{"id":67108,"date":"2017-11-24T11:13:58","date_gmt":"2017-11-24T09:13:58","guid":{"rendered":"https:\/\/ipmark.com\/?p=67108"},"modified":"2017-11-24T11:13:58","modified_gmt":"2017-11-24T09:13:58","slug":"campana-publicitaria-ruavieja","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=67108","title":{"rendered":"Esta es la campa\u00f1a que ha hecho llorar a toda Espa\u00f1a"},"content":{"rendered":"<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-67109 size-full\" title=\"campa\u00f1a-publicitaria-RuaVieja-Tenemos-que-vernos-m\u00e1s\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2017\/11\/campa\u00f1a-publicitaria-RuaVieja-Tenemos-que-vernos-m\u00e1s.jpg\" alt=\"campa\u00f1a-publicitaria-RuaVieja-Tenemos-que-vernos-m\u00e1s\" width=\"690\" height=\"278\" \/>La\u00a0<a href=\"https:\/\/ipmark.com\/agencias\/creatividad\/\">campa\u00f1a publicitaria<\/a> de Ruavieja, la marca de licor distribuido por Pernod Ricard, reflexiona sobre lo que sigue representando la amistad en un mundo en el que las redes sociales han banalizado el aut\u00e9ntico sentido de esa palabra.\u00a0<\/strong><\/p>\n<p>Firmada por Leo Burnett, \u00ab<strong>Tenemos que vernos m\u00e1s<\/strong>\u00ab, narra en un tono marcadamente emocional, el reencuentro de dos amigos de la infancia, alejados durante a\u00f1os por la vida y los malentendidos. La idea central es una llamada a revisar\u00a0nuestra forma de relacionarnos con los que queremos y con quienes nos gusta estar, para proponernos volver a hacerlo de una forma aut\u00e9ntica,\u00a0 m\u00e1s personal y presencial.<\/p>\n<p>La campa\u00f1a, con <strong>Santiago Zannou<\/strong> como realizador,\u00a0est\u00e1 compuesta por spots de 90\u201d, 20&#8243; y 10\u201d, que se est\u00e1n emitiendo en televisi\u00f3n y medios digitales.<\/p>\n<p><iframe loading=\"lazy\" title=\"Ruavieja-Tenemos que vernos m\u00e1s-campa\u00f1a-publicitaria-2017\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/QurhE6kFnpI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La\u00a0campa\u00f1a publicitaria de Ruavieja, la marca de licor distribuido por Pernod Ricard, reflexiona sobre lo que sigue representando la amistad<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[],"class_list":["post-67108","post","type-post","status-publish","format-standard","hentry","category-agencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Campa\u00f1a publicitaria que hace llorar a toda Espa\u00f1a-IPMARK<\/title>\n<meta name=\"description\" content=\"La nueva campa\u00f1a publicitaria de Ruavieja, la marca de licor de Pernod Ricard, destaca por el tono marcadamente emotivo con el que habla de la amistad\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=67108\" \/>\n<meta property=\"og:locale\" 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