{"id":230359,"date":"2025-11-18T12:25:07","date_gmt":"2025-11-18T11:25:07","guid":{"rendered":"https:\/\/ipmark.com\/?p=230359"},"modified":"2025-11-18T15:12:00","modified_gmt":"2025-11-18T14:12:00","slug":"squirrel-media-nombra-jose-juan-dominguez-cmo","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=230359","title":{"rendered":"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO"},"content":{"rendered":"<p><strong>El Consejo de Administraci\u00f3n de Squirrel Media ha aprobado el nombramiento de Jos\u00e9 Juan Dom\u00ednguez como nuevo <em>chief marketing officer<\/em> (CMO) del grupo, en l\u00ednea con el proceso de refuerzo de su estructura ejecutiva para impulsar su estrategia de crecimiento.<\/strong><\/p>\n<p>Con m\u00e1s de 20 a\u00f1os de experiencia internacional en marketing, negocio y estrategia, Dom\u00ednguez ha desarrollado su carrera en multinacionales de referencia como <strong>Hitachi Cooling &amp; Heating,<\/strong> donde fue <em>global head of marketing, figital &amp; channels<\/em> y miembro del comit\u00e9 de direcci\u00f3n global en <strong>Tokio, y Siemens Healthineers<\/strong>, donde lider\u00f3 la direcci\u00f3n de marketing y comunicaci\u00f3n para el sur de Europa como parte del equipo de direcci\u00f3n europeo.<\/p>\n<p>Dom\u00ednguez cuenta con formaci\u00f3n ejecutiva en instituciones como la Universidad de Minnesota, ESIC (GESCO), ISDI (MiB), el MIT en marketing digital y el Programa de Alta Direcci\u00f3n (PADE) del IESE. Ha trabajado en proyectos internacionales de estrategia, marca, canales e implementaci\u00f3n tecnol\u00f3gica junto a algunas de las principales consultoras y firmas globales.<\/p>\n<p>Desde su nueva posici\u00f3n, dirigir\u00e1 la estrategia global de marketing y comunicaci\u00f3n de Squirrel Media, con el objetivo de<strong> reforzar la proyecci\u00f3n de la marca corporativa<\/strong>, avanzar en la integraci\u00f3n de sus distintas divisiones y generar valor sostenible para accionistas, clientes y empleados.<\/p>\n<p>El nombramiento se integra en la hoja de ruta del grupo para <strong>consolidar su crecimiento, tanto org\u00e1nico como inorg\u00e1nico<\/strong>, y fortalecer su posici\u00f3n como uno de los operadores espa\u00f1oles de media, contenidos y tecnolog\u00eda con mayor dinamismo y alcance internacional. Entre 2020 y 2024, Squirrel multiplic\u00f3 su cifra de negocio por m\u00e1s de siete y su EBITDA por m\u00e1s de diez, destacando como una de las compa\u00f1\u00edas del sector con un crecimiento m\u00e1s s\u00f3lido en Espa\u00f1a.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Llega con el objetivo de reforzar la proyecci\u00f3n de la marca corporativa, avanzar en la integraci\u00f3n de las divisiones de Squirrel Media y generar valor sostenible para accionistas, clientes y empleados.<\/p>\n","protected":false},"author":30,"featured_media":230361,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5894],"tags":[2227,34],"class_list":["post-230359","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media","tag-marketing","tag-medios-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO<\/title>\n<meta name=\"description\" content=\"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO para reforzar su estrategia global de marketing y comunicaci\u00f3n y consolidar el crecimiento internacional del grupo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=230359\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO\" \/>\n<meta property=\"og:description\" content=\"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO para reforzar su estrategia global de marketing y comunicaci\u00f3n y consolidar el crecimiento internacional del grupo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=230359\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-18T11:25:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-18T14:12:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/Jose-Juan-Dominguez-squirrel-cmo-.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Roc\u00edo Calder\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Roc\u00edo Calder\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359\"},\"author\":{\"name\":\"Roc\u00edo Calder\u00f3n\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/0cd80129b6d6c318e9e1c6188e323a60\"},\"headline\":\"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO\",\"datePublished\":\"2025-11-18T11:25:07+00:00\",\"dateModified\":\"2025-11-18T14:12:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359\"},\"wordCount\":316,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Jose-Juan-Dominguez-squirrel-cmo-.jpg\",\"keywords\":[\"marketing\",\"medios\"],\"articleSection\":[\"Media\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=230359\",\"name\":\"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Jose-Juan-Dominguez-squirrel-cmo-.jpg\",\"datePublished\":\"2025-11-18T11:25:07+00:00\",\"dateModified\":\"2025-11-18T14:12:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/0cd80129b6d6c318e9e1c6188e323a60\"},\"description\":\"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO para reforzar su estrategia global de marketing y comunicaci\u00f3n y consolidar el crecimiento internacional del grupo.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=230359\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Jose-Juan-Dominguez-squirrel-cmo-.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Jose-Juan-Dominguez-squirrel-cmo-.jpg\",\"width\":1140,\"height\":635},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230359#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/0cd80129b6d6c318e9e1c6188e323a60\",\"name\":\"Roc\u00edo Calder\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g\",\"caption\":\"Roc\u00edo Calder\u00f3n\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=30\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO","description":"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO para reforzar su estrategia global de marketing y comunicaci\u00f3n y consolidar el crecimiento internacional del grupo.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=230359","og_locale":"es_ES","og_type":"article","og_title":"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO","og_description":"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO para reforzar su estrategia global de marketing y comunicaci\u00f3n y consolidar el crecimiento internacional del grupo.","og_url":"https:\/\/ipmark.com\/?p=230359","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2025-11-18T11:25:07+00:00","article_modified_time":"2025-11-18T14:12:00+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/Jose-Juan-Dominguez-squirrel-cmo-.jpg","type":"image\/jpeg"}],"author":"Roc\u00edo Calder\u00f3n","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Roc\u00edo Calder\u00f3n","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=230359#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=230359"},"author":{"name":"Roc\u00edo Calder\u00f3n","@id":"https:\/\/ipmark.com\/#\/schema\/person\/0cd80129b6d6c318e9e1c6188e323a60"},"headline":"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO","datePublished":"2025-11-18T11:25:07+00:00","dateModified":"2025-11-18T14:12:00+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=230359"},"wordCount":316,"image":{"@id":"https:\/\/ipmark.com\/?p=230359#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Jose-Juan-Dominguez-squirrel-cmo-.jpg","keywords":["marketing","medios"],"articleSection":["Media"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=230359","url":"https:\/\/ipmark.com\/?p=230359","name":"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=230359#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=230359#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Jose-Juan-Dominguez-squirrel-cmo-.jpg","datePublished":"2025-11-18T11:25:07+00:00","dateModified":"2025-11-18T14:12:00+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/0cd80129b6d6c318e9e1c6188e323a60"},"description":"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO para reforzar su estrategia global de marketing y comunicaci\u00f3n y consolidar el crecimiento internacional del grupo.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=230359#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=230359"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=230359#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/Jose-Juan-Dominguez-squirrel-cmo-.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Jose-Juan-Dominguez-squirrel-cmo-.jpg","width":1140,"height":635},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=230359#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Squirrel Media nombra a Jos\u00e9 Juan Dom\u00ednguez nuevo CMO"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/0cd80129b6d6c318e9e1c6188e323a60","name":"Roc\u00edo Calder\u00f3n","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/412548896651c633328d8cc2c85d187a30911c48a59855bf50ba032ec6525d33?s=96&d=mm&r=g","caption":"Roc\u00edo Calder\u00f3n"},"url":"https:\/\/ipmark.com\/?author=30"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/230359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=230359"}],"version-history":[{"count":5,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/230359\/revisions"}],"predecessor-version":[{"id":230395,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/230359\/revisions\/230395"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/230361"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=230359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=230359"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=230359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}