{"id":32913,"date":"2014-04-28T16:20:45","date_gmt":"2014-04-28T14:20:45","guid":{"rendered":"https:\/\/ipmark.com\/?p=32913"},"modified":"2014-04-28T16:20:45","modified_gmt":"2014-04-28T14:20:45","slug":"siemens-adjudica-su-cuenta-global-mediacom","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=32913","title":{"rendered":"Siemens adjudica su cuenta global a MediaCom"},"content":{"rendered":"<p>La multinacional especializada en tecnolog\u00eda, energ\u00eda y healthcare ha confiado su cuenta global de medios a MediaCom (GroupM). Es la primera vez que Siemens, que trabajaba con PHD desde 2008, concentra en una sola agencia la gesti\u00f3n de su inversi\u00f3n en medios.<\/p>\n<p>MediaCom se responsabilizar\u00e1 de la planificaci\u00f3n estrat\u00e9gica de medios de todas las marcas, productos, soluciones y servicios de Siemens.<\/p>\n<p>La gesti\u00f3n de la cuenta ser\u00e1 liderada por el equipo de MediaCom en D\u00fcsseldorf (Alemania), que coordinar\u00e1 el trabajo con el resto de mercados. Contar\u00e1 con la colaboraci\u00f3n de la sede central de Siemens en Munich en el desarrollo de nuevas estrategias digitales.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La multinacional especializada en tecnolog\u00eda, energ\u00eda y healthcare ha confiado su cuenta global de medios a MediaCom (GroupM). Es la<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[34],"class_list":["post-32913","post","type-post","status-publish","format-standard","hentry","category-publicidad","tag-medios-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Siemens adjudica su cuenta global a MediaCom - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=32913\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Siemens adjudica su cuenta global a MediaCom - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"La multinacional especializada en tecnolog\u00eda, energ\u00eda y healthcare ha confiado su cuenta global de medios a MediaCom (GroupM). 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