{"id":240804,"date":"2026-05-20T11:05:02","date_gmt":"2026-05-20T09:05:02","guid":{"rendered":"https:\/\/ipmark.com\/?p=240804"},"modified":"2026-05-20T16:56:08","modified_gmt":"2026-05-20T14:56:08","slug":"manuel-beltran-nuevo-head-of-social-de-burns","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=240804","title":{"rendered":"Manuel Beltr\u00e1n, nuevo \u2018head of social\u2019 de Burns"},"content":{"rendered":"<p><strong>La agencia creativa Burns ha anunciado el nombramiento de Manuel Beltr\u00e1n como nuevo head of social. En su nuevo puesto, trabajar\u00e1 de forma transversal con los equipos de estrategia, creatividad y social.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan informan desde la compa\u00f1\u00eda, la llegada de Beltr\u00e1n refuerza su apuesta por entender la creatividad digital como un territorio desde el que detectar oportunidades, construir relevancia y generar impacto real, ya que, si una idea no sabe vivir en social, probablemente no sabe vivir del todo.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cSocial es hoy el lugar donde la cultura se escribe en tiempo real. Donde las marcas demuestran lo que son, no lo que dicen. La incorporaci\u00f3n de Manuel nos permite trabajar con mayor profundidad desde esa convicci\u00f3n\u201d, ha explicado Carla Alexander, managing director de Burns.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A lo largo de su carrera, Beltr\u00e1n ha trabajado con marcas como Puma, Taco Bell, Moeve, L\u2019Or o Securitas Direct, desarrollando una mirada que combina el an\u00e1lisis con la creatividad y lo global con lo local, aseguran.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En su nuevo cargo trabajar\u00e1 de forma transversal con los equipos de estrategia, creatividad y social de la agencia. <\/p>\n","protected":false},"author":29,"featured_media":240808,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[76,6526,148],"class_list":["post-240804","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-marketing-digital","tag-nombramientos","tag-social-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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