{"id":225005,"date":"2025-08-28T12:12:21","date_gmt":"2025-08-28T10:12:21","guid":{"rendered":"https:\/\/ipmark.com\/?p=225005"},"modified":"2025-08-28T13:21:33","modified_gmt":"2025-08-28T11:21:33","slug":"parkside-reune-arnold-schwarenegger-ralf-moeller-campana-bricolaje","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=225005","title":{"rendered":"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje"},"content":{"rendered":"<p><strong>Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su nueva campa\u00f1a de bricolaje. La estrella de Hollywood y la marca de bricolaje reinventan su colaboraci\u00f3n e inician la siguiente fase de la campa\u00f1a \u00abYou Got This\u00bb.<\/strong><\/p>\n<p>Por primera vez, el actor <strong>Ralf Moeller<\/strong> se une a Schwarzenegger en un divertido<br \/>\nanuncio en el que ambos dan vida al esp\u00edritu de bricolaje de <strong>Parkside.<\/strong> \u00abDe Terminator a Motivador: <strong>la colaboraci\u00f3n con Parkside est\u00e1 hecha para m\u00ed.<\/strong> Ning\u00fan proyecto de bricolaje es demasiado complicado, ning\u00fan reto es demasiado grande: solo hay que quererlo y creer en uno mismo\u00bb, afirma<strong> Arnold Schwarzenegger.<\/strong><\/p>\n<p>No solo Schwarzenegger encarna una mentalidad realmente pr\u00e1ctica: <strong>Moeller tambi\u00e9n convence con su gran competencia en bricolaje<\/strong> y su gran entusiasmo por el <strong>\u00abhazlo t\u00fa mismo\u00bb.<\/strong> Ambos comparten una larga amistad y un conjunto de valores comunes que encajan perfectamente con el car\u00e1cter sencillo de la marca <strong>Parkside. <\/strong><\/p>\n<p>El mensaje central de la campa\u00f1a es que <strong>Parkside<\/strong> permite a todo el mundo tener su propio taller en casa, independientemente de su experiencia o presupuesto. La marca pretende animar a la gente a abordar proyectos de bricolaje, grandes y peque\u00f1os. <strong>No se trata tanto de la perfecci\u00f3n como de contar con el apoyo y las herramientas adecuadas.<\/strong><\/p>\n<p>\u00abEl bricolaje es realmente algo fant\u00e1stico. Crear algo con tus propias manos y ver el resultado final no tiene comparaci\u00f3n. No tuve que pensarlo dos veces antes de apoyar la campa\u00f1a de <strong>Parkside<\/strong>, sobre todo porque siempre <strong>me han entusiasmado los temas relacionados con la artesan\u00eda\u00bb<\/strong>, afirma <strong>Ralf Moeller.<\/strong><\/p>\n<p><strong>Martin Alles<\/strong>, director general de marca de Lidl International: \u00abComo marca de bricolaje m\u00e1s vendida de Europa, <strong>Parkside<\/strong> es sin\u00f3nimo de herramientas de alto rendimiento, pero tambi\u00e9n del valor de tomar las riendas de tus propios retos. Nuestra nueva campa\u00f1a con Arnold Schwarzenegger y <strong>Ralf Moeller<\/strong> muestra precisamente eso: lo mucho que se puede conseguir cuando se cree en uno mismo.<\/p>\n<p>Ambos encarnan el esp\u00edritu de Parkside: determinaci\u00f3n, empuje y la convicci\u00f3n de que todo el mundo puede llevar a cabo sus propios proyectos\u00bb. <strong>La nueva campa\u00f1a omnicanal de la marca Parkside, disponible en Lidl y Kaufland, comenzar\u00e1 el pr\u00f3ximo 1 de septiembre de 2025.<\/strong><\/p>\n<p><iframe loading=\"lazy\" title=\"\u00a1Si construyes con PARKSIDE, construyes como Arnold! \ud83d\udd27 Arnold Schwarzenegger X PARKSIDE #TuPuedes\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/a5hVSfnmkn8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La nueva campa\u00f1a omnicanal de la marca, disponible en Lidl y Kaufland, comenzar\u00e1 el pr\u00f3ximo 1 de septiembre de 2025.<\/p>\n","protected":false},"author":10966,"featured_media":225009,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[2226],"class_list":["post-225005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje<\/title>\n<meta name=\"description\" content=\"La nueva campa\u00f1a omnicanal de la marca, disponible en Lidl y Kaufland, comenzar\u00e1 el pr\u00f3ximo 1 de septiembre de 2025.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=225005\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje\" \/>\n<meta property=\"og:description\" content=\"La nueva campa\u00f1a omnicanal de la marca, disponible en Lidl y Kaufland, comenzar\u00e1 el pr\u00f3ximo 1 de septiembre de 2025.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=225005\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-28T10:12:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-28T11:21:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/Parkside.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Fern\u00e1ndez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Fern\u00e1ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005\"},\"author\":{\"name\":\"Patricia Fern\u00e1ndez\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"headline\":\"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje\",\"datePublished\":\"2025-08-28T10:12:21+00:00\",\"dateModified\":\"2025-08-28T11:21:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005\"},\"wordCount\":408,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Parkside.jpg\",\"keywords\":[\"marcas\"],\"articleSection\":[\"Publicidad\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=225005\",\"name\":\"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Parkside.jpg\",\"datePublished\":\"2025-08-28T10:12:21+00:00\",\"dateModified\":\"2025-08-28T11:21:33+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"description\":\"La nueva campa\u00f1a omnicanal de la marca, disponible en Lidl y Kaufland, comenzar\u00e1 el pr\u00f3ximo 1 de septiembre de 2025.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=225005\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Parkside.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Parkside.jpg\",\"width\":1140,\"height\":635,\"caption\":\"Con un claro compromiso con el bricolaje, despiertan con humor el esp\u00edritu del \u00abhazlo t\u00fa mismo\u00bb y aportan nueva energ\u00eda al mundo del bricolaje.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=225005#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\",\"name\":\"Patricia Fern\u00e1ndez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"caption\":\"Patricia Fern\u00e1ndez\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=10966\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje","description":"La nueva campa\u00f1a omnicanal de la marca, disponible en Lidl y Kaufland, comenzar\u00e1 el pr\u00f3ximo 1 de septiembre de 2025.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=225005","og_locale":"es_ES","og_type":"article","og_title":"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje","og_description":"La nueva campa\u00f1a omnicanal de la marca, disponible en Lidl y Kaufland, comenzar\u00e1 el pr\u00f3ximo 1 de septiembre de 2025.","og_url":"https:\/\/ipmark.com\/?p=225005","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2025-08-28T10:12:21+00:00","article_modified_time":"2025-08-28T11:21:33+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/Parkside.jpg","type":"image\/jpeg"}],"author":"Patricia Fern\u00e1ndez","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Patricia Fern\u00e1ndez","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=225005#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=225005"},"author":{"name":"Patricia Fern\u00e1ndez","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"headline":"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje","datePublished":"2025-08-28T10:12:21+00:00","dateModified":"2025-08-28T11:21:33+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=225005"},"wordCount":408,"image":{"@id":"https:\/\/ipmark.com\/?p=225005#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Parkside.jpg","keywords":["marcas"],"articleSection":["Publicidad"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=225005","url":"https:\/\/ipmark.com\/?p=225005","name":"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=225005#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=225005#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Parkside.jpg","datePublished":"2025-08-28T10:12:21+00:00","dateModified":"2025-08-28T11:21:33+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"description":"La nueva campa\u00f1a omnicanal de la marca, disponible en Lidl y Kaufland, comenzar\u00e1 el pr\u00f3ximo 1 de septiembre de 2025.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=225005#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=225005"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=225005#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/Parkside.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Parkside.jpg","width":1140,"height":635,"caption":"Con un claro compromiso con el bricolaje, despiertan con humor el esp\u00edritu del \u00abhazlo t\u00fa mismo\u00bb y aportan nueva energ\u00eda al mundo del bricolaje."},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=225005#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Parkside re\u00fane a Arnold Schwarzenegger y Ralf Moeller en su campa\u00f1a de bricolaje"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f","name":"Patricia Fern\u00e1ndez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","caption":"Patricia Fern\u00e1ndez"},"url":"https:\/\/ipmark.com\/?author=10966"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/225005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/10966"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=225005"}],"version-history":[{"count":2,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/225005\/revisions"}],"predecessor-version":[{"id":225008,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/225005\/revisions\/225008"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/225009"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=225005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=225005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=225005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}