{"id":223997,"date":"2025-07-17T09:24:35","date_gmt":"2025-07-17T07:24:35","guid":{"rendered":"https:\/\/ipmark.com\/?p=223997"},"modified":"2025-07-17T13:49:03","modified_gmt":"2025-07-17T11:49:03","slug":"repsol-conecta-personalmenre-clientes-coffee-parties","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=223997","title":{"rendered":"Repsol conecta personalmente con sus clientes con las &#8216;Coffee Parties&#8217;"},"content":{"rendered":"<p data-start=\"191\" data-end=\"590\"><strong>Repsol contin\u00faa avanzando en su transformaci\u00f3n hacia un modelo m\u00e1s humano y cercano al cliente, apostando por espacios h\u00edbridos que combinan energ\u00eda, ocio y conexi\u00f3n personal. <\/strong><\/p>\n<p data-start=\"191\" data-end=\"590\">En esta l\u00ednea, la compa\u00f1\u00eda ha lanzado sus <strong data-start=\"443\" data-end=\"461\">Coffee Parties<\/strong>, un innovador formato social que convierte sus estaciones de servicio y oficinas multienerg\u00eda en aut\u00e9nticos puntos de encuentro. Estas fiestas, organizadas junto a la agencia creativa <strong data-start=\"647\" data-end=\"663\">Est\u00e1 Pasando<\/strong>, buscan romper con la visi\u00f3n tradicional de las gasolineras, ofreciendo a los usuarios un espacio donde no solo repostar, sino tambi\u00e9n compartir un afterwork, hacer la compra o incluso teletrabajar en zonas habilitadas para coworking.<\/p>\n<p data-start=\"191\" data-end=\"590\">Todo ello, acompa\u00f1ado de la animaci\u00f3n de DJs en directo y un ambiente que invita a disfrutar del d\u00eda a d\u00eda en un contexto flexible y moderno. \u201c<strong data-start=\"1043\" data-end=\"1144\">Queremos crear espacios donde lo personal, lo profesional y lo social se mezclen de forma natural<\/strong>\u201d, destaca <strong>Repsol<\/strong> en su apuesta por transformar la experiencia del cliente.<\/p>\n<p data-start=\"191\" data-end=\"590\">Las estaciones y oficinas multienerg\u00eda se consolidan as\u00ed como lugares de asesoramiento personalizado y convivencia, adaptados a las necesidades actuales. Tras el \u00e9xito de las primeras ediciones en <strong data-start=\"1418\" data-end=\"1428\">Madrid<\/strong> y <strong data-start=\"1431\" data-end=\"1441\">Bilbao<\/strong>, <strong>las Coffee Parties<\/strong> contin\u00faan su ruta por Espa\u00f1a, con <strong data-start=\"1496\" data-end=\"1509\">Santander<\/strong> como pr\u00f3xima parada este <strong data-start=\"1535\" data-end=\"1550\">17 de julio<\/strong>.<\/p>\n<h3 data-start=\"1555\" data-end=\"1616\">Est\u00e1 Pasando: creatividad real al servicio de la conexi\u00f3n<\/h3>\n<p data-start=\"1618\" data-end=\"2032\">La agencia <strong data-start=\"1629\" data-end=\"1645\">Est\u00e1 Pasando<\/strong> ha jugado un papel clave en la conceptualizaci\u00f3n de esta acci\u00f3n, apostando por una creatividad sin artificios, basada en la autenticidad y lo cotidiano. <strong>Las Coffee Parties se integran en la din\u00e1mica habitual de las estaciones<\/strong>, permitiendo a los asistentes moverse libremente entre estanter\u00edas, cafeter\u00edas y zonas comunes, reforzando as\u00ed la conexi\u00f3n emocional de Repsol con sus clientes.<\/p>\n<p data-start=\"2034\" data-end=\"2310\"><strong>Este formato refuerza la apuesta de la energ\u00e9tica por una comunicaci\u00f3n no convencional<\/strong>, que busca generar experiencias \u00fanicas y v\u00ednculos genuinos m\u00e1s all\u00e1 del servicio tradicional, posicion\u00e1ndola como referente en la integraci\u00f3n de espacios multifuncionales en la vida diaria.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Este formato refuerza la apuesta de la energ\u00e9tica por una comunicaci\u00f3n no convencional, que busca generar experiencias \u00fanicas y v\u00ednculos genuinos.<\/p>\n","protected":false},"author":10966,"featured_media":224000,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[6179],"class_list":["post-223997","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-tendencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Repsol conecta personalmente sus clientes con las \u201cCoffee Parties\u201d<\/title>\n<meta name=\"description\" content=\"Este formato refuerza la apuesta de la energ\u00e9tica por una comunicaci\u00f3n no convencional, que busca generar experiencias \u00fanicas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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