{"id":230130,"date":"2025-11-14T09:21:26","date_gmt":"2025-11-14T08:21:26","guid":{"rendered":"https:\/\/ipmark.com\/?p=230130"},"modified":"2025-11-14T13:48:24","modified_gmt":"2025-11-14T12:48:24","slug":"nestle-visibiliza-familias-primerizas-empieza-nueva-vida","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=230130","title":{"rendered":"Nestl\u00e9 visibiliza a las familias primerizas en ‘Empieza una nueva vida’"},"content":{"rendered":"

Nestl\u00e9 pone en marcha la iniciativa ‘Empieza una nueva vida’, un proyecto en el que tres familias espa\u00f1olas primerizas compartir\u00e1n sus vivencias a trav\u00e9s de las redes sociales con el objetivo de ofrecer una mirada m\u00e1s realista y accesible de la maternidad y la paternidad.<\/strong><\/p>\n

\u201cDesde el equipo de Nutrici\u00f3n Infantil queremos acompa\u00f1ar a las familias en la emocionante y tambi\u00e9n desafiante etapa que comienza con la llegada del beb\u00e9\u201d, afirma Juan Borrell<\/strong>, director de nutrici\u00f3n de Nestl\u00e9 Espa\u00f1a.<\/strong> El responsable recuerda que la compa\u00f1\u00eda lleva a\u00f1os ofreciendo recursos informativos a trav\u00e9s de su plataforma Nestl\u00e9 Baby&Me<\/strong>, pero se\u00f1ala que ahora quieren \u201cdar un paso m\u00e1s all\u00e1\u201d.<\/p>\n

\u201cCon esta iniciativa, queremos ofrecerles, m\u00e1s all\u00e1 de la teor\u00eda, una visi\u00f3n real y honesta de familias aut\u00e9nticas.<\/strong> Estamos convencidos de que ver c\u00f3mo gestionan el d\u00eda a d\u00eda y el hecho de que compartan sus decisiones, miedos o dudas ser\u00e1 de gran ayuda para que, tanto ellos como la comunidad de familias que los sigan, naveguen por esta etapa con mayor confianza y seguridad\u201d, a\u00f1ade.<\/p>\n

Durante un a\u00f1o, la campa\u00f1a permitir\u00e1 conocer de cerca el d\u00eda a d\u00eda de Gemma y Oriol<\/strong>, padres de dos hijos de tres a\u00f1os y 16 meses; de Flor y Sonia<\/strong>, madres de una ni\u00f1a de 21 meses; y de Cristina y Marc<\/strong>, con un beb\u00e9 de un a\u00f1o. Las tres familias participar\u00e1n peri\u00f3dicamente en sesiones informativas dise\u00f1adas por la compa\u00f1\u00eda<\/strong>, en las que especialistas abordar\u00e1n cuestiones clave como la alimentaci\u00f3n en los primeros meses de vida, el desarrollo del beb\u00e9 o el bienestar f\u00edsico y emocional de los padres.<\/p>\n

Estas formaciones buscan<\/strong> no solo ofrecer informaci\u00f3n contrastada, sino tambi\u00e9n fomentar el debate entre las familias<\/strong>, creando un espacio adicional de apoyo y escucha que refuerce la comunidad que Nestl\u00e9 quiere impulsar con ‘Empieza una nueva vida’.<\/p>\n","protected":false},"excerpt":{"rendered":"

La campa\u00f1a permitir\u00e1 conocer el d\u00eda a d\u00eda de tres familias que participar\u00e1n en sesiones informativas de la mano de especialistas que hablar\u00e1n sobre la alimentaci\u00f3n, el desarrollo y el bienestar del beb\u00e9.<\/p>\n","protected":false},"author":10966,"featured_media":230132,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[2341,6067],"class_list":["post-230130","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-publicidad","tag-sostenibilidad"],"acf":[],"yoast_head":"\nNestl\u00e9 visibiliza la maternidad y paternidad reales en una campa\u00f1a<\/title>\n<meta name=\"description\" content=\"La campa\u00f1a permitir\u00e1 conocer el d\u00eda a d\u00eda de tres familias de la mano de especialistas que hablar\u00e1n sobre la alimentaci\u00f3n, el desarrollo y el bienestar del beb\u00e9.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=230130\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nestl\u00e9 visibiliza la maternidad y paternidad reales en una campa\u00f1a\" \/>\n<meta property=\"og:description\" content=\"La campa\u00f1a permitir\u00e1 conocer el d\u00eda a d\u00eda de tres familias de la mano de especialistas que hablar\u00e1n sobre la alimentaci\u00f3n, el desarrollo y el bienestar del beb\u00e9.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=230130\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-14T08:21:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-14T12:48:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/empieza-nueva-vida.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Fern\u00e1ndez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Fern\u00e1ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130\"},\"author\":{\"name\":\"Patricia Fern\u00e1ndez\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"headline\":\"Nestl\u00e9 visibiliza a las familias primerizas en ‘Empieza una nueva vida’\",\"datePublished\":\"2025-11-14T08:21:26+00:00\",\"dateModified\":\"2025-11-14T12:48:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130\"},\"wordCount\":349,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/empieza-nueva-vida.jpg\",\"keywords\":[\"publicidad\",\"sostenibilidad\"],\"articleSection\":[\"Marcas\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=230130\",\"name\":\"Nestl\u00e9 visibiliza la maternidad y paternidad reales en una campa\u00f1a\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/empieza-nueva-vida.jpg\",\"datePublished\":\"2025-11-14T08:21:26+00:00\",\"dateModified\":\"2025-11-14T12:48:24+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"description\":\"La campa\u00f1a permitir\u00e1 conocer el d\u00eda a d\u00eda de tres familias de la mano de especialistas que hablar\u00e1n sobre la alimentaci\u00f3n, el desarrollo y el bienestar del beb\u00e9.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=230130\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/empieza-nueva-vida.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/empieza-nueva-vida.jpg\",\"width\":1140,\"height\":635,\"caption\":\"Nestl\u00e9 lanza un proyecto en el que tres familias espa\u00f1olas primerizas compartir\u00e1n sus vivencias a trav\u00e9s de las redes sociales.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=230130#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nestl\u00e9 visibiliza a las familias primerizas en ‘Empieza una nueva vida’\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\",\"name\":\"Patricia Fern\u00e1ndez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"caption\":\"Patricia Fern\u00e1ndez\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=10966\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nestl\u00e9 visibiliza la maternidad y paternidad reales en una campa\u00f1a","description":"La campa\u00f1a permitir\u00e1 conocer el d\u00eda a d\u00eda de tres familias de la mano de especialistas que hablar\u00e1n sobre la alimentaci\u00f3n, el desarrollo y el bienestar del beb\u00e9.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=230130","og_locale":"es_ES","og_type":"article","og_title":"Nestl\u00e9 visibiliza la maternidad y paternidad reales en una campa\u00f1a","og_description":"La campa\u00f1a permitir\u00e1 conocer el d\u00eda a d\u00eda de tres familias de la mano de especialistas que hablar\u00e1n sobre la alimentaci\u00f3n, el desarrollo y el bienestar del beb\u00e9.","og_url":"https:\/\/ipmark.com\/?p=230130","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2025-11-14T08:21:26+00:00","article_modified_time":"2025-11-14T12:48:24+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/empieza-nueva-vida.jpg","type":"image\/jpeg"}],"author":"Patricia Fern\u00e1ndez","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Patricia Fern\u00e1ndez","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=230130#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=230130"},"author":{"name":"Patricia Fern\u00e1ndez","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"headline":"Nestl\u00e9 visibiliza a las familias primerizas en ‘Empieza una nueva vida’","datePublished":"2025-11-14T08:21:26+00:00","dateModified":"2025-11-14T12:48:24+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=230130"},"wordCount":349,"image":{"@id":"https:\/\/ipmark.com\/?p=230130#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/empieza-nueva-vida.jpg","keywords":["publicidad","sostenibilidad"],"articleSection":["Marcas"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=230130","url":"https:\/\/ipmark.com\/?p=230130","name":"Nestl\u00e9 visibiliza la maternidad y paternidad reales en una campa\u00f1a","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=230130#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=230130#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/empieza-nueva-vida.jpg","datePublished":"2025-11-14T08:21:26+00:00","dateModified":"2025-11-14T12:48:24+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"description":"La campa\u00f1a permitir\u00e1 conocer el d\u00eda a d\u00eda de tres familias de la mano de especialistas que hablar\u00e1n sobre la alimentaci\u00f3n, el desarrollo y el bienestar del beb\u00e9.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=230130#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=230130"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=230130#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/empieza-nueva-vida.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/empieza-nueva-vida.jpg","width":1140,"height":635,"caption":"Nestl\u00e9 lanza un proyecto en el que tres familias espa\u00f1olas primerizas compartir\u00e1n sus vivencias a trav\u00e9s de las redes sociales."},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=230130#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Nestl\u00e9 visibiliza a las familias primerizas en ‘Empieza una nueva vida’"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f","name":"Patricia Fern\u00e1ndez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","caption":"Patricia Fern\u00e1ndez"},"url":"https:\/\/ipmark.com\/?author=10966"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/230130","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/10966"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=230130"}],"version-history":[{"count":2,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/230130\/revisions"}],"predecessor-version":[{"id":230192,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/230130\/revisions\/230192"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/230132"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=230130"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=230130"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=230130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}