{"id":32570,"date":"2014-03-24T09:52:27","date_gmt":"2014-03-24T09:52:27","guid":{"rendered":"https:\/\/ipmark.com\/campofro-premio-especial-a-la-excelencia-en-marketing-en-los-best-pack\/"},"modified":"2014-03-24T09:52:27","modified_gmt":"2014-03-24T09:52:27","slug":"campofro-premio-especial-a-la-excelencia-en-marketing-en-los-best-pack","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=32570","title":{"rendered":"Campofr\u00edo, Premio Especial a la Excelencia en Marketing en los Best Pack"},"content":{"rendered":"<p>Desde hace 27 a\u00f1os, los Premios Best Pack premian la creatividad en el marketing dentro del sector de la alimentaci\u00f3n y bebidas. En 2006 se decidi\u00f3 conceder por primera vez el Premio Especial a la Excelencia en Marketing en la trayectoria de una empresa alimentaria. Compa\u00f1\u00edas como Nestl\u00e9, Coca-Cola, Danone y Nutrexpa han sido las galardonadas en las \u00faltimas ediciones.<\/p>\n<p>En esta ocasi\u00f3n el comit\u00e9 organizador de los Premios Best Pack ha decidido otorgar dicho reconocimiento a Campofr\u00edo por \u201cla continua apuesta por la innovaci\u00f3n, la fortaleza de sus marcas, l\u00edderes en su categor\u00eda en el mercado espa\u00f1ol, por encima de marcas l\u00edderes en la mayor\u00eda de los pa\u00edses europeos, y cuya competencia ha hecho de la categor\u00eda una de las de mayor volumen de mercado en toda Europa, superando tres veces la media en el continente\u201d.<\/p>\n<p>El comit\u00e9 organizador de los Best Pack est\u00e1 encabezado por Jos\u00e9 Luis Bonet, presidente de Alimentaria y de Freixenet, y formado por Antonio Valls, vicepresidente de Alimentaria Exhibitions; Laurent Dereux, vicepresidente y director general de Nestl\u00e9 Espa\u00f1a; Javier Robles, presidente de Danone Espa\u00f1a; Antonio Mart\u00edn Ya\u00f1ez, director general de Nutrexpa; Carlos Rolando, Premio Nacional de Dise\u00f1o; Miguel de Haro, presidente de Ediciones y Estudios, organizadora de los Premios Best Pack; Jaime de Haro, director general de Ediciones y Estudios, y Manel Vila del Olmo, director comercial de Ediciones y Estudios. <\/p>\n<p><b>Ampliaci\u00f3n del plazo de inscripci\u00f3n<\/b><\/p>\n<p>Los Premios Best Pack, que este a\u00f1o alcanzan su 14\u00aa edici\u00f3n, se convocan cada dos a\u00f1os en el marco de Alimentaria, la principal feria de alimentaci\u00f3n europea y una de las m\u00e1s importantes de todo el mundo, que tendr\u00e1 lugar del 31 de marzo al 3 de abril de 2014 en Barcelona.<\/p>\n<p>A petici\u00f3n de las empresas interesadas en participar, el plazo de presentaci\u00f3n de candidaturas de este a\u00f1o se ha ampliado hasta el pr\u00f3ximo 6 de marzo. La inscripci\u00f3n de los trabajos en cualquiera de las nueve categor\u00edas de los Best Pack debe formalizarse en la web <a class=\"enlace\" style=\"font-size:100%\" href=\"http:\/\/www.premiosbestpack.com\" target=\"_blank\" rel=\"noopener noreferrer\">www.premiosbestpack.com<\/a>.<\/p>\n<p>M\u00e1s informaci\u00f3n sobre los ganadores de la anterior edici\u00f3n de los Premios Best Pack en <a class=\"enlace\" style=\"font-size:100%\" href=\"https:\/\/ipmark.com\/pdf\/BESTPACK.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">www.ipmark.com\/pdf\/BESTPACK.pdf<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desde hace 27 a\u00f1os, los Premios Best Pack premian la creatividad en el marketing dentro del sector de la alimentaci\u00f3n<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5901],"tags":[],"class_list":["post-32570","post","type-post","status-publish","format-standard","hentry","category-tendencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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