{"id":246461,"date":"2026-09-02T15:29:45","date_gmt":"2026-09-02T13:29:45","guid":{"rendered":"https:\/\/ipmark.com\/?p=246461"},"modified":"2026-09-03T15:23:19","modified_gmt":"2026-09-03T13:23:19","slug":"madrid-lleva-latido-mundo-madrid-beats-campana-internacional","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=246461","title":{"rendered":"Madrid lleva su latido al mundo con \u2018Madrid Beats\u2019, su campa\u00f1a internacional"},"content":{"rendered":"<p><strong>El coraz\u00f3n de Madrid late m\u00e1s fuerte que nunca tras haberse convertido en la ciudad del Gran Premio de F\u00f3rmula 1 en este 2026, pero tambi\u00e9n al ser desde hace siete a\u00f1os el punto de encuentro de negocios y acoger a m\u00e1s de 16 millones de turistas en 2025.<\/strong><\/p>\n<p><iframe title=\"Madrid Beats\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/Ep9xck4VKP8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>\u00abMadrid tiene el prop\u00f3sito de posicionarse como un referente cultural\u00bb, coment\u00f3<strong> Jos\u00e9 Vicente de los Mozos, <\/strong>presidente de<strong> Ifema Madrid <\/strong>durante la presentaci\u00f3n de <strong>la campa\u00f1a internacional que estar\u00e1 activa desde septiembre de 2026 hasta diciembre de 2027.<\/strong><\/p>\n<p>La iniciativa, propulsada por <strong>Madrid Turismo by Ifema Madrid<\/strong>, aborda la esencia de una ciudad repleta de teatros, parques, tiendas, restaurantes, palacios y una gastronom\u00eda variada. De esta manera, el mensaje central de <strong>&#8216;Madrid Beats&#8217;<\/strong> hace referencia a que <strong>\u00ablo que hace \u00fanica a Madrid no se puede visitar, se siente\u00bb.\u00a0<\/strong><\/p>\n<h2>Nueva etapa con una narrativa global propia<\/h2>\n<p>\u00abCuando hablamos de turismo, hablamos de econom\u00eda, empleo y beneficio para hoteles, restaurantes y comercios. <strong>Esta campa\u00f1a apuesta por un turismo sostenible y de calidad\u00bb<\/strong>, contin\u00fao el presidente de <strong>Ifema<\/strong>, segundos previos a que se revelara que 320.000 empleos de la capital est\u00e1n vinculadas al turismo.<\/p>\n<p>Con el fin de potenciar Madrid y llevar su latido m\u00e1s all\u00e1 de las fronteras, la campa\u00f1a internacional estar\u00e1 presente en Estados Unidos, Canad\u00e1, Asia, Latinoam\u00e9rica y Oriente Medio. Adem\u00e1s, <strong>contar\u00e1 con un despliegue en publicidad exterior y estar\u00e1 presente en el Gran Premio de F\u00f3rmula 1.\u00a0<\/strong><\/p>\n<p>Seg\u00fan<strong> Isabel D\u00edaz Ayuso<\/strong>,<strong> la campa\u00f1a contar\u00e1 con m\u00e1s de 287 millones de impactos.<\/strong> \u00abMadrid es una regi\u00f3n llena de contrastes donde sucede todo al mismo tiempo y donde emerge la historia, la novedad, la tradici\u00f3n y la vanguardia\u00bb, declar\u00f3 la presidenta de la <strong>Comunidad de Madrid<\/strong>, qui\u00e9n tambi\u00e9n record\u00f3 las inversiones que est\u00e1n realizando en las zonas madrile\u00f1as afectadas por los incendios.<\/p>\n<p>As\u00ed es como <strong>Madrid,<\/strong> ciudad con 178 municipios que <strong>ha acogido a m\u00e1s de 18.000 millones de turistas<\/strong> y cuyo turismo representa el 9% de la econom\u00eda, tiene el compromiso de crecer de manera sostenible y seguir demostrando que su identidad no cabe en una fotograf\u00eda porque \u00abhay algo de su personalidad que la hace \u00fanica\u00bb.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La iniciativa, propulsada por Madrid Turismo by Ifema Madrid, aborda la esencia de una ciudad repleta de teatros, parques, tiendas, restaurantes y palacios.<\/p>\n","protected":false},"author":10966,"featured_media":246471,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[2226],"class_list":["post-246461","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Madrid lleva su latido al mundo con \u2018Madrid Beats\u2019, su campa\u00f1a internacional<\/title>\n<meta name=\"description\" content=\"La iniciativa, 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