{"id":32375,"date":"2014-02-06T10:19:57","date_gmt":"2014-02-06T10:19:57","guid":{"rendered":"https:\/\/ipmark.com\/taxis-y-autobuses-podrn-exhibir-vdeos-publicitarios-hd\/"},"modified":"2014-02-06T10:19:57","modified_gmt":"2014-02-06T10:19:57","slug":"taxis-y-autobuses-podrn-exhibir-vdeos-publicitarios-hd","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=32375","title":{"rendered":"Taxis y autobuses podr\u00e1n exhibir v\u00eddeos publicitarios HD"},"content":{"rendered":"

Este nuevo servicio permitir\u00e1 lanzar mensajes de v\u00eddeo e im\u00e1genes en los trayectos y supondr\u00e1 un nuevo medio de ingresos para los profesionales del volante. La asociaci\u00f3n de taxistas de Alicante ya est\u00e1 interesada en incorporar el sistema a sus veh\u00edculos, mientras en Pontevedra ya transita el primero y en Madrid, la nueva normativa publicitaria para taxis posibilita su implantaci\u00f3n en 2014.<\/p>\n

Rotuloselectronicos.net es la empresa espa\u00f1ola que ha creado esta tecnolog\u00eda que incorpora pantallas de leds sobre el techo de cualquier veh\u00edculo. El sistema utilizado ofrece una alta definici\u00f3n superior al resto de las pantallas de rotulaci\u00f3n habituales para permitir una reproducci\u00f3n de im\u00e1genes, v\u00eddeos, animaciones o textos con mayor calidad. Un servidor 3G hace posible la inserci\u00f3n o modificaci\u00f3n online de la parrilla de anuncios sin parar el veh\u00edculo y adaptarla al p\u00fablico potencial de la zona transitada.<\/p>\n

La emisi\u00f3n de los v\u00eddeos podr\u00e1 gestionarse y programarse desde la central de la empresa o por el propio ch\u00f3fer o taxista. Seg\u00fan los estudios realizados por Rotuloselectronicos.net, el sistema se amortiza en unos 10 meses de uso y puede aumentar una media de 1.900 euros mensuales la facturaci\u00f3n de cada veh\u00edculo. <\/p>\n","protected":false},"excerpt":{"rendered":"

Este nuevo servicio permitir\u00e1 lanzar mensajes de v\u00eddeo e im\u00e1genes en los trayectos y supondr\u00e1 un nuevo medio de ingresos<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5894],"tags":[],"class_list":["post-32375","post","type-post","status-publish","format-standard","hentry","category-media"],"acf":[],"yoast_head":"\nTaxis y autobuses podr\u00e1n exhibir v\u00eddeos publicitarios HD - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=32375\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Taxis y autobuses podr\u00e1n exhibir v\u00eddeos publicitarios HD - 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