{"id":59521,"date":"2017-01-27T14:27:37","date_gmt":"2017-01-27T12:27:37","guid":{"rendered":"https:\/\/ipmark.com\/?p=59521"},"modified":"2017-01-27T14:27:37","modified_gmt":"2017-01-27T12:27:37","slug":"ken-segall-marketing-catalyzers","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=59521","title":{"rendered":"Ken Segall, el ex director creativo de Apple, protagonista en Marketing Catalyzers"},"content":{"rendered":"<figure id=\"attachment_59522\" aria-describedby=\"caption-attachment-59522\" style=\"width: 345px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-59522 size-full\" title=\"Ken-Segall-Marketing-Catalyzers\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2017\/01\/Ken-Segall-Marketing-Catalyzers.jpg\" alt=\"Ken-Segall-Marketing-Catalyzers\" width=\"345\" height=\"278\" \/><figcaption id=\"caption-attachment-59522\" class=\"wp-caption-text\">Ken Segall le puso la &#8216;i&#8217; a muchos productos Apple.<\/figcaption><\/figure>\n<p><strong>El evento Marketing Catalyzers, que abordar\u00e1 en M\u00e1laga las \u00faltimas tendencias del marketing digital, contar\u00e1 con la participaci\u00f3n de Ken Segall, \u00a0ex director creativo de Apple. El encuentro se celebrar\u00e1 en el Palacio de Ferias y Congresos de M\u00e1laga los d\u00edas 25 y 26 de septiembre de 2017.<\/strong><\/p>\n<p>Ken Segall acudir\u00e1 a la <a href=\"http:\/\/www.marketingcatalyzers.com\/\">primera edici\u00f3n<\/a> de Marketing Catalyzers para impartir una <strong>conferencia sobre la guerra eterna entre complejidad y sencillez<\/strong>, apostando por convertir la segunda en un principio empresarial. Art\u00edfice de la emblem\u00e1tica campa\u00f1a de Apple con el eslogan de \u2018Think Different\u2019, Segall dio con la clave del \u00e9xito a trav\u00e9s de la sencillez al bautizar productos ya ic\u00f3nicos de la marca como el iBook, el iPod, el iPhone y el iPad con la \u2018i\u2019 de \u2018Internet\u2019, de \u2018imaginaci\u00f3n\u2019 y de \u2018individual\u2019.<\/p>\n<p>Despu\u00e9s de trabajar durante 12 a\u00f1os para Steve Jobs, actualmente Ken Segall es un consultor independiente y dedica la mayor parte de su tiempo a compartir sus conocimientos en conferencias y eventos privados. Durante su intervenci\u00f3n en Marketing Catalyzers, probar\u00e1 c\u00f3mo <strong>la sencillez puede mejorar una organizaci\u00f3n<\/strong> haciendo que sea m\u00e1s r\u00e1pida, inteligente, eficiente y que, adem\u00e1s, logre una gran fidelidad a sus clientes.<\/p>\n<p><strong>Macarena Cenalmor<\/strong>, la vicepresidenta de servicios al cliente de la compa\u00f1\u00eda espa\u00f1ola de publicidad mobile Mobusi, tambi\u00e9n participar\u00e1 en este festival del marketing, as\u00ed como el publicista <strong>Risto Mejide<\/strong>, que hablar\u00e1 de c\u00f3mo crear una marca personal potente, y el CEO y fundador de la empresa especializada en marketing digital MindSEO, <strong>Daniel Pereira<\/strong>, que centrar\u00e1 su ponencia en c\u00f3mo afecta la evoluci\u00f3n tecnol\u00f3gica a la comunicaci\u00f3n de las marcas y explicar\u00e1 los elementos necesarios para elaborar planes de optimizaci\u00f3n.<\/p>\n<p>Marketing Catalyzers est\u00e1 organizado por la empresa Byron Networks, S.L. y cuenta con la colaboraci\u00f3n de New Stage.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El evento Marketing Catalyzers, que abordar\u00e1 en M\u00e1laga las \u00faltimas tendencias del marketing digital, contar\u00e1 con la participaci\u00f3n de Ken<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-59521","post","type-post","status-publish","format-standard","hentry","category-sin-categoria"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ken Segall defender\u00e1 la sencillez en Marketing Catalyzers-IPMARK<\/title>\n<meta name=\"description\" content=\"Ken Segall defender\u00e1 en Marketing Catalyzers c\u00f3mo la sencillez puede ser un principio empresarial 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