{"id":35859,"date":"2014-04-29T09:17:43","date_gmt":"2014-04-29T07:17:43","guid":{"rendered":"https:\/\/ipmark.com\/magnum-25-aniversario-y-cambio-de-imagen\/"},"modified":"2014-04-29T09:17:43","modified_gmt":"2014-04-29T07:17:43","slug":"magnum-25-aniversario-y-cambio-de-imagen","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=35859","title":{"rendered":"Magnum, 25 aniversario y cambio de imagen"},"content":{"rendered":"<p>Tras la buena acogida que el a\u00f1o pasado tuvo el espacio Magnum en Cannes, la marca ha decidido apostar nuevamente por una de las citas m\u00e1s sofisticadas del cine para celebrar su fiesta de cumplea\u00f1os.<\/p>\n<p>Para el evento, que tendr\u00e1 lugar el pr\u00f3ximo 21 de mayo en la ciudad francesa, el dise\u00f1ador Juan Vidal ha creado un vestido para Adriana Ugarte inspirado en el helado Magnum y su ingrediente m\u00e1s importante, el chocolate. El primer boceto del traje que Adriana Ugarte lucir\u00e1 como embajadora de Magnum para Espa\u00f1a fue presentado en el Palacio de Santa Coloma, as\u00ed como una r\u00e9plica en tama\u00f1o real del mismo, realizado por Juan Vidal y el maestro pastelero Paco Torreblanca. <\/p>\n<p><b>Nueva imagen<\/b><\/p>\n<p>Otra de las grandes novedades de Magnum de cara a este a\u00f1o ser\u00e1 la renovaci\u00f3n de su imagen, estrenando un aspecto m\u00e1s sofisticado, moderno y minimalista, inspirado en las formas redondeadas del helado Magnum y su cobertura de chocolate. La agencia inglesa Sunhouse Creative ha sido la encargada de llevar a cabo el proyecto.<\/p>\n<p>Adem\u00e1s, la marca tambi\u00e9n presentar\u00e1 un nuevo packaging especial para este a\u00f1o de celebraci\u00f3n. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tras la buena acogida que el a\u00f1o pasado tuvo el espacio Magnum en Cannes, la marca ha decidido apostar nuevamente<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[91],"tags":[],"class_list":["post-35859","post","type-post","status-publish","format-standard","hentry","category-branding"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Magnum, 25 aniversario y cambio de imagen - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=35859\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Magnum, 25 aniversario y cambio de imagen - 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