{"id":74392,"date":"2018-11-02T13:08:44","date_gmt":"2018-11-02T11:08:44","guid":{"rendered":"https:\/\/ipmark.com\/?p=74392"},"modified":"2018-11-02T13:08:44","modified_gmt":"2018-11-02T11:08:44","slug":"la-agencia-um-campana-loterias-navidad","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=74392","title":{"rendered":"La campa\u00f1a de Navidad de Loter\u00edas, en manos de la agencia UM"},"content":{"rendered":"<figure id=\"attachment_74393\" aria-describedby=\"caption-attachment-74393\" style=\"width: 690px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-74393\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2018\/10\/loteria-navidad-2017.jpg\" alt=\"Fotograma de la campa\u00f1a de Navidad de Loter\u00edas y Apuestas del Estado de 2017.\" width=\"690\" height=\"380\" \/><figcaption id=\"caption-attachment-74393\" class=\"wp-caption-text\">Fotograma de la campa\u00f1a de Navidad de Loter\u00edas y Apuestas del Estado de 2017.<\/figcaption><\/figure>\n<p><strong>Loter\u00edas y Apuestas del Estado ha seleccionado a la agencia UM, propiedad del grupo IPG Mediabrands, para desarrollar y gestionar la inversi\u00f3n publicitaria en medios para Loter\u00edas de Navidad y Loter\u00edas del Ni\u00f1o.<\/strong><\/p>\n<p>El pasado <strong>mes de septiembre<\/strong>, Loter\u00edas convoc\u00f3 un concurso p\u00fablico para elegir a su nueva agencia para la gesti\u00f3n de sus<strong> campa\u00f1as estrellas de Navidad<\/strong>.<\/p>\n<p>Loter\u00edas se ha decantado por la<strong><a href=\"https:\/\/www.umww.com\/\"> agencia UM<\/a><\/strong> por su <strong>visi\u00f3n innovadora<\/strong> y su capacidad de ofrecer servicios integrados y eficaces. \u201cEn UM no s\u00f3lo estamos realmente contentos por poder ser colaboradores de Loter\u00edas y Apuestas del Estado, sino emocionados por formar parte activa de una campa\u00f1a tan relevante e importante para todos como es la Loter\u00eda de Navidad y el Sorteo del Ni\u00f1o\u201d, se\u00f1al\u00f3 el <strong>managing director de UM, Rafael Calleja<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Loter\u00edas y Apuestas del Estado ha seleccionado a la agencia UM, propiedad del grupo IPG Mediabrands, para desarrollar y gestionar<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56,44],"tags":[2184,2158,1586],"class_list":["post-74392","post","type-post","status-publish","format-standard","hentry","category-agencias","category-marketing","tag-agencias","tag-agencias-de-medios","tag-navidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La agencia UM realiza la campa\u00f1a navide\u00f1a de la Loter\u00edas<\/title>\n<meta name=\"description\" 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