global de MRM \/\/ McCann"},"content":{"rendered":"<figure id=\"attachment_75669\" aria-describedby=\"caption-attachment-75669\" style=\"width: 345px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-75669\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2018\/12\/Kate-MacNevin-Headshot.jpg\" alt=\"Kate MacNevin, nueva directora general mundial MRM \/\/ McCann.\" width=\"345\" height=\"598\" \/><figcaption id=\"caption-attachment-75669\" class=\"wp-caption-text\">Kate MacNevin, nueva directora general mundial\u00a0de MRM \/\/ McCann.<\/figcaption><\/figure>\n<p><strong>McCann Worldgroup ha nombrado a Kate MacNevin, hasta ahora presidente globlal, como la nueva directora general global de MRM \/\/ McCann. <\/strong><\/p>\n<p>Con m\u00e1s de <strong>25 a\u00f1os de experiencia <\/strong>en comunicaciones de marketing, MacNevin ha cosechado a lo largo de 2017 \u00e9xitos comerciales a clientes <strong>como General Motors, GSK, Servicios Portal de Estados Unidos y Cisco.<\/strong><\/p>\n<p><strong>MacNevin se caracteriza por impulsar el crecimiento de los clientes de la agencia<\/strong> <strong>a lo largo de su carrera<\/strong>, as\u00ed como por su efectividad, creatividad e innovaci\u00f3n en las\u00a0<strong>\u00e1reas de digital, CRM y comercio electr\u00f3nico<\/strong>, seg\u00fan <strong>el presidente y director ejecutivo de McCann Worldgroup, Harris Diamond.<\/strong><\/p>\n<p>Entre sus logros profesionales, la nueva responsable ha agregado clientes a la agencia de la talla de <strong>Honeywell, Corning, Subway, Clarks Shoes, L&#8217;Or\u00e9al, Crystal Cruises, Hitachi y Party City<\/strong>. Adem\u00e1s, MRM \/\/ McCann ha sido reconocida con algunos galardones importantes de la industria, incluido el <strong>premio a Mejor Agencia del A\u00f1o (Ad Age&#8217;s 2018).<\/strong><\/p>\n<p><strong>La llegada de MacNevin a McCann fue en 2006, en Toronto<\/strong> (Estados Unidos), \u00a0siendo nombrada responsable <strong>del cliente General Motors en 2009<\/strong>. Posteriormente, se convirti\u00f3 en la directora ejecutiva de <strong>Operaciones Globales para Commowealth \/ McCann (2014)<\/strong> y dos a\u00f1os m\u00e1s tarde la nombraron <strong>directora mundial de Operaciones de MRM \/ McCann<\/strong>, hasta su puesto de presidente global en 2017.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>McCann Worldgroup ha nombrado a Kate MacNevin, hasta ahora presidente globlal, como la nueva directora general global de MRM \/\/<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[],"class_list":["post-75667","post","type-post","status-publish","format-standard","hentry","category-agencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kate MacNevin, la nueva directora 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