{"id":235596,"date":"2026-02-13T11:44:36","date_gmt":"2026-02-13T10:44:36","guid":{"rendered":"https:\/\/ipmark.com\/?p=235596"},"modified":"2026-02-13T14:28:43","modified_gmt":"2026-02-13T13:28:43","slug":"blanca-gallego-nueva-directora-de-marketing-y-negocio-de-bimani","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=235596","title":{"rendered":"Blanca Gallego, nueva directora de marketing y negocio de Bimani"},"content":{"rendered":"<p><strong>Bimani ha anunciado el nombramiento de Blanca Gallego como nueva directora de marketing y negocio, dentro de una etapa orientada a acelerar el posicionamiento y la expansi\u00f3n de la marca.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Gallego cuenta con una trayectoria en el sector de la belleza, donde ha trabajado en compa\u00f1\u00edas como L\u2019Or\u00e9al, Kiko Milano y Farmasi. Formada en Ciencias Empresariales Internacionales por la Universidad Pontificia de Comillas ICAI-ICADE, inici\u00f3 su carrera en puestos vinculados a la comunicaci\u00f3n en L\u2019Or\u00e9al y, posteriormente, se incorpor\u00f3 a Kiko Milano como responsable de comunicaci\u00f3n y marketing para Espa\u00f1a, ampliando despu\u00e9s sus responsabilidades al conjunto del mercado ib\u00e9rico.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En enero de 2025 sali\u00f3 de Kiko Milano tras ser fichada por la compa\u00f1\u00eda turca Farmasi como directora global de marketing, en el marco del plan de crecimiento de la empresa especializada en venta directa de cosm\u00e9ticos.Ahora se une a Bimani para asumir la direcci\u00f3n de marketing y negocio.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cPara m\u00ed, incorporarme a Bimani es una evoluci\u00f3n natural en mi carrera: seguir construyendo marcas s\u00f3lidas, con identidad propia y un enfoque en crecimiento sostenible dentro de la moda\u201d, afirma Gallego en declaraciones facilitadas por la compa\u00f1\u00eda.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fundada en 2012 por Laura Corsini, Bimani opera con modelo de negocio propio y presencia digital. Con esta incorporaci\u00f3n, la firma suma cuatro cabezas al frente del proyecto, lideradas por Laura Corsini e \u00cd\u00f1igo Zald\u00edvar.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La firma de moda ha comunicado tambi\u00e9n la <strong>incorporaci\u00f3n de Alicia Queralt como nueva directora de producto.<\/strong> Licenciada en Derecho y en Direcci\u00f3n y Administraci\u00f3n de Empresas, inici\u00f3 su carrera en consultor\u00eda estrat\u00e9gica y form\u00f3 parte del \u00e1rea financiera de Bimani en 2021. En 2023 se incorpor\u00f3 a Inditex, donde trabaj\u00f3 durante m\u00e1s de dos a\u00f1os en Zara Woman, y ahora regresa para asumir la direcci\u00f3n de producto.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La que fuera directora de marketing de Kiko Milano en Espa\u00f1a llega a Bimani para liderar la estrategia de marketing de la firma espa\u00f1ola y ayudarla en su expansi\u00f3n. <\/p>\n","protected":false},"author":29,"featured_media":235598,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[6526],"class_list":["post-235596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-nombramientos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blanca Gallego, nueva directora de marketing y negocio de Bimani - 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