{"id":235848,"date":"2026-02-17T15:01:39","date_gmt":"2026-02-17T14:01:39","guid":{"rendered":"https:\/\/ipmark.com\/?p=235848"},"modified":"2026-02-17T17:03:48","modified_gmt":"2026-02-17T16:03:48","slug":"jungle-patrocinador-oficial-de-mutua-madrid-open","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=235848","title":{"rendered":"Jungle, patrocinador oficial de Mutua Madrid Open"},"content":{"rendered":"<p><strong>El grupo publicitario Jungle ha comunicado su participaci\u00f3n en la pr\u00f3xima edici\u00f3n del Mutua Madrid Open como patrocinador oficial del torneo con la campa\u00f1a \u2018Tennis meets Business\u2019, que realiza un paralelismo entre el tenis profesional y la cultura corporativa.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">La campa\u00f1a est\u00e1 formada por tres piezas audiovisuales de 30 segundos que recuperan la est\u00e9tica de la oficina de los a\u00f1os noventa y donde gestos y objetos cotidianos como un puntero met\u00e1lico, el sonido de una m\u00e1quina de vending o el ritmo de una gr\u00e1fica proyectada en pantalla se integran en una coreograf\u00eda que simula el cl\u00e1sico sonido de la pelota sobre la pista de tenis.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Las ejecuciones culminan con el claim Tennis meets Business, s\u00edntesis conceptual que conecta la precisi\u00f3n y el tempo del tenis profesional con el rigor y la estructura de la cultura corporativa.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/fMvY19q7Bq8?si=qYIHR7U0mQexAs-c\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">La campa\u00f1a ha sido dise\u00f1ada por Capital Studio, estudio creativo que desarrolla los proyectos creativos de Jungle. Incluye tres piezas de 30 segundos rodadas por la productora Tabaco y se distribuir\u00e1n en los canales digitales del grupo y en las redes sociales de Mutua Madrid Open.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Las piezas del atrezzo utilizadas en el rodaje de la campa\u00f1a -latas, pantallas o prints- estar\u00e1n disponibles en jungleoffsite.com.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para anunciarlo lanza la campa\u00f1a \u2018Tennis meets Business\u2019, que realiza un paralelismo entre el tenis profesional y la cultura corporativa. <\/p>\n","protected":false},"author":29,"featured_media":235851,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[6109,2341],"class_list":["post-235848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-patrocinio-deportivo","tag-publicidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jungle, patrocinador oficial de Mutua Madrid Open - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"description\" content=\"Para anunciarlo lanza la campa\u00f1a \u2018Tennis meets Business\u2019, que realiza un paralelismo entre el tenis profesional y la cultura corporativa.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=235848\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jungle, patrocinador oficial de Mutua Madrid Open - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"Para anunciarlo lanza la campa\u00f1a \u2018Tennis meets Business\u2019, que realiza un paralelismo entre el tenis profesional y la cultura corporativa.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=235848\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-17T14:01:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-17T16:03:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/jungle-patrocinador-oficial-mutua-madrid-open.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pilar Chac\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pilar Chac\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848\"},\"author\":{\"name\":\"Pilar Chac\u00f3n\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\"},\"headline\":\"Jungle, patrocinador oficial de Mutua Madrid Open\",\"datePublished\":\"2026-02-17T14:01:39+00:00\",\"dateModified\":\"2026-02-17T16:03:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848\"},\"wordCount\":226,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/jungle-patrocinador-oficial-mutua-madrid-open.jpg\",\"keywords\":[\"patrocinio deportivo\",\"publicidad\"],\"articleSection\":[\"Agencias\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=235848\",\"name\":\"Jungle, patrocinador oficial de Mutua Madrid Open - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/jungle-patrocinador-oficial-mutua-madrid-open.jpg\",\"datePublished\":\"2026-02-17T14:01:39+00:00\",\"dateModified\":\"2026-02-17T16:03:48+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\"},\"description\":\"Para anunciarlo lanza la campa\u00f1a \u2018Tennis meets Business\u2019, que realiza un paralelismo entre el tenis profesional y la cultura corporativa.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=235848\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/jungle-patrocinador-oficial-mutua-madrid-open.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/jungle-patrocinador-oficial-mutua-madrid-open.jpg\",\"width\":1140,\"height\":635,\"caption\":\"Jungle, patrocinador oficial de Mutua Madrid Open\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=235848#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Jungle, patrocinador oficial de Mutua Madrid Open\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\",\"name\":\"Pilar Chac\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g\",\"caption\":\"Pilar Chac\u00f3n\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=29\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jungle, patrocinador oficial de Mutua Madrid Open - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Para anunciarlo lanza la campa\u00f1a \u2018Tennis meets Business\u2019, que realiza un paralelismo entre el tenis profesional y la cultura corporativa.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=235848","og_locale":"es_ES","og_type":"article","og_title":"Jungle, patrocinador oficial de Mutua Madrid Open - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","og_description":"Para anunciarlo lanza la campa\u00f1a \u2018Tennis meets Business\u2019, que realiza un paralelismo entre el tenis profesional y la cultura corporativa.","og_url":"https:\/\/ipmark.com\/?p=235848","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2026-02-17T14:01:39+00:00","article_modified_time":"2026-02-17T16:03:48+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/jungle-patrocinador-oficial-mutua-madrid-open.jpg","type":"image\/jpeg"}],"author":"Pilar Chac\u00f3n","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Pilar Chac\u00f3n","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=235848#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=235848"},"author":{"name":"Pilar Chac\u00f3n","@id":"https:\/\/ipmark.com\/#\/schema\/person\/de400c58a0eb8a1708ed78b3cb6d76e7"},"headline":"Jungle, patrocinador oficial de Mutua Madrid Open","datePublished":"2026-02-17T14:01:39+00:00","dateModified":"2026-02-17T16:03:48+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=235848"},"wordCount":226,"image":{"@id":"https:\/\/ipmark.com\/?p=235848#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/jungle-patrocinador-oficial-mutua-madrid-open.jpg","keywords":["patrocinio deportivo","publicidad"],"articleSection":["Agencias"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=235848","url":"https:\/\/ipmark.com\/?p=235848","name":"Jungle, patrocinador oficial de Mutua Madrid Open - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=235848#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=235848#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/jungle-patrocinador-oficial-mutua-madrid-open.jpg","datePublished":"2026-02-17T14:01:39+00:00","dateModified":"2026-02-17T16:03:48+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/de400c58a0eb8a1708ed78b3cb6d76e7"},"description":"Para anunciarlo lanza la campa\u00f1a \u2018Tennis meets Business\u2019, que realiza un paralelismo entre el tenis profesional y la cultura corporativa.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=235848#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=235848"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=235848#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/jungle-patrocinador-oficial-mutua-madrid-open.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/jungle-patrocinador-oficial-mutua-madrid-open.jpg","width":1140,"height":635,"caption":"Jungle, patrocinador oficial de Mutua Madrid Open"},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=235848#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Jungle, patrocinador oficial de Mutua Madrid Open"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/de400c58a0eb8a1708ed78b3cb6d76e7","name":"Pilar Chac\u00f3n","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g","caption":"Pilar Chac\u00f3n"},"url":"https:\/\/ipmark.com\/?author=29"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/235848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=235848"}],"version-history":[{"count":3,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/235848\/revisions"}],"predecessor-version":[{"id":235866,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/235848\/revisions\/235866"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/235851"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=235848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=235848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=235848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}