{"id":238039,"date":"2026-03-20T10:13:38","date_gmt":"2026-03-20T09:13:38","guid":{"rendered":"https:\/\/ipmark.com\/?p=238039"},"modified":"2026-03-25T10:17:02","modified_gmt":"2026-03-25T09:17:02","slug":"cerave-impulsa-la-proteccion-solar-y-el-cuidado-antiedad-en-su-nuevo-portfolio","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=238039","title":{"rendered":"CeraVe impulsa la protecci\u00f3n solar y el cuidado antiedad en su nuevo portfolio"},"content":{"rendered":"<p data-start=\"114\" data-end=\"535\"><strong data-start=\"114\" data-end=\"535\">CeraVe refuerza su apuesta por el cuidado integral de la piel con el lanzamiento de una nueva gama solar, la l\u00ednea antiedad Skin Renewing y una crema hidratante intensiva, en una estrategia que combina protecci\u00f3n, tratamiento y reparaci\u00f3n de la barrera cut\u00e1nea. La compa\u00f1\u00eda introduce as\u00ed soluciones que van m\u00e1s all\u00e1 del cuidado b\u00e1sico, integrando innovaci\u00f3n dermatol\u00f3gica y f\u00f3rmulas adaptadas a distintas necesidades.<\/strong><\/p>\n<p data-start=\"537\" data-end=\"1029\">En el \u00e1mbito de la fotoprotecci\u00f3n, <strong data-start=\"572\" data-end=\"690\">la marca presenta una nueva gama solar que combina filtros de amplio espectro (UVB y UVA) con un enfoque reparador<\/strong>, gracias a la incorporaci\u00f3n de <strong data-start=\"722\" data-end=\"771\">tres ceramidas esenciales y la tecnolog\u00eda MVE<\/strong>, que permite una liberaci\u00f3n prolongada de activos hidratantes. A ello se suma la <strong data-start=\"853\" data-end=\"875\">tecnolog\u00eda Netlock<\/strong>, que garantiza una pel\u00edcula uniforme, resistente al agua, al sudor y a la arena, manteniendo una textura ligera, de r\u00e1pida absorci\u00f3n y acabado invisible.<\/p>\n<p data-start=\"1031\" data-end=\"1487\">La gama solar se estructura en cuatro referencias clave: <strong data-start=\"1088\" data-end=\"1145\">Loci\u00f3n Protectora Invisible Hidratante SPF50+ y SPF30<\/strong>, junto a los <strong data-start=\"1159\" data-end=\"1233\">Fluidos Protectores Invisibles SPF50 (hidratante) y SPF50+ Oil Control<\/strong>, pensados para adaptarse a distintos tipos de piel. Estas soluciones no solo protegen frente al da\u00f1o solar, sino que tambi\u00e9n <strong data-start=\"1359\" data-end=\"1430\">ayudan a prevenir el fotoenvejecimiento y a mantener la hidrataci\u00f3n<\/strong>, incluso en condiciones de uso diario o bajo maquillaje.<\/p>\n<p data-start=\"1489\" data-end=\"1912\">Por otro lado, CeraVe impulsa el segmento antiedad con su l\u00ednea <strong data-start=\"1553\" data-end=\"1570\">Skin Renewing<\/strong>, dise\u00f1ada para abordar los signos visibles de la edad mediante activos como el <strong data-start=\"1650\" data-end=\"1689\">retinol encapsulado y la vitamina C<\/strong>. Estas f\u00f3rmulas permiten <strong data-start=\"1715\" data-end=\"1777\">mejorar la textura, unificar el tono y aportar luminosidad<\/strong>, al tiempo que respetan la tolerancia cut\u00e1nea gracias a su liberaci\u00f3n progresiva y a la combinaci\u00f3n con \u00e1cido hialur\u00f3nico y ceramidas.<\/p>\n<p data-start=\"1914\" data-end=\"2219\">La l\u00ednea incluye cuatro productos: <strong data-start=\"1949\" data-end=\"2062\">S\u00e9rum con Retinol (29 \u20ac), S\u00e9rum con Vitamina C (29 \u20ac), Crema con P\u00e9ptidos (27 \u20ac) y Contorno de Ojos (23,20 \u20ac)<\/strong>. En conjunto, estos tratamientos buscan <strong data-start=\"2103\" data-end=\"2172\">reducir arrugas, mejorar la firmeza y reforzar la barrera cut\u00e1nea<\/strong>, aportando un acabado m\u00e1s uniforme y luminoso.<\/p>\n<p data-start=\"2221\" data-end=\"2597\">En paralelo, la marca ampl\u00eda su oferta corporal con la <strong data-start=\"2276\" data-end=\"2312\">nueva Crema Hidratante Intensiva<\/strong>, orientada a pieles muy secas, irritadas o con picor. Su f\u00f3rmula incorpora un <strong data-start=\"2391\" data-end=\"2462\">5% de Hydro-Urea\u2122, ceramidas, \u00e1cido hialur\u00f3nico y manteca de karit\u00e9<\/strong>, proporcionando una hidrataci\u00f3n profunda durante hasta <strong data-start=\"2518\" data-end=\"2530\">72 horas<\/strong> y mejorando visiblemente signos como la descamaci\u00f3n o la aspereza.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La marca presenta una nueva gama solar que combina filtros de amplio espectro (UVB y UVA).<\/p>\n","protected":false},"author":10966,"featured_media":238040,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-238039","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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