{"id":43082,"date":"2015-02-20T15:10:25","date_gmt":"2015-02-20T13:10:25","guid":{"rendered":"https:\/\/ipmark.com\/?p=43082"},"modified":"2015-02-20T15:10:25","modified_gmt":"2015-02-20T13:10:25","slug":"linkedin-lead-accelerator-solucion-publicitaria-b2b","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=43082","title":{"rendered":"LinkedIn Lead Accelerator, la nueva soluci\u00f3n publicitaria B2B"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2015\/02\/LinkedInLeadAcelerator.jpg\" alt=\"LinkedInLeadAcelerator\" width=\"690\" height=\"278\" class=\"aligncenter size-full wp-image-43083\" \/><\/p>\n<p>LinkedIn Lead Accelerator es la propuesta estrella de la nueva cartera de productos comerciales de la red profesional, dirigida a anunciantes que trabajan en el mercado B2B o para <b>marcas de alta consideraci\u00f3n<\/b>, aquellas que por la naturaleza del producto o servicio ofrecido requieren una mayor reflexi\u00f3n en el proceso de compra. <\/p>\n<p><b>LinkedIn Lead Accelerator<\/b> est\u00e1 dise\u00f1ado para ayudar a las empresas a conectar m\u00e1s eficientemente con sus audiencias, facilitando a las marcas llegar al 95% de su p\u00fablico objetivo con mensajes relevantes, dependiendo del estadio en el proceso de compra en el que se encuentren, tanto dentro de LinkedIn como fuera de LinkedIn.com.<\/p>\n<p>\u201cEntendemos mejor que nadie c\u00f3mo los profesionales interact\u00faan con las marcas. Combinando la tecnolog\u00eda y capacidad de promoci\u00f3n de Bizo (adquirida por LinkedIn en agosto de 2014)  con la experiencia de LinkedIn en la segmentaci\u00f3n del mercado profesional, estamos redefiniendo las formas de hacer marketing de los negocios B2B y las marcas de alta consideraci\u00f3n. De este modo, facilitamos a las marcas encontrar e influenciar a los decision makers de los negocios, ya est\u00e9n tomando decisiones de compra para sus negocios o para s\u00ed mismos\u201d, se\u00f1ala Josh Graff, director senior de LinkedIn EMEA. <\/p>\n<p>Entre las marcas que ya est\u00e1n probando este nuevo servicio est\u00e1n eCornell, Lenovo, Salesforce.com, Samsung, VMware y Groupon.<\/p>\n<p>Junto con LinkedIn Lead Accelerator, el nuevo portafolio de productos incluye <b>LinkedIn Onsite Display<\/b>, <b>LinkedIn Network Display<\/b>, <b>Sponsored Updates<\/b> y <b>Sponsored InMail<\/b>. Todas estas soluciones incorporan una herramienta de an\u00e1lisis que combina los datos de la audiencia global de LinkedIn con las visitas a las webs de las marcas para una medici\u00f3n transversal entre las dos plataformas.<\/p>\n<p>LinkedIn Lead Accelerator estar\u00e1 disponible, inicialmente en ingl\u00e9s,  en formato self-service a trav\u00e9s de subscripciones trimestrales o anuales.  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn Lead Accelerator es la propuesta estrella de la nueva cartera de productos comerciales de la red profesional, dirigida a<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5895],"tags":[146,147,148],"class_list":["post-43082","post","type-post","status-publish","format-standard","hentry","category-marketing-digital","tag-linkedin","tag-redes-sociales","tag-social-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LinkedIn Lead Accelerator<\/title>\n<meta name=\"description\" content=\"LinkedIn Lead Accelerator, publicidad\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=43082\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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