{"id":240741,"date":"2026-05-19T13:18:13","date_gmt":"2026-05-19T11:18:13","guid":{"rendered":"https:\/\/ipmark.com\/?p=240741"},"modified":"2026-05-19T17:09:20","modified_gmt":"2026-05-19T15:09:20","slug":"el-gremi-100-anos-creatividad-sello-catalan","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=240741","title":{"rendered":"El Gremi. 100 a\u00f1os de creatividad con sello catal\u00e1n"},"content":{"rendered":"<p data-start=\"183\" data-end=\"378\"><strong data-start=\"183\" data-end=\"195\">El Gremi<\/strong> <strong>celebrar\u00e1 en 2026 sus 100 a\u00f1os de historia con un programa especial de actividades destinado a conmemorar la trayectoria de la publicidad catalana y a proyectar el futuro del sector.<\/strong><\/p>\n<p data-start=\"183\" data-end=\"378\">La entidad aprovecha esta celebraci\u00f3n para poner en valor el papel de la publicidad, comunicaci\u00f3n y el marketing como motores de transformaci\u00f3n, innovaci\u00f3n y conexi\u00f3n con la sociedad. Entre las acciones previstas destaca la exposici\u00f3n <strong data-start=\"675\" data-end=\"706\">\u201cEl poder de la publicidad\u201d<\/strong>, que podr\u00e1 visitarse del <strong data-start=\"732\" data-end=\"771\">16 de junio al 30 de agosto de 2026<\/strong> en el <strong data-start=\"778\" data-end=\"807\">Palau Robert de Barcelona<\/strong>.<\/p>\n<p data-start=\"183\" data-end=\"378\">La muestra se plantea como una experiencia inmersiva y din\u00e1mica, con un recorrido dise\u00f1ado para impactar y emocionar al visitante a trav\u00e9s de campa\u00f1as que forman parte de la memoria colectiva y de la vida cotidiana, tanto pasada como actual. La inauguraci\u00f3n de la exposici\u00f3n tendr\u00e1 lugar el <strong data-start=\"1101\" data-end=\"1143\">16 de junio de 2026, a las 13:00 horas<\/strong>, en el Palau Robert, situado en el n\u00famero 107 del<strong> Passeig de Gr\u00e0cia<\/strong>, en el distrito del Eixample de Barcelona.<\/p>\n<p data-start=\"1256\" data-end=\"1704\">El programa del centenario incluir\u00e1 tambi\u00e9n la publicaci\u00f3n, en oto\u00f1o de 2026, del libro conmemorativo <strong data-start=\"1358\" data-end=\"1385\">\u201c100 campa\u00f1as ic\u00f3nicas\u201d<\/strong>. La obra se concibe como un volumen de referencia que recorrer\u00e1 de forma tem\u00e1tica <strong>la evoluci\u00f3n hist\u00f3rica de la publicidad en Catalu\u00f1a.<\/strong> El proyecto contar\u00e1 con la participaci\u00f3n de profesionales destacados del sector, acad\u00e9micos y protagonistas de la historia de la publicidad, la comunicaci\u00f3n y el marketing en el pa\u00eds.<\/p>\n<p data-start=\"1706\" data-end=\"2158\">Como tercera gran acci\u00f3n, <strong data-start=\"1732\" data-end=\"1744\">El Gremi<\/strong> prepara para 2027 una edici\u00f3n especial de <strong data-start=\"1787\" data-end=\"1814\">La Nit de la Publicitat<\/strong>, una gala sectorial que aspira a convertirse en el gran punto de encuentro de la industria publicitaria catalana. <strong>Esta celebraci\u00f3n incorporar\u00e1 una vertiente solidaria, con el objetivo de reforzar el compromiso social del sector<\/strong> y subrayar el valor de la publicidad como herramienta de responsabilidad, transformaci\u00f3n e impacto positivo.<\/p>\n<h3 style=\"text-align: center;\" data-start=\"1706\" data-end=\"2158\">Confirma tu asistencia <a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSdx7nhiURrOlEgoHrRG3WKANFxlOPgdA_ifmkzi4bKd4QCynw\/viewform\">aqu\u00ed.<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>El programa del centenario incluir\u00e1 tambi\u00e9n la publicaci\u00f3n, en oto\u00f1o de 2026, del libro conmemorativo \u201c100 campa\u00f1as ic\u00f3nicas\u201d.<\/p>\n","protected":false},"author":10966,"featured_media":240742,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[54],"tags":[2114,2226,2341],"class_list":["post-240741","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos","tag-creatividad","tag-marcas","tag-publicidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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