{"id":55428,"date":"2016-07-05T12:58:44","date_gmt":"2016-07-05T10:58:44","guid":{"rendered":"https:\/\/ipmark.com\/?p=55428"},"modified":"2016-07-05T12:58:44","modified_gmt":"2016-07-05T10:58:44","slug":"redes-sociales-en-verano","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=55428","title":{"rendered":"Redes sociales. Manual de uso en verano"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-55430\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2016\/07\/redes-sociales-verano-2016.jpg\" alt=\"redes-sociales-verano-2016\" width=\"690\" height=\"278\" \/><strong>Lejos de desconectar, los espa\u00f1oles son m\u00e1s activos en redes sociales durante el verano. Facebook, Instagram y Twitter son las m\u00e1s populares en periodo vacacional. \u00a0<\/strong><\/p>\n<p>Para empezar, en verano <strong>aumenta un 10% el consumo de datos m\u00f3viles<\/strong> y se comparten el doble de fotograf\u00edas que en invierno, especialmente entre las 16:00 y las 00:30 horas, que es el prime time veraniego para las redes sociales, seg\u00fan los datos manejados por Adglow.<\/p>\n<p>Adem\u00e1s del protector solar y las gafas, el smartphone es el objeto m\u00e1s utilizado en esta \u00e9poca del a\u00f1o. El 91% de los usuarios se conecta diariamente a las redes sociales a trav\u00e9s de este dispositivo.<\/p>\n<p>Las mujeres son las m\u00e1s enganchadas a las redes durante el verano. Comparten un 24% m\u00e1s de contenido que los hombres, especialmente a trav\u00e9s de Facebook.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-55431\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2016\/07\/Redes-Sociales-Verano-Infograf\u00eda1.jpg\" alt=\"Redes-Sociales-Verano-Infograf\u00eda\" width=\"690\" height=\"976\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Lejos de desconectar, los espa\u00f1oles son m\u00e1s activos en redes sociales durante el verano. Facebook, Instagram y Twitter son<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5895],"tags":[147],"class_list":["post-55428","post","type-post","status-publish","format-standard","hentry","category-marketing-digital","tag-redes-sociales"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Redes sociales. 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Manual de uso en verano - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"Los espa\u00f1oles, especialmente las mujeres, son m\u00e1s activos en redes sociales durante los meses de verano compartiendo el doble de fotos\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=55428\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-05T10:58:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/2016\/07\/redes-sociales-verano-2016.jpg\" \/>\n<meta name=\"author\" content=\"ipmark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"ipmark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=55428#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=55428\"},\"author\":{\"name\":\"ipmark\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\"},\"headline\":\"Redes sociales. 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