{"id":227688,"date":"2025-10-06T12:55:25","date_gmt":"2025-10-06T10:55:25","guid":{"rendered":"https:\/\/ipmark.com\/?p=227688"},"modified":"2025-10-06T17:08:54","modified_gmt":"2025-10-06T15:08:54","slug":"ntt-data-compra-la-agencia-creativa-bungalow25","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=227688","title":{"rendered":"NTT Data compra la agencia creativa Bungalow25"},"content":{"rendered":"<p><strong>La consultora tecnol\u00f3gica NTT Data ha anunciado la adquisici\u00f3n de la agencia creativa Bungalow25 que se integrar\u00e1 en Tangity, la divisi\u00f3n de marketing, ventas, experiencia y creatividad de la compa\u00f1\u00eda.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan han informado desde la consultora, como resultado de esta operaci\u00f3n, Tangity reforzar\u00e1 su equipo, sumando entre sus sedes de Madrid y Barcelona a m\u00e1s de mil profesionales especializados en transformaci\u00f3n de marca y experiencia de usuario; y crecer en facturaci\u00f3n un 20% sobre lo conseguido en el \u00faltimo a\u00f1o fiscal, que fue de 100 millones de euros.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cLa incorporaci\u00f3n de Bungalow25 a Tangity es un paso decisivo que refuerza nuestras capacidades en el \u00e1mbito creativo y consolida una propuesta de valor verdaderamente diferencial para nuestros clientes\u201d, ha se\u00f1alado <strong>V\u00edctor L\u00f3pez-Barrantes<\/strong>, director general de <strong>NTT Data Espa\u00f1a<\/strong>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan recuerdan desde NTT Data, la integraci\u00f3n responde a una tendencia del mercado, donde creatividad y tecnolog\u00eda convergen. Grandes consultoras y agencias del sector ya han seguido este camino, como muestra que en lo que llevamos de 2025 ya se hayan cerrado m\u00e1s de 40 operaciones de M&amp;A en el \u00e1rea de marketing y comunicaci\u00f3n.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En l\u00ednea con esta tendencia, Tangity tambi\u00e9n ha reforzado su equipo directivo en los \u00faltimos meses con dos incorporaciones clave. Por un lado, la de Javier del Valle, con una extensa trayectoria profesional en \u00e1reas de cliente y estrategia de marketing en grandes consultoras, y por otro la de Ana Alcober, experta en CRM y loyalty con una extensa experiencia en gran consumo en Ikea y Parques Reunidos.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La firma espa\u00f1ola se integrar\u00e1 en Tangity, la divisi\u00f3n de marketing, ventas, experiencia y creatividad de la consultora. <\/p>\n","protected":false},"author":29,"featured_media":227690,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2114,50],"class_list":["post-227688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-creatividad","tag-tecnologia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>NTT Data compra la agencia creativa Bungalow25 - 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