{"id":222952,"date":"2025-07-01T11:23:10","date_gmt":"2025-07-01T09:23:10","guid":{"rendered":"https:\/\/ipmark.com\/?p=222952"},"modified":"2025-07-01T14:17:44","modified_gmt":"2025-07-01T12:17:44","slug":"javier-ramonet-nuevo-responsable-de-hype-de-exterior-plus","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=222952","title":{"rendered":"Javier Ramonet, nuevo responsable de HYPE de Exterior Plus"},"content":{"rendered":"<p><strong>Exterior Plus ha anunciado el nombramiento de Javier Ramonet como nuevo responsable del \u00e1rea HYPE, la unidad especializada en proyectos experienciales, activaciones especiales y soluciones creativas para Exterior.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Con experiencia en comunicaci\u00f3n, branded content y entretenimiento, Ramonet ha desarrollado su carrera profesional en compa\u00f1\u00edas como Digital Embassy y WPP Media, donde ya trabaj\u00f3 como director del \u00e1rea de innovaci\u00f3n y entretenimiento en las agencias Wavemaker y EssenceMediacom, liderando proyectos para clientes como Vodafone, Henkel, Huawei, Grupo Mahou-San Miguel, El Corte Ingl\u00e9s, Orange o Nivea.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El profesional tendr\u00e1 como objetivo consolidar el \u00e1rea de proyectos especiales de Exterior Plus como un pilar clave de valor a\u00f1adido para anunciantes y agencias, poniendo en el centro la capacidad del medio Exterior para generar experiencias memorables, virales y de alto impacto, explican desde el exclusivista.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Para Ramonet, la publicidad exterior permite conectar emocionalmente con el consumidor. \u201cVamos a explorar todo su potencial experiencial para que cada campa\u00f1a pueda convertirse en noticia, conversaci\u00f3n o recuerdo\u201d, asegura.\u00a0\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El profesional tendr\u00e1 como objetivo consolidar el \u00e1rea de proyectos especiales de Exterior Plus como un pilar clave de valor a\u00f1adido para anunciantes y agencias. <\/p>\n","protected":false},"author":29,"featured_media":222954,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5894],"tags":[323,6526],"class_list":["post-222952","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media","tag-exterior","tag-nombramientos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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