{"id":230461,"date":"2025-11-19T14:24:53","date_gmt":"2025-11-19T13:24:53","guid":{"rendered":"https:\/\/ipmark.com\/?p=230461"},"modified":"2025-11-19T16:21:16","modified_gmt":"2025-11-19T15:21:16","slug":"miami-dolphins-elige-a-dentsu-creative-como-su-agencia-creativa","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=230461","title":{"rendered":"Miami Dolphins elige a Dentsu Creative como su agencia creativa"},"content":{"rendered":"<p><strong>Miami Dolphins, el equipo de la Liga de F\u00fatbol Americano (NFL) que protagoniz\u00f3 junto a los Washington Commanders el primer partido de la competici\u00f3n estadounidense celebrado en Espa\u00f1a el pasado 16 de noviembre, ha elegido a Dentsu Creative como su agencia creativa.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">El primer trabajo encargado a la agencia de Grupo Dentsu ha sido la campa\u00f1a \u2018Paint Madrid Aqua\u2019, que contemplaba adem\u00e1s de la creatividad publicitaria, el desarrollo de activaciones y la gesti\u00f3n de las redes sociales.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Entre las acciones destacadas figura la Dolphin Fan Experience, una activaci\u00f3n previa al evento que logr\u00f3 reunir durante tres d\u00edas en la Plaza de Espa\u00f1a de Madrid a m\u00e1s de 50.000 aficionados, pese a las inclemencias meteorol\u00f3gicas.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este espacio se convirti\u00f3 en el coraz\u00f3n de la NFL de la capital al ofrecer a los aficionados una experiencia inmersiva con din\u00e1micas de marca, juegos para conocer el f\u00fatbol americano, cultura urbana, opciones gastron\u00f3micas, actuaciones en directo y cheerleaders oficiales, entre otras acciones.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Los podcast en vivo formaron parte importante de la estrategia de contenidos. Los fans pudieron escuchar 100 Yardas, el podcast oficial de la NFL en Espa\u00f1a; Trendzone, un referente en Am\u00e9rica Latina y, por \u00faltimo, Grizzi Huddle, con el jugador de f\u00fatbol Antoine Griezmann, dedicado tambi\u00e9n a la NFL.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Como parte de la campa\u00f1a, tambi\u00e9n se organiz\u00f3 un recorrido gratuito en autob\u00fas por las activaciones del equipo en los puntos m\u00e1s ic\u00f3nicos de la ciudad. Y se incluy\u00f3 una edici\u00f3n especial en el tour de las esculturas inspiradas en las Meninas de Vel\u00e1zquez.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Por otra parte, los aficionados pudieron encontrarse con una versi\u00f3n gigante de TD, la mascota del equipo, en El Retiro, Nuevos Ministerios y Plaza de Espa\u00f1a, donde pudieron conocerla y hacerse fotos. Como cierre de la experiencia, el Collins Irish Tavern de la calle Sagasta se transform\u00f3 en la sede oficial de los Dolphins para quienes quisieran vivir la emoci\u00f3n durante toda la semana del partido.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Miami Dolphins es uno de los tres equipos de la NFL con derechos de marketing en Espa\u00f1a.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Miami Dolphins es uno de los tres equipos de la NFL con derechos de marketing en Espa\u00f1a. <\/p>\n","protected":false},"author":29,"featured_media":230464,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2114],"class_list":["post-230461","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-creatividad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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