{"id":243567,"date":"2026-07-03T14:55:32","date_gmt":"2026-07-03T12:55:32","guid":{"rendered":"https:\/\/ipmark.com\/?p=243567"},"modified":"2026-07-03T14:59:29","modified_gmt":"2026-07-03T12:59:29","slug":"jordi-urbea-deja-ogilvy-espana-27-anos-agencia","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=243567","title":{"rendered":"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia"},"content":{"rendered":"<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"313\" data-end=\"672\"><strong>Jordi Urbea, nombrado CEO de Ogilvy Espa\u00f1a en 2025,\u00a0<\/strong><strong>inicia una nueva etapa profesional tras m\u00e1s de 27 a\u00f1os liderando la evoluci\u00f3n de la agencia y contribuyendo al desarrollo de WPP en el mercado nacional.<\/strong><\/p>\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"313\" data-end=\"672\">El directivo, que se despide de la compa\u00f1\u00eda meses despu\u00e9s de que Ogilvy entrara a formar parte del paraguas de WPP Creative, cierra\u00a0 estas casi tres d\u00e9cadas como una de las figuras m\u00e1s reconocidas del sector de la comunicaci\u00f3n, la creatividad y el marketing en Espa\u00f1a<strong>. Su liderazgo en Ogilvy\u00a0 impulsa nuevas capacidades, modelos de trabajo y propuestas de valor<\/strong> adaptadas a las necesidades de clientes y consumidores.<\/p>\n<p data-start=\"1075\" data-end=\"1378\">Durante esta etapa, <strong>Ogilvy<\/strong> <strong>reforz\u00f3 su posici\u00f3n como una de las agencias de referencia del mercado<\/strong>, desarrollando proyectos para marcas nacionales e internacionales y consolidando una oferta integrada capaz de combinar creatividad, estrategia, tecnolog\u00eda, experiencia de cliente, influencia y datos.<\/p>\n<h2 data-start=\"1075\" data-end=\"1378\">Una s\u00f3lida trayectoria<\/h2>\n<p data-start=\"1439\" data-end=\"1835\">La contribuci\u00f3n de<strong> Jordi Urbea<\/strong> coincide con algunos de los momentos de mayor transformaci\u00f3n de la industria de la comunicaci\u00f3n en Espa\u00f1a. Seg\u00fan la compa\u00f1\u00eda, el directivo fue pionero tanto en la llegada de Internet como de la IA,<strong> impulsando la digitalizaci\u00f3n de las marcas, la adopci\u00f3n de nuevas tecnolog\u00edas y la evoluci\u00f3n de los modelos de relaci\u00f3n con los consumidores.<\/strong><\/p>\n<p data-start=\"1837\" data-end=\"2062\">Bajo su liderazgo, <strong>Ogilvy avanz\u00f3 hacia un modelo integrado de capacidades creativas, tecnol\u00f3gicas y de experiencia de cliente<\/strong>, reforzando su posicionamiento como socio estrat\u00e9gico para empresas e instituciones en Espa\u00f1a.<\/p>\n<p data-start=\"2064\" data-end=\"2587\">\u201cLa trayectoria de Jordi, marcada por la curiosidad constante y la anticipaci\u00f3n al cambio, nos deja una base s\u00f3lida y una cultura de innovaci\u00f3n inestimable. Afrontamos el futuro con la ambici\u00f3n de seguir liderando el mercado, integrando nuevas capacidades tecnol\u00f3gicas y creativas para continuar impulsando el crecimiento de nuestros clientes en esta nueva era. <strong>Le deseamos a Jordi el mayor de los \u00e9xitos en sus nuevos proyectos; su huella siempre formar\u00e1 parte de WPP<\/strong>\u201d, asegura <strong data-start=\"2543\" data-end=\"2586\">Alberto Knapp,<\/strong> presidente de<strong data-start=\"2543\" data-end=\"2586\"> WPP Iberia<\/strong>.<\/p>\n<p data-start=\"2589\" data-end=\"2780\">Por su parte,<strong> Jordi Urbea destaca el valor de la experiencia compartida durante estos a\u00f1os. <\/strong>\u201c[&#8230;] Me siento profundamente agradecido por haber formado parte de una compa\u00f1\u00eda y de un proyecto que han marcado mi trayectoria y me han permitido trabajar junto a equipos y clientes excepcionales. Afronto esta nueva etapa con ilusi\u00f3n y con el convencimiento de que <strong>los v\u00ednculos construidos durante todos estos a\u00f1os seguir\u00e1n formando parte de mi vida profesional y personal\u201d<\/strong>, afirma.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El directivo, que se despide de la compa\u00f1\u00eda meses despu\u00e9s de que la agencia entrara a formar parte del paraguas de WPP Creative,\u00a0 cierra estas casi tres d\u00e9cadas como una de las figuras m\u00e1s reconocidas del sector.<\/p>\n","protected":false},"author":10966,"featured_media":243577,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2184,2464],"class_list":["post-243567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencias","tag-comunicacion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia<\/title>\n<meta name=\"description\" content=\"El directivo se despide de la compa\u00f1\u00eda meses despu\u00e9s de que la agencia entrara a formar parte del paraguas de WPP Creative.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=243567\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia\" \/>\n<meta property=\"og:description\" content=\"El directivo se despide de la compa\u00f1\u00eda meses despu\u00e9s de que la agencia entrara a formar parte del paraguas de WPP Creative.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=243567\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-03T12:55:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-03T12:59:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/Jordi-Urbea-IPMARK-.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Fern\u00e1ndez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Fern\u00e1ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567\"},\"author\":{\"name\":\"Patricia Fern\u00e1ndez\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"headline\":\"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia\",\"datePublished\":\"2026-07-03T12:55:32+00:00\",\"dateModified\":\"2026-07-03T12:59:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567\"},\"wordCount\":441,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Jordi-Urbea-IPMARK-.jpg\",\"keywords\":[\"agencias\",\"comunicaci\u00f3n\"],\"articleSection\":[\"Agencias\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=243567\",\"name\":\"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Jordi-Urbea-IPMARK-.jpg\",\"datePublished\":\"2026-07-03T12:55:32+00:00\",\"dateModified\":\"2026-07-03T12:59:29+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"description\":\"El directivo se despide de la compa\u00f1\u00eda meses despu\u00e9s de que la agencia entrara a formar parte del paraguas de WPP Creative.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=243567\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Jordi-Urbea-IPMARK-.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Jordi-Urbea-IPMARK-.jpg\",\"width\":1140,\"height\":635,\"caption\":\"El hasta ahora CEO ha desempe\u00f1ado un papel clave en la transformaci\u00f3n y crecimiento de la agencia, liderando proyectos de transformaci\u00f3n, innovaci\u00f3n y crecimiento.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=243567#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\",\"name\":\"Patricia Fern\u00e1ndez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"caption\":\"Patricia Fern\u00e1ndez\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=10966\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia","description":"El directivo se despide de la compa\u00f1\u00eda meses despu\u00e9s de que la agencia entrara a formar parte del paraguas de WPP Creative.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=243567","og_locale":"es_ES","og_type":"article","og_title":"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia","og_description":"El directivo se despide de la compa\u00f1\u00eda meses despu\u00e9s de que la agencia entrara a formar parte del paraguas de WPP Creative.","og_url":"https:\/\/ipmark.com\/?p=243567","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2026-07-03T12:55:32+00:00","article_modified_time":"2026-07-03T12:59:29+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/Jordi-Urbea-IPMARK-.jpg","type":"image\/jpeg"}],"author":"Patricia Fern\u00e1ndez","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Patricia Fern\u00e1ndez","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=243567#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=243567"},"author":{"name":"Patricia Fern\u00e1ndez","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"headline":"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia","datePublished":"2026-07-03T12:55:32+00:00","dateModified":"2026-07-03T12:59:29+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=243567"},"wordCount":441,"image":{"@id":"https:\/\/ipmark.com\/?p=243567#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Jordi-Urbea-IPMARK-.jpg","keywords":["agencias","comunicaci\u00f3n"],"articleSection":["Agencias"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=243567","url":"https:\/\/ipmark.com\/?p=243567","name":"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=243567#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=243567#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Jordi-Urbea-IPMARK-.jpg","datePublished":"2026-07-03T12:55:32+00:00","dateModified":"2026-07-03T12:59:29+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"description":"El directivo se despide de la compa\u00f1\u00eda meses despu\u00e9s de que la agencia entrara a formar parte del paraguas de WPP Creative.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=243567#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=243567"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=243567#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/Jordi-Urbea-IPMARK-.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Jordi-Urbea-IPMARK-.jpg","width":1140,"height":635,"caption":"El hasta ahora CEO ha desempe\u00f1ado un papel clave en la transformaci\u00f3n y crecimiento de la agencia, liderando proyectos de transformaci\u00f3n, innovaci\u00f3n y crecimiento."},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=243567#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Jordi Urbea deja Ogilvy Espa\u00f1a tras 27 a\u00f1os en la agencia"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f","name":"Patricia Fern\u00e1ndez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","caption":"Patricia Fern\u00e1ndez"},"url":"https:\/\/ipmark.com\/?author=10966"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/243567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/10966"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=243567"}],"version-history":[{"count":4,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/243567\/revisions"}],"predecessor-version":[{"id":243585,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/243567\/revisions\/243585"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/243577"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=243567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=243567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=243567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}