{"id":58202,"date":"2016-11-22T16:17:24","date_gmt":"2016-11-22T14:17:24","guid":{"rendered":"https:\/\/ipmark.com\/?p=58202"},"modified":"2016-11-22T16:17:24","modified_gmt":"2016-11-22T14:17:24","slug":"dove-tienda-pop-up-paris","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=58202","title":{"rendered":"Dove abre su primera tienda pop-up en Par\u00eds"},"content":{"rendered":"<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-58203\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2016\/11\/Dove-Tienda-Pop-UP.jpg\" alt=\"dove-tienda-pop-up\" width=\"690\" height=\"278\" \/>Dove ha creado un espacio f\u00edsico en el que da vida a su concepto de \u2018<a href=\"http:\/\/www.dove.com.es\/es\/Nuestra-mision\/Nuestra-vision\/Campana-de-Dove-por-la-Belleza-Real.aspx\">belleza real<\/a>\u2019, lanzado por la marca en 2004 para reivindicar un mundo en el que las mujeres se reconcilien con su cuerpo, alej\u00e1ndose de la ansiedad que provocan los estereotipos. La pop-up estar\u00e1 abierta hasta el 18 de diciembre en Par\u00eds. <\/strong><\/p>\n<p>\u201cEstamos proporcionando productos de cuidado personal para la mujer desde la d\u00e9cada de los cincuenta, pero hasta ahora no hab\u00edamos llegado a este grado de interacci\u00f3n con ellas de forma f\u00edsica a trav\u00e9s de una tienda \u2013explica Sophie Galvani, vicepresidenta global de Dove\u2013. <strong>Quer\u00edamos crear un espacio donde encontrarnos f\u00edsicamente con las mujeres y facilitarles la inmersi\u00f3n en el mundo Dove<\/strong>\u201d.<\/p>\n<p>En la tienda pop-up de Dove, las visitantes podr\u00e1n <strong>personalizar sus productos<\/strong> (lociones y cremas corporales, geles, exfoliantes y la cl\u00e1sica pastilla de belleza) mediante un exclusivo proceso de mixolog\u00eda a partir de una variedad de f\u00f3rmulas de base, extractos, agentes exfoliadores y fragancias a escoger. Asimismo, se podr\u00e1n encontrar en exclusiva las <strong>\u00faltimas innovaciones de Dove provenientes de Jap\u00f3n<\/strong> que todav\u00eda no han sido lanzadas al mercado internacional.<\/p>\n<p>La tienda pop-up de Dove ha sido <strong>dise\u00f1ada junto a una psic\u00f3loga para proporcionar a sus visitantes una experiencia \u00fanica<\/strong>, y realiza in situ talleres de autoestima con expertos y asesoramiento personalizado ofreciendo un conocimiento de la belleza tanto interior como exterior.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dove ha creado un espacio f\u00edsico en el que da vida a su concepto de \u2018belleza real\u2019, lanzado por la<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[91,44],"tags":[],"class_list":["post-58202","post","type-post","status-publish","format-standard","hentry","category-branding","category-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dove abre su primera tienda pop-up en Par\u00eds-IPMARK<\/title>\n<meta name=\"description\" content=\"La primera tienda pop-up de Dove, abierta en Par\u00eds hasta el pr\u00f3ximo 18 de diciembre, es un espacio f\u00edsico en el que vivir el concepto de &quot;belleza real&quot;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=58202\" \/>\n<meta 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