{"id":236183,"date":"2026-02-23T12:57:04","date_gmt":"2026-02-23T11:57:04","guid":{"rendered":"https:\/\/ipmark.com\/?p=236183"},"modified":"2026-02-23T14:28:46","modified_gmt":"2026-02-23T13:28:46","slug":"aragon-tv-registro-1363-facturacion-2025","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=236183","title":{"rendered":"Arag\u00f3n TV registr\u00f3 un 13,63% en facturaci\u00f3n en 2025"},"content":{"rendered":"<p data-start=\"84\" data-end=\"340\"><strong>Arag\u00f3n TV cerr\u00f3 2025 como la televisi\u00f3n con mayor crecimiento en facturaci\u00f3n publicitaria de toda Espa\u00f1a, tras registrar un incremento del 13,63% respecto al a\u00f1o anterior, seg\u00fan datos de Infoadex.<\/strong><\/p>\n<p data-start=\"342\" data-end=\"733\">El dato cobra especial relevancia en un escenario adverso para el sector: en el mismo periodo, el <strong data-start=\"440\" data-end=\"509\">mercado publicitario televisivo en su conjunto retrocedi\u00f3 un 4,4%<\/strong>. En esta l\u00ednea, la cadena p\u00fablica aragonesa no solo se desmarc\u00f3 de la tendencia nacional, sino que reforz\u00f3 su posici\u00f3n como un actor con <strong data-start=\"649\" data-end=\"672\">dinamismo comercial<\/strong> y capacidad para atraer inversi\u00f3n de anunciantes y agencias.<\/p>\n<p data-start=\"735\" data-end=\"1024\">Desde la Corporaci\u00f3n Aragonesa de Radio y Televisi\u00f3n (CARTV) atribuyen este desempe\u00f1o a una combinaci\u00f3n de factores: un <strong data-start=\"855\" data-end=\"881\">buen a\u00f1o de audiencias<\/strong>, la apuesta por <strong data-start=\"898\" data-end=\"931\">nuevos formatos publicitarios<\/strong> y la apertura a <strong data-start=\"948\" data-end=\"980\">nuevos segmentos de clientes<\/strong> que hasta ahora no invert\u00edan en televisi\u00f3n.<\/p>\n<p data-start=\"1026\" data-end=\"1405\">\u201cHemos crecido porque hemos apostado por hacer las cosas de forma diferente: m\u00e1s cercan\u00eda con nuestra audiencia, m\u00e1s innovaci\u00f3n comercial y m\u00e1s escucha activa con nuestros anunciantes. <strong>Los clientes nos est\u00e1n eligiendo porque ofrecemos resultados, creatividad<\/strong> y un compromiso real con este territorio\u201d, se\u00f1ala <strong data-start=\"1344\" data-end=\"1363\">Javier Mart\u00ednez<\/strong>, director de marca y negocio de la <strong>CARTV.<\/strong><\/p>\n<p data-start=\"1407\" data-end=\"1691\">El avance no se limit\u00f3 a la se\u00f1al televisiva. <strong data-start=\"1453\" data-end=\"1469\">Arag\u00f3n Radio<\/strong> y los <strong data-start=\"1476\" data-end=\"1498\">soportes digitales<\/strong> de la cadena tambi\u00e9n mostraron una evoluci\u00f3n positiva en 2025, con crecimientos del <strong data-start=\"1583\" data-end=\"1592\">3,55%<\/strong> y del <strong data-start=\"1599\" data-end=\"1608\">3,20%<\/strong>, respectivamente, lo que refuerza la trayectoria del conjunto de marcas del grupo.<\/p>\n<p data-start=\"1693\" data-end=\"2135\">El impulso publicitario se apoya, adem\u00e1s, en el buen momento de la cadena en t\u00e9rminos de consumo. Arag\u00f3n TV cerr\u00f3 2025 con un <strong data-start=\"1819\" data-end=\"1849\">12,2% de cuota de pantalla<\/strong>, el <strong data-start=\"1854\" data-end=\"1900\">mejor resultado de sus 19 a\u00f1os de historia<\/strong>. Por cuarto a\u00f1o consecutivo, fue la <strong data-start=\"1937\" data-end=\"1975\">segunda cadena m\u00e1s vista en Arag\u00f3n<\/strong>, por delante de La 1, Telecinco, Cuatro o laSexta. En el \u00e1mbito auton\u00f3mico, se situ\u00f3 como la <strong data-start=\"2069\" data-end=\"2096\">segunda cadena regional<\/strong> y la <strong data-start=\"2102\" data-end=\"2134\">primera en lengua castellana<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desde (CARTV) recalcan el  buen a\u00f1o de audiencias, la apuesta por nuevos formatos publicitarios y la apertura a nuevos segmentos de clientes.<\/p>\n","protected":false},"author":10966,"featured_media":236184,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5894],"tags":[194],"class_list":["post-236183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media","tag-television"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Arag\u00f3n TV registr\u00f3 un 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