{"id":37501,"date":"2014-07-15T13:52:04","date_gmt":"2014-07-15T11:52:04","guid":{"rendered":"https:\/\/ipmark.com\/?p=37501"},"modified":"2014-07-15T13:52:04","modified_gmt":"2014-07-15T11:52:04","slug":"tbwa-trabaja-para-beko","status":"publish","type":"post","link":"https:\/\/ipmark.com\/tbwa-trabaja-para-beko\/","title":{"rendered":"TBWA trabaja para Beko"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/2014\/07\/beko-logo.jpg\" alt=\"beko-logo\" width=\"345\" height=\"129\" class=\"alignleft size-full wp-image-37502\" \/><\/p>\n<p>La compa\u00f1\u00eda global de electrodom\u00e9sticos Beko ha seleccionado a TBWA como su agencia de comunicaci\u00f3n integral en Espa\u00f1a. <\/p>\n<p>TBWA dise\u00f1ar\u00e1 y ejecutar\u00e1 el plan de comunicaci\u00f3n global de Beko para medios pagados, medios ganados y medios propios y contar\u00e1 con el apoyo de Porter Novelli Barcelona para la ejecuci\u00f3n de las acciones corporativas, de relaciones p\u00fablicas y eventos. Ambas agencias pertenecen al grupo Omnicom.<\/p>\n<p>Beko es una de las marcas l\u00edderes dentro del sector europeo de electrodom\u00e9sticos que est\u00e1 apostando fuertemente por el mercado espa\u00f1ol. Ha sido el patrocinio principal del Mundial de Baloncesto Espa\u00f1a 2014 y acaba de alcanzar un acuerdo para ser uno de los patrocinadores de referencia del FC Barcelona, lo que le permitir\u00e1 reforzar su notoriedad de marca en todo el mundo. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>La compa\u00f1\u00eda global de electrodom\u00e9sticos Beko ha seleccionado a TBWA como su agencia de comunicaci\u00f3n integral en Espa\u00f1a. TBWA dise\u00f1ar\u00e1<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[],"class_list":["post-37501","post","type-post","status-publish","format-standard","hentry","category-publicidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TBWA trabaja para Beko - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/tbwa-trabaja-para-beko\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TBWA trabaja para Beko - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"La compa\u00f1\u00eda global de electrodom\u00e9sticos Beko ha seleccionado a TBWA como su agencia de comunicaci\u00f3n integral en Espa\u00f1a. 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