{"id":235231,"date":"2026-02-09T09:14:11","date_gmt":"2026-02-09T08:14:11","guid":{"rendered":"https:\/\/ipmark.com\/?p=235231"},"modified":"2026-02-10T09:27:59","modified_gmt":"2026-02-10T08:27:59","slug":"donettes-lanza-edicion-verde-inspirada-serie-star-wars","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=235231","title":{"rendered":"Donettes lanza una edici\u00f3n verde inspirada en la serie de Star Wars"},"content":{"rendered":"<p data-start=\"107\" data-end=\"629\"><strong>Donettes vuelve a apostar por la innovaci\u00f3n en el mercado de snacks con el lanzamiento de Donettes The Mandalorian, un nuevo producto inspirado en la serie original de Lucasfilm, disponible en exclusiva en Disney+. <\/strong><\/p>\n<p data-start=\"107\" data-end=\"629\">La marca busca transportar a sus consumidores a un \u201cviaje intergal\u00e1ctico\u201d con una propuesta que pone el foco en <strong data-start=\"440\" data-end=\"467\">la amistad y la lealtad<\/strong> como valores centrales, en l\u00ednea con el v\u00ednculo entre <strong data-start=\"522\" data-end=\"539\">Mando y Grogu<\/strong>, uno de los ejes narrativos que ha conquistado a millones de seguidores en todo el mundo.<\/p>\n<p data-start=\"631\" data-end=\"1089\">La nueva referencia llega con una <strong data-start=\"665\" data-end=\"704\">cobertura y est\u00e9tica de color verde<\/strong>, un gui\u00f1o directo a la atm\u00f3sfera de la serie, sin renunciar \u2014seg\u00fan la compa\u00f1\u00eda\u2014 a \u201cla fuerza del sabor Donettes\u201d. El lanzamiento tambi\u00e9n refuerza el posicionamiento de la marca como <strong data-start=\"888\" data-end=\"951\">facilitadora de momentos de conexi\u00f3n aut\u00e9ntica entre amigos<\/strong>, trasladando al terreno del consumo cotidiano la idea de \u201ccompartir\u201d que impulsa la historia del mandaloriano y su inseparable compa\u00f1ero.<\/p>\n<p data-start=\"1091\" data-end=\"1344\">Adem\u00e1s del producto, el <strong data-start=\"1115\" data-end=\"1136\">dise\u00f1o del envase<\/strong> se presenta como un elemento clave de la experiencia: desde el brillo del <strong data-start=\"1211\" data-end=\"1221\">beskar<\/strong> hasta el carisma de <strong data-start=\"1242\" data-end=\"1251\">Grogu<\/strong>, el packaging se concibe como <strong data-start=\"1282\" data-end=\"1312\">una pieza de coleccionista<\/strong> para los seguidores de la saga.<\/p>\n<p data-start=\"1346\" data-end=\"1689\"><strong data-start=\"1361\" data-end=\"1379\">Borja Herreras<\/strong>, director de marketing dulce de Grupo Bimbo Iberia, expresa: <strong>\u201cCon Donettes The Mandalorian queremos elevar el concepto de compartir.<\/strong> Es una alianza que une a dos iconos intergeneracionales para recordar que, ya sea en esta galaxia o en una muy lejana, la verdadera aventura es la que vivimos con nuestros amigos\u201d.<\/p>\n<h2 data-start=\"1691\" data-end=\"1744\">Promoci\u00f3n \u201cintergal\u00e1ctica\u201d<\/h2>\n<p data-start=\"1745\" data-end=\"2275\">Para acompa\u00f1ar el estreno del producto, la marca ha activado una <strong data-start=\"1810\" data-end=\"1832\">campa\u00f1a de premios<\/strong> que estar\u00e1 vigente <strong data-start=\"1852\" data-end=\"1885\">del 15 de enero al 31 de mayo<\/strong>. Los consumidores podr\u00e1n participar introduciendo los <strong data-start=\"1940\" data-end=\"1988\">c\u00f3digos impresos en el interior de los packs<\/strong> a trav\u00e9s de la web oficial de la promoci\u00f3n.<\/p>\n<p data-start=\"1745\" data-end=\"2275\">Entre las recompensas anunciadas figuran <strong data-start=\"2074\" data-end=\"2107\">m\u00e1s de 450 premios exclusivos<\/strong>, incluyendo <strong data-start=\"2120\" data-end=\"2142\">sets de Funko Pop!<\/strong> inspirados en la serie y <strong data-start=\"2168\" data-end=\"2202\">cascos de coleccionista Hasbro<\/strong>, adem\u00e1s de otros incentivos vinculados al universo de <em data-start=\"2257\" data-end=\"2274\">The Mandalorian<\/em>.<\/p>\n<p data-start=\"2277\" data-end=\"2465\">La iniciativa conecta tambi\u00e9n con el consumo de entretenimiento, recordando que <strong data-start=\"2357\" data-end=\"2464\">las tres temporadas completas de <em data-start=\"2392\" data-end=\"2420\">Star Wars: The Mandalorian<\/em><\/strong> est\u00e1n disponibles en exclusiva en <strong>Disney+.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La nueva referencia llega con una cobertura y est\u00e9tica de color verde, un gui\u00f1o directo a la atm\u00f3sfera de la serie.<\/p>\n","protected":false},"author":10966,"featured_media":235233,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[6569,6648],"class_list":["post-235231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-alimentacion","tag-entretenimiento"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Donettes lanza una edici\u00f3n inspirada en la serie de Star Wars<\/title>\n<meta name=\"description\" content=\"La nueva referencia llega con una 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