{"id":240671,"date":"2026-05-18T11:38:49","date_gmt":"2026-05-18T09:38:49","guid":{"rendered":"https:\/\/ipmark.com\/?p=240671"},"modified":"2026-05-18T16:24:56","modified_gmt":"2026-05-18T14:24:56","slug":"wpp-amplia-presencia-barcelona-nuevo-campus","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=240671","title":{"rendered":"WPP ampl\u00eda su presencia en Barcelona con nuevo campus"},"content":{"rendered":"<p><strong>WPP refuerza su presencia en Barcelona con la apertura de un nuevo campus en el edificio Interface, en la calle de Bolivia. Ambos campus situados en el distrito tecnol\u00f3gico y de innovaci\u00f3n 22@ de la ciudad.<\/strong><\/p>\n<p>La compa\u00f1\u00eda, que ha renovado su acuerdo con Grupo Castellv\u00ed, elevar\u00e1 <strong>a m\u00e1s de 800 de profesionales<\/strong> en Barcelona, con el ampliado campus.<\/p>\n<p>El campus se articular\u00e1 en dos ubicaciones. Por un lado, el <strong>edificio Interface<\/strong>, el <strong>nuevo espacio de WPP<\/strong> que ocupa la octava planta y parte de la novena del inmueble de 28.000 metros cuadrados. El espacio ha sido dise\u00f1ado para favorecer la flexibilidad y la conexi\u00f3n entre equipos, y cuenta con<strong> 1.200 metros cuadrados de terrazas comunes<\/strong> destinadas al uso diario y a la celebraci\u00f3n de eventos corporativos.<\/p>\n<p>Por otro, la sede renovada de <strong>Carrer de Bol\u00edvia, 68<\/strong>, un proyecto llave en mano desarrollado por Grupo Castellv\u00ed. El edificio destaca por su dise\u00f1o moderno y funcional, una fachada acristalada que favorece la entrada de luz natural, terrazas privadas y distribuciones flexibles orientadas a estimular la creatividad y mejorar el bienestar de los equipos.<\/p>\n<p>Ambos edificios cuentan con certificaci\u00f3n LEED Oro.<\/p>\n<p>El nuevo campus acoger\u00e1 a equipos de distintas agencias de WPP,<strong> entre ellas VML MAP, Ogilvy, WPP Media, Burson y CBA<\/strong>. El objetivo es facilitar nuevas formas de trabajo y una colaboraci\u00f3n m\u00e1s fluida entre disciplinas como medios, creatividad, producci\u00f3n y soluciones empresariales.<\/p>\n<p>\u201cBarcelona es un centro de innovaci\u00f3n y creatividad de primer nivel, lo que la convierte en el lugar ideal para un campus de WPP, dise\u00f1ado para inspirar a nuestros empleados y generar crecimiento para nuestros clientes\u201d, afirma Alberto Knapp, <em>market manager<\/em> de WPP Iberia. \u201c<strong>Este nuevo espacio no es solo una oficina; es un centro neur\u00e1lgico donde fomentar la creatividad y el talento<\/strong>. Al reunir a nuestros equipos en este entorno din\u00e1mico, estamos creando una WPP m\u00e1s sencilla y conectada, enfocada en ofrecer los mejores resultados a las marcas a las que prestamos servicio\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La compa\u00f1\u00eda supera los 800 profesionales en la ciudad con un espacio en el distrito 22@ que reunir\u00e1 a equipos de VML MAP, Ogilvy, WPP Media, Burson y CBA, entre otras agencias.<\/p>\n","protected":false},"author":30,"featured_media":240677,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2184],"class_list":["post-240671","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WPP ampl\u00eda su presencia en Barcelona con un nuevo campus en el 22@<\/title>\n<meta name=\"description\" content=\"WPP refuerza su presencia en Barcelona con un nuevo campus en el distrito 22@, donde reunir\u00e1 a m\u00e1s de 800 profesionales de sus agencias.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=240671\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WPP ampl\u00eda su presencia en Barcelona con un nuevo campus en el 22@\" \/>\n<meta property=\"og:description\" content=\"WPP refuerza su presencia en Barcelona con un nuevo campus en el distrito 22@, donde reunir\u00e1 a m\u00e1s de 800 profesionales de sus agencias.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=240671\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-18T09:38:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-18T14:24:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/entrada-nuevo-campus-WPP-Barcelona-.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Roc\u00edo Calder\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Roc\u00edo Calder\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671\"},\"author\":{\"name\":\"Roc\u00edo Calder\u00f3n\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/0cd80129b6d6c318e9e1c6188e323a60\"},\"headline\":\"WPP ampl\u00eda su presencia en Barcelona con nuevo campus\",\"datePublished\":\"2026-05-18T09:38:49+00:00\",\"dateModified\":\"2026-05-18T14:24:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671\"},\"wordCount\":349,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/entrada-nuevo-campus-WPP-Barcelona-.jpg\",\"keywords\":[\"agencias\"],\"articleSection\":[\"Agencias\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=240671\",\"name\":\"WPP ampl\u00eda su presencia en Barcelona con un nuevo campus en el 22@\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/entrada-nuevo-campus-WPP-Barcelona-.jpg\",\"datePublished\":\"2026-05-18T09:38:49+00:00\",\"dateModified\":\"2026-05-18T14:24:56+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/0cd80129b6d6c318e9e1c6188e323a60\"},\"description\":\"WPP refuerza su presencia en Barcelona con un nuevo campus en el distrito 22@, donde reunir\u00e1 a m\u00e1s de 800 profesionales de sus agencias.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=240671\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/entrada-nuevo-campus-WPP-Barcelona-.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/entrada-nuevo-campus-WPP-Barcelona-.jpg\",\"width\":1140,\"height\":635},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=240671#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WPP ampl\u00eda su presencia en Barcelona con nuevo campus\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/0cd80129b6d6c318e9e1c6188e323a60\",\"name\":\"Roc\u00edo Calder\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g\",\"caption\":\"Roc\u00edo Calder\u00f3n\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=30\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"WPP ampl\u00eda su presencia en Barcelona con un nuevo campus en el 22@","description":"WPP refuerza su presencia en Barcelona con un nuevo campus en el distrito 22@, donde reunir\u00e1 a m\u00e1s de 800 profesionales de sus agencias.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=240671","og_locale":"es_ES","og_type":"article","og_title":"WPP ampl\u00eda su presencia en Barcelona con un nuevo campus en el 22@","og_description":"WPP refuerza su presencia en Barcelona con un nuevo campus en el distrito 22@, donde reunir\u00e1 a m\u00e1s de 800 profesionales de sus agencias.","og_url":"https:\/\/ipmark.com\/?p=240671","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2026-05-18T09:38:49+00:00","article_modified_time":"2026-05-18T14:24:56+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/entrada-nuevo-campus-WPP-Barcelona-.jpg","type":"image\/jpeg"}],"author":"Roc\u00edo Calder\u00f3n","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Roc\u00edo Calder\u00f3n","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=240671#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=240671"},"author":{"name":"Roc\u00edo Calder\u00f3n","@id":"https:\/\/ipmark.com\/#\/schema\/person\/0cd80129b6d6c318e9e1c6188e323a60"},"headline":"WPP ampl\u00eda su presencia en Barcelona con nuevo campus","datePublished":"2026-05-18T09:38:49+00:00","dateModified":"2026-05-18T14:24:56+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=240671"},"wordCount":349,"image":{"@id":"https:\/\/ipmark.com\/?p=240671#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/entrada-nuevo-campus-WPP-Barcelona-.jpg","keywords":["agencias"],"articleSection":["Agencias"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=240671","url":"https:\/\/ipmark.com\/?p=240671","name":"WPP ampl\u00eda su presencia en Barcelona con un nuevo campus en el 22@","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=240671#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=240671#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/entrada-nuevo-campus-WPP-Barcelona-.jpg","datePublished":"2026-05-18T09:38:49+00:00","dateModified":"2026-05-18T14:24:56+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/0cd80129b6d6c318e9e1c6188e323a60"},"description":"WPP refuerza su presencia en Barcelona con un nuevo campus en el distrito 22@, donde reunir\u00e1 a m\u00e1s de 800 profesionales de sus agencias.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=240671#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=240671"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=240671#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/entrada-nuevo-campus-WPP-Barcelona-.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/entrada-nuevo-campus-WPP-Barcelona-.jpg","width":1140,"height":635},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=240671#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"WPP ampl\u00eda su presencia en Barcelona con nuevo campus"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/0cd80129b6d6c318e9e1c6188e323a60","name":"Roc\u00edo Calder\u00f3n","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g","caption":"Roc\u00edo Calder\u00f3n"},"url":"https:\/\/ipmark.com\/?author=30"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/240671","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=240671"}],"version-history":[{"count":3,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/240671\/revisions"}],"predecessor-version":[{"id":240724,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/240671\/revisions\/240724"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/240677"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=240671"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=240671"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=240671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}