{"id":36456,"date":"2014-05-30T13:15:54","date_gmt":"2014-05-30T13:15:54","guid":{"rendered":"https:\/\/ipmark.com\/los-taxis-de-madrid-podrn-llevar-publicidad\/"},"modified":"2014-05-30T13:15:54","modified_gmt":"2014-05-30T13:15:54","slug":"los-taxis-de-madrid-podrn-llevar-publicidad","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=36456","title":{"rendered":"Los taxis de Madrid podr\u00e1n llevar publicidad"},"content":{"rendered":"

Seg\u00fan explic\u00f3 la alcaldesa Ana Botella, este cambio se produce para ayudar al sector, especialmente castigado por la crisis, con una fuente adicional de ingresos. La publicidad podr\u00e1 ser exhibida en el exterior del taxi, en las puertas traseras, y en la parte de atr\u00e1s en el caso de los eurotaxis. Para ello no ser\u00e1 necesario pedir autorizaci\u00f3n previa ni pagar ninguna tasa.<\/p>\n

Esta medida del Ayuntamiento se ha producido unos meses despu\u00e9s del cambio normativo impulsado por la Comunidad de Madrid para que los taxis pudieran colocar anuncios tanto en el interior como en el exterior del veh\u00edculo. Hasta ahora solo era legal colocar publicidad en el interior, y en el exterior solo se permit\u00edan anuncios institucionales. <\/p>\n","protected":false},"excerpt":{"rendered":"

Seg\u00fan explic\u00f3 la alcaldesa Ana Botella, este cambio se produce para ayudar al sector, especialmente castigado por la crisis, con<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5894],"tags":[],"class_list":["post-36456","post","type-post","status-publish","format-standard","hentry","category-media"],"acf":[],"yoast_head":"\nLos taxis de Madrid podr\u00e1n llevar publicidad - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=36456\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los taxis de Madrid podr\u00e1n llevar publicidad - 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