{"id":242959,"date":"2026-06-19T13:18:22","date_gmt":"2026-06-19T11:18:22","guid":{"rendered":"https:\/\/ipmark.com\/?p=242959"},"modified":"2026-06-23T13:22:45","modified_gmt":"2026-06-23T11:22:45","slug":"soltour-impulsa-solo-hotel-y-refuerza-su-apuesta-por-las-costas-espanolas","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=242959","title":{"rendered":"Soltour impulsa \u2018Solo Hotel\u2019 y refuerza su apuesta por las costas espa\u00f1olas"},"content":{"rendered":"<p data-start=\"299\" data-end=\"807\"><strong>Soltour refuerza su estrategia en las costas espa\u00f1olas con una s\u00f3lida contrataci\u00f3n hotelera en los principales destinos del litoral nacional. El turoperador, con m\u00e1s de 50 a\u00f1os de experiencia en el sector tur\u00edstico, busca as\u00ed ofrecer a las agencias de viajes una cartera m\u00e1s amplia, competitiva y adaptada a las nuevas tendencias de consumo, marcadas por la demanda de escapadas de sol y playa, tanto del mercado nacional como internacional.<\/strong><\/p>\n<p data-start=\"809\" data-end=\"1168\">La compa\u00f1\u00eda considera que el litoral espa\u00f1ol contin\u00faa consolid\u00e1ndose como uno de los activos m\u00e1s resistentes y rentables del sector tur\u00edstico. En esta l\u00ednea, <strong>Soltour ha alineado su estrategia para aprovechar el inter\u00e9s creciente por los destinos de proximidad y las propuestas de calidad<\/strong>, reforzando su papel como socio estrat\u00e9gico para el canal minorista.<\/p>\n<p data-start=\"1170\" data-end=\"1618\">Uno de los ejes de esta apuesta es el producto <strong data-start=\"1217\" data-end=\"1233\">\u2018Solo Hotel\u2019<\/strong>, una modalidad que permite contratar alojamientos de forma independiente y dise\u00f1ar vacaciones a medida. Con esta herramienta,<strong> el turoperador busca responder a los viajeros que demandan mayor flexibilidad y personalizaci\u00f3n<\/strong>, al tiempo que facilita a las agencias el proceso de reserva y la creaci\u00f3n de propuestas ajustadas a cada perfil de cliente.<\/p>\n<h2 data-start=\"1620\" data-end=\"1672\"><strong data-start=\"1620\" data-end=\"1672\">M\u00e1s flexibilidad para vender durante todo el a\u00f1o<\/strong><\/h2>\n<p data-start=\"1674\" data-end=\"1995\"><strong>La oferta de Soltour est\u00e1 dirigida a diferentes segmentos, desde familias y parejas hasta grupos de amigos y viajeros s\u00e9nior.<\/strong> La compa\u00f1\u00eda destaca que esta diversificaci\u00f3n permite a las agencias acceder a una amplia variedad de establecimientos y categor\u00edas, maximizando sus oportunidades de venta en distintas temporadas.<\/p>\n<p data-start=\"1997\" data-end=\"2285\">Adem\u00e1s, el impulso de <strong>\u2018Solo Hotel\u2019 contribuye a favorecer la desestacionalizaci\u00f3n de los destinos costeros.<\/strong> Al promover estancias a lo largo de todo el a\u00f1o, Soltour busca generar un flujo de ventas m\u00e1s estable para sus agencias colaboradoras, m\u00e1s all\u00e1 de la tradicional temporada estival.<\/p>\n<p data-start=\"2287\" data-end=\"2818\">\u201cLas costas espa\u00f1olas contin\u00faan siendo uno de los grandes motores del turismo y, por ello, en Soltour hemos realizado una apuesta decidida por <strong>reforzar nuestra contrataci\u00f3n hotelera en los principales destinos del litoral\u201d<\/strong>, se\u00f1ala <strong data-start=\"2518\" data-end=\"2564\">Luis Santos, <\/strong>director comercial de<strong data-start=\"2518\" data-end=\"2564\"> Soltour<\/strong>. Seg\u00fan el directivo, el producto<strong> \u2018Solo Hotel\u2019<\/strong> permite poner a disposici\u00f3n de las agencias una oferta \u201camplia, competitiva y adaptada a diferentes perfiles de viajero\u201d, en un segmento que mantiene una demanda s\u00f3lida<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El turoperador busca responder a los viajeros que demandan mayor flexibilidad y personalizaci\u00f3n, al tiempo que facilita a las agencias el proceso de reserva.<\/p>\n","protected":false},"author":10966,"featured_media":242960,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-242959","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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