{"id":41218,"date":"2014-12-05T14:39:12","date_gmt":"2014-12-05T12:39:12","guid":{"rendered":"https:\/\/ipmark.com\/?p=41218"},"modified":"2014-12-05T14:39:12","modified_gmt":"2014-12-05T12:39:12","slug":"dgt-contra-whatsapp-en-coche","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=41218","title":{"rendered":"DGT contra el WhatsApp en el coche"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2014\/12\/DGTDistracciones.jpg\" alt=\"Grafica Distracciones_210x297\" width=\"345\" height=\"488\" class=\"alignleft size-full wp-image-41219\" \/><\/p>\n<p>Ha comenzado la primera acci\u00f3n publicitaria de la DGT sobre los riesgos que entra\u00f1a el uso del m\u00f3vil y las aplicaciones de mensajer\u00eda instant\u00e1nea durante la conducci\u00f3n. <\/p>\n<p>Las estad\u00edsticas revelan que el 60% de los conductores espa\u00f1oles utilizan su m\u00f3vil para mandar mensajes, mirar el correo o navegar por Internet mientras est\u00e1n en la carretera. Una pr\u00e1ctica que supone dejar de prestar atenci\u00f3n a m\u00e1s del 80% de las se\u00f1ales y de las cosas que est\u00e1n sucediendo en la v\u00eda. <\/p>\n<p>Por este motivo, la DGT ha confiado a Alcandora su nueva campa\u00f1a sobre distracciones en la conducci\u00f3n que bajo el  lema \u201cAl volante, el 99% de tu atenci\u00f3n no es suficiente\u201d, muestra una serie de situaciones que exigen la m\u00e1xima concentraci\u00f3n y en las cuales el uso del tel\u00e9fono m\u00f3vil supone un gran peligro.Desde un tono ir\u00f3nico, la campa\u00f1a pretende provocar en la sociedad una reacci\u00f3n cr\u00edtica, y sobre todo, autocr\u00edtica. <\/p>\n<p>Para la campa\u00f1a Alcandora ha creado un spot de 20\u201d, piezas audiovisuales m\u00e1s largas para Internet,  cu\u00f1as radiof\u00f3nicas, una gr\u00e1fica para los medios impresos y  el site <a class=enlace style=font-size:100%; href= http:\/\/www.haztuparte.es\/>Haztuparte.com<\/a>, en el que los ciudadanos pueden contar que hacen ellos para evitar accidentes y diferentes acciones digitales.<\/p>\n<p><iframe loading=\"lazy\" width=\"854\" height=\"510\" src=\"\/\/www.youtube.com\/embed\/vGufDFrM-0k\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ha comenzado la primera acci\u00f3n publicitaria de la DGT sobre los riesgos que entra\u00f1a el uso del m\u00f3vil y las<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[],"class_list":["post-41218","post","type-post","status-publish","format-standard","hentry","category-agencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DGT campa\u00f1a contra WhatsApp en coche<\/title>\n<meta name=\"description\" content=\"DGT, campa\u00f1a 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