{"id":72941,"date":"2018-07-31T08:04:02","date_gmt":"2018-07-31T06:04:02","guid":{"rendered":"https:\/\/ipmark.com\/?p=72941"},"modified":"2018-07-31T08:04:02","modified_gmt":"2018-07-31T06:04:02","slug":"experto-online-dan-data-for-creativity","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=72941","title":{"rendered":"Data for creativity. Todas las claves con nuestro Experto Online"},"content":{"rendered":"
\"Ana
Ana Garc\u00eda-Hierro.<\/figcaption><\/figure>\n

Ana Garc\u00eda-Hierro responder\u00e1 todas las dudas sobre data for creativity que lleguen al Experto Online<\/a>, proyecto divulgativo sobre comunicaci\u00f3n y marketing digital puesto en marcha por Dentsu Aegis Network<\/a> (DAN) e IPMARK<\/a>. CEO de gyro:, agencia especializada en medios, marketing y creatividad B2B perteneciente a DAN, Garc\u00eda-Hierro es una experta en datos orientados a la creatividad, e-CRM o lead generation, entre otros temas. Recibir su asesoramiento es tan sencillo como enviar tus dudas a\u00a0elexpertobydan@dentsuaegis.com<\/a>\u00a0antes del pr\u00f3ximo 20 de agosto.<\/strong><\/p>\n

En esta\u00a0tercera entrega del Experto Online, podremos aumentar nuestro conocimiento en cinco \u00e1reas B2B:<\/p>\n

– Datos orientados a la creatividad (data for creativity)<\/p>\n

– Lead generation y e-CRM<\/p>\n

– Social media para B2B<\/p>\n

– Procesos colaborativos<\/p>\n

– Digital product design B2B<\/p>\n

Posteriormente, publicaremos una selecci\u00f3n de las respuestas, de forma an\u00f3nima y sin identificar a los remitentes de las preguntas.<\/p>\n

QUI\u00c9N ES QUI\u00c9N<\/strong><\/p>\n

Ana Garc\u00eda-Hierro<\/strong><\/p>\n

Ana Garc\u00eda-Hierro<\/a>,\u00a0adem\u00e1s de ser CEO de gyro:<\/a> en Madrid, es una ferviente creyente en crear ideas humanamente relevantes, apasionada por su trabajo y las nuevas tecnolog\u00edas. A lo largo de su carrera ha trabajado para diferentes anunciantes fuera de Espa\u00f1a. Su \u00faltimo puesto, antes de trasladarse a nuestro pa\u00eds, fue en Imation (3M) como directora de marketing y comunicaci\u00f3n EMEA en Holanda y Reino Unido.<\/p>\n

Dentsu Aegis Network<\/strong><\/p>\n

Como parte de Dentsu Inc., Dentsu Aegis Network<\/a> est\u00e1 compuesta por diez marcas de la red mundial: Carat, Dentsu, Dentsu X, iProspect, Isobar, Mcgarrybowen, MKTG, Posterscope, The Story Lab, Merkle y VIZEUM, y por marcas especialistas en varios mercados, que ofrecen una gama distinta e innovadora de productos y servicios. DAN tiene su sede en Londres y opera en 145 pa\u00edses de todo el mundo con alrededor de 40.000 especialistas.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ana Garc\u00eda-Hierro responder\u00e1 todas las dudas sobre data for creativity que lleguen al Experto Online, proyecto divulgativo sobre comunicaci\u00f3n y<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44,5895],"tags":[],"class_list":["post-72941","post","type-post","status-publish","format-standard","hentry","category-marketing","category-marketing-digital"],"acf":[],"yoast_head":"\nExperto Online de Dan resuelve dudas sobre data for creativity-IPMARK<\/title>\n<meta name=\"description\" content=\"Ana Garc\u00eda-Hierro, CEO de gyro:, es la tercera invitada del Experto Online, proyecto divulgativo sobre comunicaci\u00f3n y marketing digital de Dentsu e IPMARK.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=72941\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Experto Online de Dan resuelve dudas sobre data for creativity-IPMARK\" \/>\n<meta property=\"og:description\" content=\"Ana Garc\u00eda-Hierro, CEO de gyro:, es la tercera invitada del Experto Online, proyecto divulgativo sobre comunicaci\u00f3n y marketing digital de Dentsu e IPMARK.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=72941\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-31T06:04:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/2018\/07\/Ana-Garcia-Hierro-Experto-Online-DAN-IPMARK.jpg\" \/>\n<meta name=\"author\" content=\"ipmark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"ipmark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=72941#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=72941\"},\"author\":{\"name\":\"ipmark\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\"},\"headline\":\"Data for creativity. 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