{"id":70751,"date":"2018-04-24T17:08:55","date_gmt":"2018-04-24T15:08:55","guid":{"rendered":"https:\/\/ipmark.com\/?p=70751"},"modified":"2018-04-24T17:08:55","modified_gmt":"2018-04-24T15:08:55","slug":"marketing-digital-omexpo-futuro-retail","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=70751","title":{"rendered":"OMExpo 2018 nos traslada a la tienda del futuro"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter wp-image-70753 size-full\" title=\"Marketing-Digital-Omexpo-2018\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2018\/04\/Marketing-Digital-Omexpo-2018.jpg\" alt=\"Omexpo-2018, la feria del marketing digital, el ecommerce y el digital business se celebra en Madrid los d\u00edas 25 y 26 de abril. \" width=\"690\" height=\"400\" \/><\/p>\n<p><strong>Del mi\u00e9rcoles 25 al jueves 26 de abril se celebra en Madrid, en Ifema, la 14 edici\u00f3n de <a href=\"https:\/\/www.omexpo.com\" rel=\"nofollow\">OMExpo<\/a>, la feria del <a href=\"https:\/\/ipmark.com\/digital\/\">marketing digital<\/a> y comercio electr\u00f3nico, organizada por Easyfairs, a la que se espera que asistan cerca de 10.000 visitantes.<\/strong><\/p>\n<p>En el contexto de ambos salones, se celebrar\u00e1n dos congresos impartidos por empresas y profesionales referentes a nivel internacional:<\/p>\n<p>El Digital Congress, en el que se tratar\u00e1n temas como el big data, la <strong>hiperpersonalizaci\u00f3n<\/strong>, el marco legal, el comercio electr\u00f3nico, la experiencia de usuario o el estado actual de la tecnolog\u00eda, con la participaci\u00f3n de empresas como Fundaci\u00f3n EOI, Big Data Academy, Accenture Interactive, Adigital, T2O Media, Mastercard o Magnolia.<\/p>\n<p>El Retail Congress de SHOP, en el que intervienen expertos como Gustavo Nu\u00f1ez (Nielsen), \u00c1lvaro Alfonso (Vodafone), Cristina Delgado (Prosegur), Laureano Turienzo (Retail News Trends), Mar\u00eda Sa\u00f1udo (Cortefiel), \u00c1lvaro Alfonso (Vodafone), Iv\u00e1n Burgos (Porsche), Paola Portela (Vogue) Enrique Quintero (Metriplica) o Daniel Canomanuel (AXA).<\/p>\n<p>Asimismo, en esta edici\u00f3n de la feria dedicada al marketing digital y al ecommerce se celebra pot primera vez el sal\u00f3n \u201c<strong>SHOP, el futuro del Retail<\/strong>\u201d, que trasladar\u00e1 a los visitantes a la<strong> tienda del futuro<\/strong>: probadores de ropa con realidad virtual, acciones de marketing sensorial para despertar emociones en el consumidor, dependientes-robot que nos ayudan a tomar la mejor decisi\u00f3n y un sinf\u00edn de novedades.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Del mi\u00e9rcoles 25 al jueves 26 de abril se celebra en Madrid, en Ifema, la 14 edici\u00f3n de OMExpo, la<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5895],"tags":[],"class_list":["post-70751","post","type-post","status-publish","format-standard","hentry","category-marketing-digital"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing digital: 14 edici\u00f3n de OMEXPO- IPMARK<\/title>\n<meta name=\"description\" content=\"En la feria del marketing digital OMEXPO 2018 se celebra por primera vez el sal\u00f3n &quot;Shop, el futuro del retail&quot;, donde viajaremos a la tienda del futuro.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=70751\" \/>\n<meta property=\"og:locale\" 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