{"id":222467,"date":"2025-06-24T13:10:45","date_gmt":"2025-06-24T11:10:45","guid":{"rendered":"https:\/\/ipmark.com\/?p=222467"},"modified":"2025-06-24T13:24:37","modified_gmt":"2025-06-24T11:24:37","slug":"wildstone-presenta-gran-soporte-publicitario-digital-espana","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=222467","title":{"rendered":"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a"},"content":{"rendered":"<div><strong>El principal propietario de emplazamientos de publicidad exterior, Wildstone, presenta un monoposte digital de 20&#215;6 metros en la carretera de Burgos, en el distrito de Alcobendas de Madrid.<\/strong><\/div>\n<div><\/div>\n<div>El soporte est\u00e1 estrat\u00e9gicamente ubicado junto a la A-1, en el concurrido municipio de Alcobendas, <strong>una de las principales arterias de entrada y salida de Madrid<\/strong>, lugar en el que un promedio de 189.223 veh\u00edculos pasa por este punto cada d\u00eda.<\/div>\n<div><\/div>\n<div>La pantalla ser\u00e1 comercializada por el exclusivista Impact OOH.<strong> Wildstone lider\u00f3 el desarrollo integral del soporte publicitario<\/strong>, que fue transformado de una pantalla de una sola cara de 12&#215;5 metros a una de doble cara de 20&#215;6 metros. Esto lo convierte en uno de los soportes digitales m\u00e1s grandes de Europa y en el mayor soporte publicitario de gran formato en carretera de Espa\u00f1a.<\/div>\n<div><\/div>\n<div>De cara al futuro, <strong>Wildstone planea adquirir y actualizar pantallas de gran formato<\/strong> como esta en toda Espa\u00f1a y en otros mercados internacionales. Para sostener el tama\u00f1o inusualmente grande de la pantalla, el m\u00e1stil de soporte fue dise\u00f1ado con una estructura reticulada, empleando t\u00e9cnicas similares a las utilizadas en la construcci\u00f3n de la Torre Eiffel.<\/div>\n<div><\/div>\n<div>Desde su entrada en el mercado espa\u00f1ol en 2022, Wildstone posee actualmente m\u00e1s de 1.700 caras publicitarias en todo el pa\u00eds. <b>Carlos Pesta\u00f1a, <\/b><em>managing director<\/em> de<b> Wildstone Espa\u00f1a, afirma: <\/b><i>\u201c[&#8230;].<\/i> Este extraordinario soporte publicitario combina tecnolog\u00eda de vanguardia y un dise\u00f1o robusto para ofrecer una plataforma publicitaria visual de gran impacto y bajo impacto ambiental. <strong>El proyecto refuerza nuestro compromiso con la innovaci\u00f3n tecnol\u00f3gica en la publicidad exterior<\/strong>, ofreciendo soluciones impactantes y de alto valor tanto para anunciantes como para propietarios de los espacios.\u201d<\/div>\n<div><\/div>\n<div><b>Pedro V\u00e1rez, CEO de Impact OOH, comenta:\u00a0<\/b>\u201c[&#8230;] La tecnolog\u00eda LED de \u00faltima generaci\u00f3n de este emplazamiento mejora la calidad de cada anuncio y nos permite mostrar<strong> mensajes din\u00e1micos y adaptables en tiempo real<\/strong>, lo que lo hace mucho m\u00e1s eficaz que los medios tradicionales. Esperamos seguir desarrollando nuestra relaci\u00f3n con <strong>Wildstone,<\/strong> mientras continuamos innovando y adapt\u00e1ndonos a las necesidades cambiantes de nuestros clientes.\u201d<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Wildstone planea adquirir y actualizar pantallas de gran formato como esta en toda Espa\u00f1a y en otros mercados internacionales.<\/p>\n","protected":false},"author":10966,"featured_media":222471,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[6115],"class_list":["post-222467","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-publicidad-exterior"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a<\/title>\n<meta name=\"description\" content=\"Wildstone planea adquirir y actualizar pantallas de gran formato como esta en toda Espa\u00f1a y en otros mercados internacionales.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=222467\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a\" \/>\n<meta property=\"og:description\" content=\"Wildstone planea adquirir y actualizar pantallas de gran formato como esta en toda Espa\u00f1a y en otros mercados internacionales.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=222467\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-24T11:10:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-24T11:24:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/Alcobendas-DOOH.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Fern\u00e1ndez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Fern\u00e1ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467\"},\"author\":{\"name\":\"Patricia Fern\u00e1ndez\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"headline\":\"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a\",\"datePublished\":\"2025-06-24T11:10:45+00:00\",\"dateModified\":\"2025-06-24T11:24:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467\"},\"wordCount\":368,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Alcobendas-DOOH.jpg\",\"keywords\":[\"publicidad exterior\"],\"articleSection\":[\"Publicidad\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=222467\",\"name\":\"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Alcobendas-DOOH.jpg\",\"datePublished\":\"2025-06-24T11:10:45+00:00\",\"dateModified\":\"2025-06-24T11:24:37+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"description\":\"Wildstone planea adquirir y actualizar pantallas de gran formato como esta en toda Espa\u00f1a y en otros mercados internacionales.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=222467\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Alcobendas-DOOH.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Alcobendas-DOOH.jpg\",\"width\":1140,\"height\":635,\"caption\":\"El soporte est\u00e1 estrat\u00e9gicamente ubicado junto a la A-1, en el concurrido municipio de Alcobendas.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=222467#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\",\"name\":\"Patricia Fern\u00e1ndez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"caption\":\"Patricia Fern\u00e1ndez\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=10966\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a","description":"Wildstone planea adquirir y actualizar pantallas de gran formato como esta en toda Espa\u00f1a y en otros mercados internacionales.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=222467","og_locale":"es_ES","og_type":"article","og_title":"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a","og_description":"Wildstone planea adquirir y actualizar pantallas de gran formato como esta en toda Espa\u00f1a y en otros mercados internacionales.","og_url":"https:\/\/ipmark.com\/?p=222467","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2025-06-24T11:10:45+00:00","article_modified_time":"2025-06-24T11:24:37+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/Alcobendas-DOOH.jpg","type":"image\/jpeg"}],"author":"Patricia Fern\u00e1ndez","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Patricia Fern\u00e1ndez","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=222467#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=222467"},"author":{"name":"Patricia Fern\u00e1ndez","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"headline":"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a","datePublished":"2025-06-24T11:10:45+00:00","dateModified":"2025-06-24T11:24:37+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=222467"},"wordCount":368,"image":{"@id":"https:\/\/ipmark.com\/?p=222467#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Alcobendas-DOOH.jpg","keywords":["publicidad exterior"],"articleSection":["Publicidad"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=222467","url":"https:\/\/ipmark.com\/?p=222467","name":"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=222467#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=222467#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Alcobendas-DOOH.jpg","datePublished":"2025-06-24T11:10:45+00:00","dateModified":"2025-06-24T11:24:37+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"description":"Wildstone planea adquirir y actualizar pantallas de gran formato como esta en toda Espa\u00f1a y en otros mercados internacionales.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=222467#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=222467"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=222467#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/Alcobendas-DOOH.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Alcobendas-DOOH.jpg","width":1140,"height":635,"caption":"El soporte est\u00e1 estrat\u00e9gicamente ubicado junto a la A-1, en el concurrido municipio de Alcobendas."},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=222467#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Wildstone presenta un gran soporte publicitario digital en Espa\u00f1a"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f","name":"Patricia Fern\u00e1ndez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","caption":"Patricia Fern\u00e1ndez"},"url":"https:\/\/ipmark.com\/?author=10966"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/222467","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/10966"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=222467"}],"version-history":[{"count":2,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/222467\/revisions"}],"predecessor-version":[{"id":222480,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/222467\/revisions\/222480"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/222471"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=222467"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=222467"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=222467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}