{"id":243810,"date":"2026-07-09T10:52:04","date_gmt":"2026-07-09T08:52:04","guid":{"rendered":"https:\/\/ipmark.com\/?p=243810"},"modified":"2026-07-09T14:55:35","modified_gmt":"2026-07-09T12:55:35","slug":"somos-experiences-convierte-the-site-ibiza-experiencia-inmersiva","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=243810","title":{"rendered":"Somos Experiences convierte la inauguraci\u00f3n de The Site Ibiza en una experiencia inmersiva"},"content":{"rendered":"<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"292\" data-end=\"816\"><strong>Somos Experiences ha sido la agencia encargada de transformar la inauguraci\u00f3n de The Site Ibiza, el nuevo destino de Palladium Hotel Group, en una experiencia inmersiva concebida m\u00e1s all\u00e1 de una celebraci\u00f3n convencional.<\/strong><\/p>\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"292\" data-end=\"816\">El proyecto parti\u00f3 del posicionamiento del enclave y de su claim, <em data-start=\"579\" data-end=\"609\">Welcome to the Curated Ibiza<\/em>, para construir<strong> una narrativa experiencial capaz de trasladar la propuesta de valor del nuevo espacio<\/strong> a trav\u00e9s del arte, la m\u00fasica y la integraci\u00f3n con la arquitectura.<\/p>\n<p data-start=\"818\" data-end=\"1132\"><strong>The Site Ibiza<\/strong> nace con la ambici\u00f3n de reunir en un mismo destino hoteler\u00eda, gastronom\u00eda, ocio, cultura, retail y experiencias. Adem\u00e1s, el evento sirvi\u00f3 como inauguraci\u00f3n oficial de <strong>Bless Ibiza The Site,<\/strong> el segundo hotel de la marca de lujo Bless Collection Hotels en la isla.<\/p>\n<p data-start=\"1134\" data-end=\"1629\">La agencia plante\u00f3 la presentaci\u00f3n como una interpretaci\u00f3n contempor\u00e1nea de Ibiza, articulada mediante una secuencia de momentos pensados para acompa\u00f1ar al visitante desde su llegada hasta el cierre de la noche. Seg\u00fan explica el equipo de <strong>Somos Experiences<\/strong>, el objetivo no era organizar \u201cuna fiesta al uso\u201d, sino crear una experiencia capaz de explicar qu\u00e9 es<strong> The Site Ibiza<\/strong> a trav\u00e9s de una selecci\u00f3n cuidada de intervenciones, detalles y c\u00f3digos est\u00e9ticos.<\/p>\n<p data-start=\"1631\" data-end=\"2181\">El arte funcion\u00f3 como hilo conductor del recorrido. La bienvenida estuvo protagonizada por varias musas y por una bailarina de ballet situada en uno de los espacios centrales, que marcaba el tono creativo de la experiencia. A continuaci\u00f3n, los asistentes descubr\u00edan esculturas vivientes integradas en las piscinas del espacio, cada una de ellas vinculada a pilares de la propuesta de<strong> The Site Ibiza<\/strong>, como <strong>la gastronom\u00eda, la hospitalidad y la localizaci\u00f3n mediterr\u00e1nea<\/strong>, evocada a trav\u00e9s del mar y el sol de Ibiza.<\/p>\n<p data-start=\"2183\" data-end=\"2727\">La m\u00fasica tambi\u00e9n tuvo un papel destacado en la construcci\u00f3n de la atm\u00f3sfera. Durante la primera parte de la velada, <strong>las actuaciones en directo de piano, violonchelo y un sexteto musical, producidas por Half Blood Productions Ibiza<\/strong>, acompa\u00f1aron a los invitados y reforzaron el car\u00e1cter art\u00edstico del recorrido. Posteriormente, la narrativa evolucion\u00f3 hacia un momento m\u00e1s festivo, con una coreograf\u00eda combinada con nataci\u00f3n sincronizada creada por la compa\u00f1\u00eda de Pablo M\u00e9ndez y m\u00fasica de DJ Marco Llorente.<\/p>\n<p data-start=\"2729\" data-end=\"3168\">Uno de los momentos m\u00e1s fotografiados de la noche lleg\u00f3 con una instalaci\u00f3n inspirada en el concepto de bodeg\u00f3n humano, en la que las performers se convirtieron en una composici\u00f3n escult\u00f3rica viva. <strong>La propuesta integr\u00f3 jarrones pintados a mano, musas creadas para la ocasi\u00f3n<\/strong>, dise\u00f1os textiles incorporados a la vegetaci\u00f3n, esculturas vivientes y composiciones inspiradas en la naturaleza mediterr\u00e1nea.<\/p>\n<p data-start=\"3170\" data-end=\"3544\">El desarrollo del proyecto plante\u00f3 adem\u00e1s un reto a\u00f1adido: <strong>la conceptualizaci\u00f3n y producci\u00f3n creativa se realiz\u00f3 en paralelo a la construcci\u00f3n del propio hotel.<\/strong> Gran parte del trabajo se llev\u00f3 a cabo a partir de planos, renders y visitas t\u00e9cnicas, lo que permiti\u00f3 dise\u00f1ar activaciones que dialogaran con un espacio todav\u00eda en evoluci\u00f3n.<\/p>\n<p data-start=\"3546\" data-end=\"4127\" data-is-last-node=\"\" data-is-only-node=\"\">Con esta acci\u00f3n, <strong>Somos Experiences refuerza su posicionamiento en el dise\u00f1o de experiencias de marca<\/strong> en las que la creatividad act\u00faa como herramienta estrat\u00e9gica. The Site Ibiza, por su parte, se presenta como un destino de lujo que integra hospitalidad cinco estrellas, alta gastronom\u00eda, arte, moda y retail, con espacios como Bless Ibiza The Site, The Unexpected Ibiza Hotel, Ibiza Gallery y un hub gastron\u00f3mico con marcas y chefs como Gordon Ramsay Hell\u2019s Kitchen, StreetXO Ibiza, Coya Ibiza, Le\u00f1a, Lobito de Mar, Sublimotion y Tatel Ibiza.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La agencia plante\u00f3 la presentaci\u00f3n como una interpretaci\u00f3n contempor\u00e1nea de Ibiza, articulada mediante una secuencia de momentos pensados para acompa\u00f1ar al visitante.<\/p>\n","protected":false},"author":10966,"featured_media":243814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[6597],"class_list":["post-243810","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-travel"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Somos Experiences convierte The Site Ibiza en una experiencia inmersiva<\/title>\n<meta name=\"description\" content=\"La agencia hizo una interpretaci\u00f3n contempor\u00e1nea de Ibiza, articulada mediante una secuencia de momentos pensados para acompa\u00f1ar al visitante.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=243810\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Somos Experiences convierte The Site Ibiza en una experiencia inmersiva\" \/>\n<meta property=\"og:description\" content=\"La agencia hizo una interpretaci\u00f3n contempor\u00e1nea de Ibiza, articulada mediante una secuencia de momentos pensados para acompa\u00f1ar al visitante.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=243810\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-09T08:52:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-09T12:55:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/Somos-Experiences-IP.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Fern\u00e1ndez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Fern\u00e1ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810\"},\"author\":{\"name\":\"Patricia Fern\u00e1ndez\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"headline\":\"Somos Experiences convierte la inauguraci\u00f3n de The Site Ibiza en una experiencia inmersiva\",\"datePublished\":\"2026-07-09T08:52:04+00:00\",\"dateModified\":\"2026-07-09T12:55:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810\"},\"wordCount\":629,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Somos-Experiences-IP.jpg\",\"keywords\":[\"travel\"],\"articleSection\":[\"Agencias\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=243810\",\"name\":\"Somos Experiences convierte The Site Ibiza en una experiencia inmersiva\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Somos-Experiences-IP.jpg\",\"datePublished\":\"2026-07-09T08:52:04+00:00\",\"dateModified\":\"2026-07-09T12:55:35+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"description\":\"La agencia hizo una interpretaci\u00f3n contempor\u00e1nea de Ibiza, articulada mediante una secuencia de momentos pensados para acompa\u00f1ar al visitante.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=243810\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Somos-Experiences-IP.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Somos-Experiences-IP.jpg\",\"width\":1140,\"height\":635,\"caption\":\"La agencia dise\u00f1\u00f3 para Palladium Hotel Group una propuesta experiencial basada en arte, performance, m\u00fasica en directo y narrativa de marca.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243810#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Somos Experiences convierte la inauguraci\u00f3n de The Site Ibiza en una experiencia inmersiva\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\",\"name\":\"Patricia Fern\u00e1ndez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"caption\":\"Patricia Fern\u00e1ndez\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=10966\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Somos Experiences convierte The Site Ibiza en una experiencia inmersiva","description":"La agencia hizo una interpretaci\u00f3n contempor\u00e1nea de Ibiza, articulada mediante una secuencia de momentos pensados para acompa\u00f1ar al visitante.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=243810","og_locale":"es_ES","og_type":"article","og_title":"Somos Experiences convierte The Site Ibiza en una experiencia inmersiva","og_description":"La agencia hizo una interpretaci\u00f3n contempor\u00e1nea de Ibiza, articulada mediante una secuencia de momentos pensados para acompa\u00f1ar al visitante.","og_url":"https:\/\/ipmark.com\/?p=243810","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2026-07-09T08:52:04+00:00","article_modified_time":"2026-07-09T12:55:35+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/Somos-Experiences-IP.jpg","type":"image\/jpeg"}],"author":"Patricia Fern\u00e1ndez","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Patricia Fern\u00e1ndez","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=243810#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=243810"},"author":{"name":"Patricia Fern\u00e1ndez","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"headline":"Somos Experiences convierte la inauguraci\u00f3n de The Site Ibiza en una experiencia inmersiva","datePublished":"2026-07-09T08:52:04+00:00","dateModified":"2026-07-09T12:55:35+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=243810"},"wordCount":629,"image":{"@id":"https:\/\/ipmark.com\/?p=243810#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Somos-Experiences-IP.jpg","keywords":["travel"],"articleSection":["Agencias"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=243810","url":"https:\/\/ipmark.com\/?p=243810","name":"Somos Experiences convierte The Site Ibiza en una experiencia inmersiva","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=243810#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=243810#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Somos-Experiences-IP.jpg","datePublished":"2026-07-09T08:52:04+00:00","dateModified":"2026-07-09T12:55:35+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"description":"La agencia hizo una interpretaci\u00f3n contempor\u00e1nea de Ibiza, articulada mediante una secuencia de momentos pensados para acompa\u00f1ar al visitante.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=243810#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=243810"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=243810#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/Somos-Experiences-IP.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Somos-Experiences-IP.jpg","width":1140,"height":635,"caption":"La agencia dise\u00f1\u00f3 para Palladium Hotel Group una propuesta experiencial basada en arte, performance, m\u00fasica en directo y narrativa de marca."},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=243810#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Somos Experiences convierte la inauguraci\u00f3n de The Site Ibiza en una experiencia inmersiva"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f","name":"Patricia Fern\u00e1ndez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","caption":"Patricia Fern\u00e1ndez"},"url":"https:\/\/ipmark.com\/?author=10966"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/243810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/10966"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=243810"}],"version-history":[{"count":2,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/243810\/revisions"}],"predecessor-version":[{"id":243886,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/243810\/revisions\/243886"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/243814"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=243810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=243810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=243810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}