{"id":43373,"date":"2015-03-04T18:25:30","date_gmt":"2015-03-04T16:25:30","guid":{"rendered":"https:\/\/ipmark.com\/?p=43373"},"modified":"2015-03-04T18:25:30","modified_gmt":"2015-03-04T16:25:30","slug":"big-data-cifras-de-vertigo","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=43373","title":{"rendered":"Big Data. Cifras de v\u00e9rtigo"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2015\/03\/bigdata.jpg\" alt=\"Print\" width=\"690\" height=\"362\" class=\"aligncenter size-full wp-image-43374\" \/><\/p>\n<p>Cada minuto se producen 4,1 millones de b\u00fasquedas en Google, se escriben 347.000 twitts y se visualizan 10 millones de anuncios. Cifras de v\u00e9rtigo que alimentan el caudal Big Data, que en 2020 aportar\u00e1 206.000 millones de euros a la econom\u00eda de Europa, impulsando un incremento del 1,9% en el PIB de la eurozona. <\/p>\n<p>Y siguiendo con las cifras y el flujo de datos, un informe elaborado por la Online Business School, en 2014 el 73% de las organizaciones mundiales invirtieron o planificaron <b>invertir en Big Data<\/b> en los pr\u00f3ximos dos a\u00f1os. Respecto al n\u00famero  de proyectos de Big Data puestos en producci\u00f3n el a\u00f1o pasado, se pas\u00f3 del 8% al 13%.<\/p>\n<p>El porcentaje de compa\u00f1\u00edas que no ten\u00eda previsto incorporar proyectos de Big Data a sus planes estrat\u00e9gicos se redujo respecto a 2013, pasando del 31% al 24%. Norteam\u00e9rica lidera la inversi\u00f3n y adopci\u00f3n de proyectos y herramientas Big Data con un 47% de sus empresas, frente al 37.8% registrado en 2013.<\/p>\n<p>El estudio muestra que la transici\u00f3n a soluciones tecnol\u00f3gicas basadas en datos supondr\u00e1 una aportaci\u00f3n de <b>206.000 millones de euros para la econom\u00eda de Europa en el a\u00f1o 2020<\/b>, un incremento en el PIB de la Eurozona de un 1,9% (2,2% en el Norte de Europa, 1,9% en nuevos estados miembros y 1,6% en el Sur de Europa.<\/p>\n<p>Por sectores, en 2014 se registr\u00f3 un notable aumento de las inversiones Big Data en todos los sectores empresariales, con Medios y Comunicaci\u00f3n a la cabeza y un 53% de las organizaciones del segmento invirtiendo en estas soluciones tecnol\u00f3gicas. Las cifras cambian si se analiza \u00fanicamente Europa, donde los sectores econ\u00f3micos m\u00e1s beneficiados por el Big Data fueron Comercio (47.000 millones de euros), Industria (45.000 millones), Administraci\u00f3n P\u00fablica (27.000 millones) y Sector Sanitario (10.000 millones).<\/p>\n<p>Otras conclusiones del informe son: <\/p>\n<p>\u2022\tEn 2020, m\u00e1s de 30 mil millones de dispositivos estar\u00e1n conectados a Internet.<\/p>\n<p>\u2022\tEn 2014 se transfieren 1.570 terabytes de informaci\u00f3n por minuto.<\/p>\n<p>\u2022\tEn un minuto, en Internet se generan 4,1 millones de b\u00fasquedas en Google, se escriben 347.000 tuits, se comparten 3,3 millones de actualizaciones en Facebook, se suben 38.000 fotos a Instagram, se visualizan 10 millones de anuncios, se suben m\u00e1s de 100 horas de v\u00eddeo a Youtube, se escuchan 32.000 horas de m\u00fasica en streaming, se env\u00edan 34,7 millones de mensajes instant\u00e1neos por Internet o se descargan 194.000 apps.<\/p>\n<p>\u2022\tLas \u00e1reas donde el Big Data ha demostrado ser un gran aliado de las empresas son en la mejora de la experiencia de cliente y en la mejora de la eficiencia de los procesos de negocio.<\/p>\n<p>\u2022\tEl 95% de las empresas apostar\u00e1n por el IoT (Internet de las Cosas) en un plazo m\u00e1ximo de tres a\u00f1os.<\/p>\n<p>\u2022\tLas inversiones en materia de IoT ha crecido m\u00e1s del 60% desde el 2012, y un 40% en el \u00faltimo a\u00f1o, lo que facilita que el n\u00famero de empresas de nueva creaci\u00f3n dentro del \u00e1mbito del IoT haya crecido m\u00e1s de un 70% desde 2012.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cada minuto se producen 4,1 millones de b\u00fasquedas en Google, se escriben 347.000 twitts y se visualizan 10 millones de<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5895],"tags":[],"class_list":["post-43373","post","type-post","status-publish","format-standard","hentry","category-marketing-digital"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Big Data previsiones 2015<\/title>\n<meta name=\"description\" content=\"Big data, cifras mundiales, 2015\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=43373\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Big Data previsiones 2015\" \/>\n<meta property=\"og:description\" content=\"Big data, cifras mundiales, 2015\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=43373\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2015-03-04T16:25:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/2015\/03\/bigdata.jpg\" \/>\n<meta name=\"author\" content=\"ipmark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"ipmark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=43373#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=43373\"},\"author\":{\"name\":\"ipmark\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\"},\"headline\":\"Big Data. 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