{"id":43146,"date":"2015-02-24T14:14:01","date_gmt":"2015-02-24T12:14:01","guid":{"rendered":"https:\/\/ipmark.com\/?p=43146"},"modified":"2015-02-24T14:14:01","modified_gmt":"2015-02-24T12:14:01","slug":"homeaway-campana-global-de-marketing","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=43146","title":{"rendered":"HomeAway lanza campa\u00f1a global de marketing"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2015\/02\/HomeAway_homepage.jpg\" alt=\"HomeAway_homepage\" width=\"690\" height=\"278\" class=\"aligncenter size-full wp-image-43147\" \/><\/p>\n<p>En su d\u00e9cimo aniversario, HomeAway lanza \u00abToda la casa. Toda la familia. Vacaciones completas\u201d, una campa\u00f1a global de marketing en la que se destacan las ventajas del alquiler vacacional, redefiniendo la experiencia de las vacaciones en familia. <\/p>\n<p>\u201cEl <b>alquiler vacacional<\/b> est\u00e1 en el centro de una completa experiencia de vacaciones ya que ofrece espacio y privacidad para crear v\u00ednculos verdaderos y recuerdos duraderos. Hay experiencias que solamente pueden ser apreciadas por completo si te alojas en una vivienda vacacional\u00bb, se\u00f1ala Mariano Dima, CMO de HomeAway. <\/p>\n<p>La campa\u00f1a, bajo el lema \u00abToda la casa. Toda la familia. Vacaciones completas.\u201d, ha sido creada por  <b>Saatchi &#038; Saatchi Londres<\/b> y se lanzar\u00e1 en todo el mundo el pr\u00f3ximo 16 de marzo a trav\u00e9s televisiones, redes sociales y medios digitales. El plan de medios ha sido dise\u00f1ado por <b>Zenith Optimedia<\/b>. Por otro lado, la compa\u00f1\u00eda tambi\u00e9n estrena nueva imagen de marca, obra de Landor. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>En su d\u00e9cimo aniversario, HomeAway lanza \u00abToda la casa. Toda la familia. Vacaciones completas\u201d, una campa\u00f1a global de marketing en<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-43146","post","type-post","status-publish","format-standard","hentry","category-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>HomeAway campa\u00f1a marketing<\/title>\n<meta name=\"description\" content=\"HomeAway, alquiler vacacional, marketing\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=43146\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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