{"id":226910,"date":"2025-09-25T10:17:31","date_gmt":"2025-09-25T08:17:31","guid":{"rendered":"https:\/\/ipmark.com\/?p=226910"},"modified":"2025-09-25T10:17:31","modified_gmt":"2025-09-25T08:17:31","slug":"garnier-lanza-serum-capilar-tecnologia-activacion-calor","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=226910","title":{"rendered":"Garnier presenta un s\u00e9rum capilar con tecnolog\u00eda de activaci\u00f3n por calor"},"content":{"rendered":"<p data-start=\"340\" data-end=\"628\"><strong>Con la llegada del oto\u00f1o, el cuidado del cabello cobra protagonismo tras los efectos del verano. Para recuperar la suavidad y el control de la melena son los tratamientos de keratina en sal\u00f3n. Por ello, Garnier lanza al mercado Fructis Liso &amp; Listo Keratina, un s\u00e9rum capilar de<em> styling<\/em> que promete resultados similares a los tratamientos profesionales.<\/strong><\/p>\n<h2 data-start=\"861\" data-end=\"896\">Una f\u00f3rmula activada por calor<\/h2>\n<p data-start=\"898\" data-end=\"1322\">El producto incorpora la tecnolog\u00eda <strong data-start=\"934\" data-end=\"950\">Alpha-Silane<\/strong>, dise\u00f1ada para proteger el cabello del calor y reforzar su resistencia frente al encrespamiento y la humedad. <strong>La f\u00f3rmula se activa al entrar en contacto con herramientas de calor como el secador o la plancha<\/strong>: los pol\u00edmeros del s\u00e9rum se unen y forman una red protectora alrededor de cada fibra capilar, creando una capa invisible que aporta brillo y prolonga el alisado.<\/p>\n<p data-start=\"1324\" data-end=\"1488\">Seg\u00fan explica la compa\u00f1\u00eda, <strong>esta pel\u00edcula protectora puede soportar temperaturas de hasta 230\u00b0C<\/strong>, manteniendo el cabello liso incluso en condiciones de humedad. Otra de las particularidades del s\u00e9rum es que est\u00e1 formulado <strong data-start=\"1591\" data-end=\"1603\">sin agua<\/strong>, lo que permite una mayor concentraci\u00f3n de activos alisadores.<\/p>\n<p data-start=\"1324\" data-end=\"1488\">Entre sus componentes destaca el <strong data-start=\"1700\" data-end=\"1719\">aceite de arg\u00e1n<\/strong>, que aporta nutrici\u00f3n y brillo sin apelmazar, dejando un acabado suave y natural. La marca se\u00f1ala que el s\u00e9rum puede aplicarse sobre el cabello h\u00famedo antes del secado, para despu\u00e9s sellar el resultado con la plancha.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La marca se\u00f1ala que el s\u00e9rum puede aplicarse sobre el cabello h\u00famedo antes del secado, para despu\u00e9s sellar el resultado con la plancha.<\/p>\n","protected":false},"author":10966,"featured_media":226913,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[6593],"class_list":["post-226910","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-lanzamientos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Garnier lanza un s\u00e9rum con tecnolog\u00eda de activaci\u00f3n por calor<\/title>\n<meta name=\"description\" content=\"La marca se\u00f1ala que el s\u00e9rum puede aplicarse sobre el cabello h\u00famedo antes del secado, para despu\u00e9s sellar el resultado con la plancha.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=226910\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Garnier lanza un s\u00e9rum con tecnolog\u00eda de activaci\u00f3n por calor\" \/>\n<meta property=\"og:description\" content=\"La marca se\u00f1ala que el s\u00e9rum puede aplicarse sobre el cabello h\u00famedo antes del secado, para despu\u00e9s sellar el resultado con la plancha.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=226910\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-25T08:17:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/Garnier-serum.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Fern\u00e1ndez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Fern\u00e1ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910\"},\"author\":{\"name\":\"Patricia Fern\u00e1ndez\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"headline\":\"Garnier presenta un s\u00e9rum capilar con tecnolog\u00eda de activaci\u00f3n por calor\",\"datePublished\":\"2025-09-25T08:17:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910\"},\"wordCount\":251,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Garnier-serum.jpg\",\"keywords\":[\"lanzamientos\"],\"articleSection\":[\"Marcas\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=226910\",\"name\":\"Garnier lanza un s\u00e9rum con tecnolog\u00eda de activaci\u00f3n por calor\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Garnier-serum.jpg\",\"datePublished\":\"2025-09-25T08:17:31+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"description\":\"La marca se\u00f1ala que el s\u00e9rum puede aplicarse sobre el cabello h\u00famedo antes del secado, para despu\u00e9s sellar el resultado con la plancha.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=226910\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Garnier-serum.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Garnier-serum.jpg\",\"width\":1140,\"height\":635,\"caption\":\"El nuevo Fructis Liso & Listo Keratina ofrece un acabado liso y brillante en casa, inspirado en los tratamientos de keratina profesionales.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=226910#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Garnier presenta un s\u00e9rum capilar con tecnolog\u00eda de activaci\u00f3n por calor\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\",\"name\":\"Patricia Fern\u00e1ndez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"caption\":\"Patricia Fern\u00e1ndez\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=10966\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Garnier lanza un s\u00e9rum con tecnolog\u00eda de activaci\u00f3n por calor","description":"La marca se\u00f1ala que el s\u00e9rum puede aplicarse sobre el cabello h\u00famedo antes del secado, para despu\u00e9s sellar el resultado con la plancha.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=226910","og_locale":"es_ES","og_type":"article","og_title":"Garnier lanza un s\u00e9rum con tecnolog\u00eda de activaci\u00f3n por calor","og_description":"La marca se\u00f1ala que el s\u00e9rum puede aplicarse sobre el cabello h\u00famedo antes del secado, para despu\u00e9s sellar el resultado con la plancha.","og_url":"https:\/\/ipmark.com\/?p=226910","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2025-09-25T08:17:31+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/Garnier-serum.jpg","type":"image\/jpeg"}],"author":"Patricia Fern\u00e1ndez","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Patricia Fern\u00e1ndez","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=226910#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=226910"},"author":{"name":"Patricia Fern\u00e1ndez","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"headline":"Garnier presenta un s\u00e9rum capilar con tecnolog\u00eda de activaci\u00f3n por calor","datePublished":"2025-09-25T08:17:31+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=226910"},"wordCount":251,"image":{"@id":"https:\/\/ipmark.com\/?p=226910#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Garnier-serum.jpg","keywords":["lanzamientos"],"articleSection":["Marcas"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=226910","url":"https:\/\/ipmark.com\/?p=226910","name":"Garnier lanza un s\u00e9rum con tecnolog\u00eda de activaci\u00f3n por calor","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=226910#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=226910#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Garnier-serum.jpg","datePublished":"2025-09-25T08:17:31+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"description":"La marca se\u00f1ala que el s\u00e9rum puede aplicarse sobre el cabello h\u00famedo antes del secado, para despu\u00e9s sellar el resultado con la plancha.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=226910#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=226910"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=226910#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/Garnier-serum.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Garnier-serum.jpg","width":1140,"height":635,"caption":"El nuevo Fructis Liso & Listo Keratina ofrece un acabado liso y brillante en casa, inspirado en los tratamientos de keratina profesionales."},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=226910#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Garnier presenta un s\u00e9rum capilar con tecnolog\u00eda de activaci\u00f3n por calor"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f","name":"Patricia Fern\u00e1ndez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","caption":"Patricia Fern\u00e1ndez"},"url":"https:\/\/ipmark.com\/?author=10966"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/226910","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/10966"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=226910"}],"version-history":[{"count":3,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/226910\/revisions"}],"predecessor-version":[{"id":226914,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/226910\/revisions\/226914"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/226913"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=226910"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=226910"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=226910"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}